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There’s strong chance you need advice on hosting a virtual event for your business or improving your webinar landing page. \n\nVirtual conferences are a great way to promote your work and engage wider audiences. Creating a virtual event space for real-time communication with virtual attendees allows you to deliver valuable content to your clients or customers, while amplifying the voice and vision of your company, getting to know your online community and embracing all the opportunities of event partnership.\n\nThat’s why we’ve written up several comprehensive guides to making your virtual event a hit. Plus, you’ll get a wealth of social media promotion and virtual event ideas for your business, including tools for webinar promotion and advice for incorporating video conferences and event partnership into your marketing strategy. \n\nTake a look at seven strategic partnership examples including affiliate marketing and distribution partnership and try out our content ideas for social media event marketing and partnership marketing to boost your social media metrics. But first, you may be wondering how to encourage participation in virtual meetings or run an interactive event. We can tell you how to host engaging virtual events! And if you're asking yourself \"what is a webinar?\" before you even begin with webinar online marketing, that's OK too! These posts answer all your questions—even the simple ones.","Get virtual event ideas and elevate your marketing strategy with interactive events, event partnerships, and social media event promotion. ",{"id":2544,"alternativeVersions":2545,"_locales":2549,"fillerTextTitle":2550,"fillerTextText":2551,"name":2162,"seoDescription":2552,"slug":2163},"118558296",[2546,2547],{"locale":1452,"value":2163},{"locale":1456,"value":2548},"ventes",[1452,1456],"How to sell products online","Is your sales team ready for an upgrade? These blog posts are for sales managers and account executives who need sales training to get up to speed with using video for sales and customer engagement. \n\nAny sales professional worth their salt will know that dull sales meetings are a straight road to customer churn. Because when it comes to meeting sales targets in a digital world, you need to know how to upsell during your product demo and deliver seamless customer onboarding (and client onboarding) using product demo videos and sales webinars. So, get ready to optimize your client onboarding process with better virtual selling videos and cross-selling advice.\n\nWith these Livestorm guides to video engagement for sales, you’ll never host a boring sales meeting again. These articles will help you onboard and retain customers with a sales meeting agenda that focuses on customer engagement. Find out how to use customer training to build a great customer education strategy and banish churn for good. And get the low-down on all the best customer onboarding tools to start using right now (time for a quick Loom, anyone?).\n\nOn top of all that, you can check out our top customer success metrics—from Customer Lifetime Value (LTV) to Monthly Recurring Revenue (MRR)—to help you accurately measure your progress and position yourself as a market leader. ","Learn how to sell online, minimize customer churn and increase customer engagement thanks to these resources.  ",{"id":2554,"alternativeVersions":2555,"_locales":2559,"fillerTextTitle":2560,"fillerTextText":2561,"name":2173,"seoDescription":2562,"slug":2174},"118558300",[2556,2557],{"locale":1452,"value":2174},{"locale":1456,"value":2558},"ressources-humaines",[1452,1456],"How to manage a remote team and improve internal communications","CEOs, managers, and HR teams at SMEs are all thinking differently since the rise of remote working. It’s clear that remote work and hybrid workplaces are here to stay, but virtual office management isn’t always easy.\n\nCompanies like yours need to know how to welcome a new team member virtually, give them an amazing remote orientation, and improve HR communication for existing remote employees while implementing futureproof plans for remote team building. \n\nTo help you get started, we’ve compiled all our expertise on improving your company onboarding workflow for both hybrid and fully remote employees, virtual onboarding best practices for the four phases of onboarding, and using onboarding technology for an automated employee onboarding process. \n\nWhile you’re here, learn why a good onboarding session and remote team activities are so important for fostering a great employee experience even in a totally virtual office, and test out activities like storytelling workshops, book clubs, and personality tests. \n\nAnd if that weren’t enough, dive into the challenges and benefits of working from home (whether it’s battling motivation or loving wearing whatever your want) and set up your home office for remote work with all the right tech and a perfectly curated back drop for video calling.","Discover tips on virtual office management, remote employee onboarding, and HR communication in these resources for the virtual office.",{"id":2564,"alternativeVersions":2565,"_locales":2567,"fillerTextTitle":2568,"fillerTextText":2569,"name":1894,"seoDescription":2570,"slug":1896},"118558297",[2566],{"locale":1452,"value":1896},[1452],"How to engage students in remote learning","This content bank for virtual instructors, educators, and tutors will demonstrate how to be a good online teacher and help you get confident using virtual classrooms and online teaching tools.\n\nVirtual education can be a tricky field to master with so many barriers to online learning and hybrid learning. Online students do experience some problems with remote learning, but that doesn't mean you can't optimize your virtual training sessions for maximum student engagement. \n\nWith step-by-step guidance from Livestorm, you'll gain a deeper comprehension of online learning terms like Virtual Learning Environment (VLE) and Learning Management System (LMS), as well as the various platforms and software that support them (such as Wooclap and Edmodo).\n\nNot only will you achieve the best engagement strategies for virtual education and webinar training, but you'll uncover all the insight you need to become the best virtual teacher for your online course. Etiquette could be a good place to start for you, so don’t miss our piece on establishing virtual classroom rules for a positive learning environment.\n\nThen, decide which teaching platform will help you deliver completely remote or hybrid learning, and check the many ways to improve student engagement such as using breakout rooms, emoji reactions, and fun quizzes.","Browse expert advice for virtual instructors and teachers on how to engage students in remote learning, use online teaching tools, and deliver online classes.",{"id":2572,"alternativeVersions":2573,"_locales":2582,"fillerTextTitle":2583,"fillerTextText":2584,"name":2585,"seoDescription":2586,"slug":2577},"120138866",[2574,2576,2578,2580],{"locale":1449,"value":2575},"fernbestimmung",{"locale":1452,"value":2577},"remote-communication",{"locale":1454,"value":2579},"comunicacion-remota",{"locale":1456,"value":2581},"travail-hybride",[1452,1456,1454,1449],"How to improve remote communication","Any business owner, sales rep, or freelancer should know how to leveredge video engagement for business communication. Most employees want hybrid working and potential clients and investors much prefer connecting via a virtual meeting or online chat than spending time and money on excessive travel. \n\nA strong video engagement platform can do wonders for remote communication of any kind, whether that's freelancers, teachers, or even lawyers. Maybe you’re a lawyer and want to know about holding court arraignments via video call. You can find answers right here. \n\nNot sure what video engagement actually is? Livestorm can help! We've got loads of resources to help you harness video chat to increase stakeholder engagement when communicating remotely. We’ll also cover the basics: from understanding what web conferencing is and setting up an automated webinar, to knowing the benefits of using a video engagement platform in the workplace and choosing the right software for your sales and marketing funnel. \n\nVideo calls are far more personal than conference calls without video, so it's the only way to go if you want to elevate your remote communication strategy. Whether it's recording an on-demand webinar or making the most of engagement features like screen sharing, live Q&As, online surveys or online polls—we can help you introduce video engagement to your internal and external communication strategies.","Remote communication","Improve remote communication in your organization and engage stakeholders thanks to these video conferencing guides and resources.",{"id":2588,"alternativeVersions":2589,"_locales":2594,"fillerTextTitle":2595,"fillerTextText":2596,"name":2597,"seoDescription":2598,"slug":2591},"49465",[2590,2592],{"locale":1452,"value":2591},"product-updates",{"locale":1456,"value":2593},"actualites-livestorm",[1452,1456],"Where can I find Livestorm company updates?","If you’re an entrepreneur or startup company and you want startup news from Livestorm all about what we’re up to, you're in the right place! Discover what is happening during each funding round as well as major product updates and launches in these articles.\n\nRemember when we launched usage-based enterprise pricing or raised a $30m series B to accelerate product development and help us expand into North America? What about when we supported French companies to offer our services through the pandemic? Didn’t read these stories? You missed out! \n\nThis blog segment is for small business owners and tech startups looking for big company updates and many other topics. You’ll get valuable insights into the world of video conferencing, where you can host webinars and startup events to grow your audience and find out how to choose the right webinar software for your business goals. You’ll be first in line to use video engagement tools to elevate your virtual events and compete with other unicorn companies in your specific industry. \n\nAnyone growing a remote business in need of startup funding will be interested in our take on using virtual meetings to create a fantastic virtual working culture and deliver pitches to potential clients and stakeholders to secure startup business funding. Ready to join an ever-growing startup community and hear our c-level’s vision for the future of video engagement? Let’s go! ","Company updates","Find out the latest company updates and video engagement insights from Livestorm in these articles intelligible for anyone in the startup community.",{"id":2600,"alternativeVersions":2601,"_locales":2605,"fillerTextTitle":2606,"fillerTextText":2607,"name":1839,"seoDescription":2608,"slug":1833},"RFXn9yncRnG5zOdpmDcdtw",[2602,2603],{"locale":1452,"value":1833},{"locale":1456,"value":2604},"sante",[1452,1456],"How to create high-impact healthcare online events","Explore our comprehensive healthcare webinar content blog, which features a wealth of insightful discussions and expert panels from industry leaders across various sectors of healthcare. Dive into a wide array of topics that cover the latest trends, innovations, and challenges facing the healthcare industry today. You'll discover valuable resources, including in-depth articles, research findings, and practical tips that are meticulously curated to enhance your understanding and keep you informed about the evolving landscape of healthcare. Our blog also provides case studies and real-world examples that illustrate the impact of these trends on patient care and health outcomes. Join us to deepen your knowledge, engage with thought-provoking content, and stay ahead in this critical field—empowering yourself to make informed decisions in your professional journey!","Explore our healthcare webinar content blog, featuring insightful discussions, expert panels, and valuable resources to enhance your understanding of the latest trends and innovations in the healthcare industry.",{"id":2610,"alternativeVersions":2611,"_locales":2614,"fillerTextTitle":2615,"fillerTextText":2616,"name":1852,"seoDescription":2617,"slug":1854},"dsz4ZxDvSQacP_7z_rsDsA",[2612,2613],{"locale":1452,"value":1854},{"locale":1456,"value":1854},[1452,1456],"How to create high-impact finance online events","Essential Guide to Online Finance Events: Tips and Insights\n\nDiscover the latest trends in finance through engaging online events. Whether you're looking to enhance your investment skills or learn about personal finance, these virtual gatherings offer valuable insights from industry experts. Join webinars, participate in virtual conferences, and explore interactive workshops to boost your financial knowledge. Stay updated on key topics, network with like-minded individuals, and elevate your financial literacy from the comfort of your home. Don't miss out on the opportunity to gain expert advice and connect with the finance community through online events!","Explore our finance webinar blog to gain valuable insights into the latest trends, strategies, and tips for managing your finance online events effectively. ",[],{"id":1732,"ctaUpgradeNow":1740,"ctaGetStartedForFree":1737,"ctaGetDemo":1790,"faqTitle":2620,"keyTakeaways":2621,"minRead":2622,"noCreditCard":2623,"noInstall":2624,"readTheCustomerStory":2625},"Frequently Asked Questions","Key Takeaways","min. read","No credit card needed","No installation required","Read the customer story",[2627,2823,2938,3113],{"id":2628,"alternativeVersions":2629,"_locales":2634,"_publishedAt":2635,"_updatedAt":2636,"trackName":1495,"trackingBreadcrumbTitle":1495,"blogPostCategory":2637,"blogPostAuthor":2639,"cluster":2648,"content":2681,"coverImage":1517,"coverWithImgix":2780,"bottomContentOffer":1629,"date":2784,"headerCta":1629,"inlineContentCard":1629,"inlineTextCta":1629,"relatedArticles":2785,"relatedPillarPage":1629,"seoDescription":2786,"sidebarContentCard":1629,"faqItems":2787,"subtitle":2786,"title":2809,"slug":2631,"takeaways":2810},"eug9tzyISoSGOTFaTgivIw",[2630,2632],{"locale":1452,"value":2631},"what-is-a-webinar",{"locale":1454,"value":2633},"que-es-un-webinar",[1452,1454],"2026-06-24T12:59:25+02:00","2026-06-24T12:59:21+02:00",[2638],{"id":2532,"name":2155,"slug":2156},{"id":2640,"avatar":2641,"jobTitle":2644,"name":2645,"shortDescription":2646,"slug":2647},"150611145",{"id":2642,"url":2643},"50510853","https://www.datocms-assets.com/1127/1688695141-pp-brillixa-herdhiana.jpg","Senior Growth Manager","Brillixa Herdhiana","Brillixa joined Livestorm as Growth Manager in 2021. Her experience enables her to contribute to business growth through lead generation from ads and organic channels.","brillixa-herdhiana",{"id":2649,"bottomContentCardCtaTitle":2650,"bottomContentCardText":2651,"bottomContentCardTitle":2652,"displayCustomerLogoSection":1671,"headerCtaText":2653,"headerCtaCtaTitle":2650,"inlineContentCardCtaTitle":1495,"inlineContentCardCtaLink":1495,"inlineContentCardImage":1517,"inlineContentCardTag":1495,"inlineContentCardTitle":1495,"inlineContentCardText":1495,"pushCover":1517,"pushCtaLink":1495,"pushCtaTitle":1495,"pushTag":1495,"pushTitle":1495,"relatedContentOffer":2654,"relatedPillarPage":1517,"relatedPillarPageTitleOfTheBlock":2678,"textBasedInlineCtaText":2679,"title":2680,"urlForTheCta":1495,"withoutContentOffer":1671},"117954886","Download now","Read this book to grow your webinar attendance rate and generate leads.","Increase webinar attendance","Drive webinar registrations with this webinar promotion Ebook.",{"__typename":2102,"id":2655,"trackName":1495,"trackNameFallback":2656,"backgroundImage":2657,"coMarketing":1671,"ebook":2662,"resourceFileExternal":1495,"image":2665,"resourceType":2671,"shortDescription":2676,"slug":2677,"title":2656},"18153309","Webinar Promotion Handbook",{"id":2658,"alt":2659,"height":2660,"url":2661,"width":2660},"22456979","Bkack pattern background with livestorm waves",1296,"https://www.datocms-assets.com/1127/1629970209-pattern-square-black.png",{"pdf":2663},{"url":2664},"https://www.datocms-assets.com/1127/1744636618-webinar-promotion-handbook-2025-en.pdf",{"id":2666,"alt":2667,"height":2668,"url":2669,"width":2670},"OGxInFdrR2C7H6CuM9VN8Q","30 webinar promotion tactics",2480,"https://www.datocms-assets.com/1127/1744636830-webinar-promotion-handbook.jpg",3508,{"id":2672,"color":1873,"cta":2673,"icon":2674,"name":2675},"23823619","Download",{"id":1889,"name":1890},"Ebooks","Everything you need to promote your webinars and increase attendance.","online-event-promotion","Learn more on the topic","Download the Ebook to learn how to boost webinar registrations","What is a webinar? ",[2682,2686,2690,2693,2697,2700,2703,2706,2709,2712,2715,2724,2727,2732,2735,2743,2746,2754,2757,2765,2768,2771,2774,2777],{"id":2683,"__typename":2684,"text":2685},"IFXdW_mvTeOO74WNK9VLyA","TextRecord","Webinars have become an essential channel for B2B marketing, sales, and customer education. Over half (51.2%) of practitioners now rate them as critical or very important to their go-to-market (GTM) strategy, according to [Livestorm's 2026 Webinar Benchmark Report](https://livestorm.co/resources/reports/2026-webinar-benchmark-report). But the format has evolved beyond basic screen sharing and slide decks.\n\nThis guide breaks down what a webinar is, how the process works from promotion to follow-up, and the most common types and formats. It also covers the essential features to look for in a webinar platform, along with data-backed best practices.\n\n\n## **What is a webinar?**\n\nA webinar is a virtual presentation where hosts share information with attendees online. The word is short for \"web seminar.\"\n\nMost webinars are business-related. Marketers, salespeople, and customer experience professionals use them to transmit knowledge, expertise, or tips with a targeted audience. Common use cases include lead generation, product demos, customer training, and thought leadership.\n\nWhat separates a webinar from a standard video or recorded lecture is interactivity. Attendees can ask questions, participate in polls, and engage through live chat. With the right speakers and format, webinars can be highly informative and engaging.",{"id":2687,"__typename":2688,"youtubeLink":2689},"aBUX9K72T9WdQ42QzM8oOA","ContentYoutubeVideoRecord","https://www.youtube.com/embed/2fNkIwBi08A",{"id":2691,"__typename":2684,"text":2692},"MegJgKv6RwOhe1vUleUhdw","### **Webinar vs online meeting vs webcast**\n\nWebinars, meetings, and webcasts all use video to communicate. But they serve different purposes and work in different ways.\n\n\n\n* **Online meetings** are two-way conversations. Everyone can speak, share their camera, and collaborate in real time using video conferencing software. Meetings work well for small groups like team syncs or client calls, but they don't scale well beyond a few dozen participants.\n* **Webinars** are one-to-many presentations with structured interactions. One or more speakers present to a larger audience, and attendees participate through chat, Q&A, and polls.\n* **Webcasts** are broadcasts designed for large audiences with minimal or no interaction. Webcasts can reach thousands or tens of thousands of viewers. But these live streams trade interactivity for scale, as attendees are mostly passive.\n\nHere's how the three formats compare:",{"id":2694,"__typename":2695,"text":2696},"EuiRl-McRRiugQXwPd3-LQ","ContentTextHtmlRecord","\u003Ctable>\u003Ccolgroup>\u003Ccol width=\"128\">\u003Ccol width=\"163\">\u003Ccol width=\"178\">\u003Ccol width=\"155\">\u003C/colgroup>\n\u003Cthead>\n\u003Ctr>\n\u003Cth>Features\u003C/th>\n\u003Cth>\n\u003Cp dir=\"ltr\">\u003Cstrong>Online meeting\u003C/strong>\u003C/p>\n\u003C/th>\n\u003Cth>\n\u003Cp dir=\"ltr\">\u003Cstrong>Webinar\u003C/strong>\u003C/p>\n\u003C/th>\n\u003Cth>\n\u003Cp dir=\"ltr\">\u003Cstrong>Webcast\u003C/strong>\u003C/p>\n\u003C/th>\n\u003C/tr>\n\u003C/thead>\n\u003Ctbody>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Typical audience size\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>2–100\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>10–500+\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>1,000–10,000+\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Communication flow\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Two-way\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>One-to-many with structured interaction\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>One-way\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Attendee participation\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Camera, mic, screen share\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Chat, Q&A, polls\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Limited or none\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Registration required\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Rarely\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Yes\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Sometimes\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Primary use cases\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Team calls, client meetings, brainstorms\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Lead gen, demos, training, thought leadership\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Keynotes, product launches, all-hands\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Recording and replay\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Optional\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Standard\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Standard\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003C/tbody>\n\u003C/table>\n\u003Cp>\u003C/p>",{"id":2698,"__typename":2684,"text":2699},"QyvED7GsQNieCPu6lOkrug","## **How does a webinar work?**\n\nA webinar follows a structured process, from planning through follow-up. Whether you're attending or [hosting a webinar](https://livestorm.co/blog/host-webinar), the basic mechanics are the same.",{"id":2701,"__typename":2688,"youtubeLink":2702},"T8YC6MdVRlCxid6EMvnq1g","https://www.youtube.com/embed/NbgFosY3tAs",{"id":2704,"__typename":2684,"text":2705},"UTdjVK_4T8GRh3OoWTPCvg","### **Planning and audience targeting**\n\nEvery webinar starts with a goal. The host decides what they want to achieve. For example: generating leads, demoing a product, training customers, or sharing expertise on a specific topic. That goal determines the format to use, the speakers to lead the event, and the audience to invite.\n\n\n### **Promotion and outreach**\n\nThe webinar host promotes the virtual event through email, [social media](https://livestorm.co/blog/social-media-event-promotion), blog posts, ads, and partner networks. Most [webinar promotion](https://livestorm.co/webinar-promotion) starts at least two or three weeks before the event. Potential attendees learn about the webinar through one of these channels, which directs them to a registration page.\n\n\n### **Registration and sign-up**\n\nTo attend a webinar, you typically need to register in advance. The [landing page](https://livestorm.co/blog/webinar-landing-pages) describes the topic, speakers, date, and time. Attendees fill out a form with their name, email, and sometimes additional details like job title or company. The webinar platform stores this information and uses it for communication before and after the event.\n\n\n### **Reminder emails**\n\nAfter registering, webinar attendees receive confirmation and reminder emails leading up to the event. These usually include a link to join the session, along with the date and time. Most platforms automate this process, sending reminders a few days before, the day before, and the morning of the webinar.\n\n\n### **The live session**\n\nWhen the live webinar begins, attendees click a link to join through their browser or a dedicated app. The host or speaker presents using slides, screen sharing, or a live demo, while attendees watch and listen.\n\nUnlike a meeting, attendees don't turn on their cameras or microphones. Instead, the live audience interacts through built-in tools:\n\n\n\n* Live chat lets them comment in real time\n* Q&A features let them submit and upvote questions\n* Polls let the host gather feedback or check understanding during the session\n\nThe host manages the flow of the event and introduces speakers. Many webinars also include a moderator to manage audience interaction.\n\n\n### **Post-event follow-up**\n\nAfter the event, attendees typically receive a [follow-up email](https://livestorm.co/blog/webinar-follow-up-email) with the recording, presentation slides, and any additional resources mentioned during the session. People who registered but didn't attend usually receive a link to the replay.\n\nFor hosts, the webinar platform provides analytics on who attended, how long they watched, what questions they asked, and how they responded to polls. This data helps the team evaluate the session and plan next steps, whether that's a sales follow-up, a nurture sequence, or planning the next webinar.",{"id":2707,"__typename":2684,"text":2708},"EM5PaHYdTX6tXpfyN6aZUg","## **What are the different types of webinars?**\n\nWebinar types refer to how you deliver online event content. Most webinar platforms support several different types:\n\n\n\n* **Live webinars** happen in real time. The host and speakers present to attendees who join at a scheduled time. A live webinar offers the most options to interact, since attendees can ask questions, respond to polls, and chat as the event unfolds.\n* **Evergreen webinars** are designed to stay relevant over a long period. The content covers topics that don't become outdated quickly, like foundational training or industry best practices. They're typically delivered on-demand or as automated sessions.\n* **[On-demand webinars](https://livestorm.co/webinar-software/on-demand-webinars)** are recorded sessions that attendees can watch whenever they want. After registering, they get immediate access to the recording. This type works well for product tutorials, onboarding sessions, and other content that doesn't require a live presenter.\n* **Automated webinars** use a pre-recorded session but deliver it on a set schedule, simulating the feel of a live event. Some platforms support live chat alongside the recording, so a moderator can answer questions without the speakers needing to present in real time.\n* **[Paid webinars](https://livestorm.co/blog/6-tips-for-running-paid-webinars)** require attendees to purchase a ticket or subscription before accessing the session. This model works well for [specialized training](https://livestorm.co/blog/virtual-training), certification programs, and expert-led workshops where the content has clear standalone value.",{"id":2710,"__typename":2688,"youtubeLink":2711},"Ft5oX7NiTSKYobQYZq13Iw","https://www.youtube.com/embed/FaoFni15u0M",{"id":2713,"__typename":2684,"text":2714},"IJqEPkjQQ--eVeJL34mCDw","## **What are the best webinar formats?**\n\nA webinar's format determines how you structure and present the content. The right choice depends on your goal, the number of speakers, and how much audience interaction you want.\n\n\n### **Solo presentations**\n\nA solo presentation features a single speaker delivering content to the audience, often using a slide deck. The speaker controls the pace and can tailor the content to a specific audience segment.\n\nThis format works well for thought leadership, product walkthroughs, and educational content where one expert can cover the topic in depth.\n\n\n### **Panel discussions**\n\n[Panel discussions](https://livestorm.co/blog/panel-discussion) bring together three or more speakers to share different perspectives on a topic. A [webinar moderator](https://livestorm.co/webinar-glossary/webinar-moderator) guides the conversation with prepared questions and manages audience participation.\n\nThis format works well for exploring industry trends, debating approaches, or presenting multiple viewpoints on a complex subject. Panels also make promotion easier, since each speaker can share the event with their own network.\n\n\n### **Roundtables**\n\n[Roundtables](https://livestorm.co/blog/roundtable-discussion) are similar to panels but less structured. Rather than following a set list of questions, participants have a more open conversation.\n\nThe format tends to feel more casual and collaborative. As a result, roundtables work well for smaller audiences and topics that benefit from back-and-forth discussion rather than prepared talking points.",{"id":2716,"__typename":2717,"image":2718},"KSdZya7IT5GJHmc3wPmRig","ImageRecord",{"id":2719,"alt":2720,"height":2721,"url":2722,"width":2723},"blU0ViKATZ25OfFLv0opGA","roundtable discussion",627,"https://www.datocms-assets.com/1127/1700618251-roundtable-discussion.jpg",1200,{"id":2725,"__typename":2684,"text":2726},"EmlCRTHZS0uFNTVxWBb9FA","### **Seminars**\n\nA [seminar-style webinar](https://livestorm.co/blog/what-is-a-seminar) focuses on educating the audience on a specific subject. It's often in more depth than a standard presentation.\n\nSeminars may run longer, cover more material, and include multiple segments or speakers. Organizations typically use them for professional development, certification programs, and in-depth training on complex topics.\n\n\n### **Interviews**\n\nAn interview format features a host directing questions to one or two guests. It's conversational and works well for featuring industry experts, customers, or internal leaders.\n\nInterviews are relatively easy to produce since the guest provides most of the content. From an audience perspective, they tend to feel more personal and engaging than a slide-driven presentation.\n\n\n### **Workshops**\n\nWorkshops are hands-on sessions where attendees learn by doing instead of just listening. The speaker demonstrates a process or technique, and attendees follow along in real time.\n\nThis format suits product training, technical tutorials, and skill-building sessions. Workshops often require more preparation, but they tend to drive higher engagement because attendees are actively participating.\n\n## **What are webinars used for?**\n\nWebinars serve a wide range of business goals. Our data shows that lead generation is the top planned use case (69.4%) for webinar hosts in 2026, followed by product demos (61.9%) and customer training (42.8%).\n\n\n### **Lead generation**\n\nWebinars naturally attract people who care about your topic, product, or service enough to register and show up. That intent makes them more qualified than many inbound leads.\n\nRegistration gives you their contact information, and the webinar platform tracks how they engaged: how long they watched, which polls they responded to, and what questions they asked. Your sales team can use those signals to prioritize follow-up.\n\nMaxim Beaten, Marketing Automation Expert at [Teamleader](https://livestorm.co/customers/teamleader), puts it simply: \"We use webinars as our go-to lead-generation machine.\"\n\n\n### **Product demos and launches**\n\nWebinars are an effective way to [demo a product](https://livestorm.co/blog/product-demo-video) in front of an interested audience. Hosts can highlight key features, answer questions in real time, and connect with prospects through polls and interactive chat.\n\nEngagement data from the session, like which features generated the most questions, gives your sales team concrete context for follow-up conversations. For product launches, webinars create a focused moment to introduce something new to both prospects and existing customers.\n\nBill Miksich, Director of Demand Generation at [Customer.io](https://livestorm.co/customers/customer-io), has seen this pay off firsthand: \"With product demo webinars, for every hour spent, we get a factor of 10 in terms of ROI.\"",{"id":2728,"__typename":2717,"image":2729},"L0OBnKW2QXqBndNkoCpQ1Q",{"id":2730,"alt":1495,"height":1836,"url":2731,"width":1838},"48607214","https://www.datocms-assets.com/1127/1683119114-product-demo.jpg",{"id":2733,"__typename":2684,"text":2734},"NVUGtp5HTaGPid-CDVSIxw","### **Customer onboarding and training**\n\nOnboarding webinars help users achieve their aha moment with your product. Video helps users retain information, which is important for products with a steep learning curve.\n\nRather than scheduling one-on-one sessions with every new customer, your team can run group training webinars. You can record these [customer onboarding](https://livestorm.co/blog/customer-onboarding) sessions and make them available for on-demand access afterward.\n\nNick DeSimone, Customer Education Lead at [Workable](https://livestorm.co/customers/workable), used this approach to scale: \"By adjusting the training to better fit a wider audience and by utilizing support experts to moderate a chat and keep users engaged, we scaled [our] training program tremendously.\"\n\n\n### **Thought leadership**\n\nWebinars let you showcase your expertise through unique and valuable content. You can speak directly to a problem your audience is facing and walk them through the solution. Panel discussions and interview formats work particularly well here, since they bring in outside voices that add credibility and broaden your reach.\n\n\n### **Internal communication**\n\nWebinars aren't limited to customer-facing use cases. They can replace traditional internal meetings, which is especially valuable for [remote work](https://livestorm.co/blog/what-is-remote-work) and distributed teams. Companies use them for all-hands meetings, company updates, policy changes, and employee training.\n\nThe interactive tools (polls, Q&A, chat) give employees a way to engage with leadership rather than passively reading an email. Recording these sessions also helps you create a library that employees can reference later.\n\n\n### **Education and professional development**\n\nOrganizations in education, healthcare, government, and professional services use webinars to deliver courses, certifications, and continuing education programs. The format makes it possible to train large groups across different locations without the cost of in-person events.\n\n## **What features should you look for in a webinar platform?**\n\nNot all webinar platforms offer the same capabilities. When evaluating your options, focus on the features that support the full webinar lifecycle, from registration through follow-up and content repurposing.\n\n\n### **Browser-based access**\n\nThe easier it is for attendees to join, the more likely they are to show up. Browser-based platforms let people click a link and join instantly, with no downloads or plugins required. This removes a common source of friction, especially for attendees with strict IT policies or older systems.\n\nTJ Landrum, Vice President of Marketing at [Basler Electric](https://livestorm.co/customers/basler), has experienced the benefits of a browser-based platform: \"Besides not needing to download any programs, [Livestorm's] browser support is also big, as a lot of folks in our industry are slower to update their IT systems.\"\n\nLivestorm is fully browser-based. Attendees can join the webinar from any modern browser on desktop or mobile without installing an app.\n\nRegister for our on-demand webinar on webinars to see [how Livestorm uses Livestorm](https://app.livestorm.co/livestorm/how-livestorm-uses-livestorm).\n\n\n### **Registration and landing pages**\n\nA clear registration page communicates the topic, speakers, date, and time clearly enough for visitors to decide quickly whether to sign up. Look for a platform that lets you customize the page with your branding and add custom form fields to capture the data you need for segmentation and follow-up.\n\nKeep registration open as long as possible. Our data shows that nearly half of registrations (49.6%) come in during the final week before the event, and 15% happen on the day of the webinar itself.\n\nLivestorm generates a customizable registration page automatically when you create an event, with options for custom fields, branding, and registration limits.",{"id":2736,"__typename":2717,"image":2737},"LA2pI5ZgRRmOh5u8sbWRsQ",{"id":2738,"alt":2739,"height":2740,"url":2741,"width":2742},"Wu2MEehEQVame_gtc78JYA","Livestorm webinar registration page",1558,"https://www.datocms-assets.com/1127/1742737394-livestorm-webinar.png",1600,{"id":2744,"__typename":2684,"text":2745},"fGBR_V6RScqZVzNc202z4A","### **Email automation**\n\nEmail is the most popular promotion channel for webinars, with 86.3% of marketers using this channel to drive registration and attendance. That makes built-in email automation essential for [webinar software](https://livestorm.co/webinar-software).\n\nLook for a platform that handles the full email sequence, from confirmation to reminders to follow-up. Converting registrants to live attendees is the top challenge for 54.2% of webinar practitioners, and automated reminders are one of the most effective ways to improve show-up rates.\n\nLivestorm includes customizable email cadences for confirmations, reminders, and post-event follow-ups. You can use templates, plain text, or custom HTML to create effective webinar email sequences.\n\n\n### **Screen sharing and slide presentation**\n\nPresenters need to be able to share slides, their screen, or a live demo without technical issues. Look for a platform that supports multiple sharing options and lets speakers switch between them smoothly during the session.\n\nLivestorm lets presenters upload slides directly into the event room, share their screen, and broadcast videos, so there's no need to toggle between applications.\n\n\n### **Live chat, Q&A, polls, and surveys**\n\nInteractive features keep attendees engaged and give hosts valuable feedback in real time:\n\n\n\n* Live chat lets participants comment throughout the session\n* Polls allow hosts to learn about attendees' preferences, buying intent, and future plans\n* Emoji reactions give viewers an easy way to share opinions on a topic\n* Q&A features let attendees submit and upvote questions so speakers can prioritize the most relevant ones\n* Surveys help you collect feedback to improve future webinars\n\nLivestorm separates chat and Q&A into distinct tabs, so hosts can monitor conversation and manage questions without either getting lost in the other. Our webinar tool also supports polls that show results in real time.",{"id":2747,"__typename":2717,"image":2748},"UGWYzBfAQQq_k4H1lqgeQw",{"id":2749,"alt":2750,"height":2751,"url":2752,"width":2753},"48990261","Livestorm polls webinars",1236,"https://www.datocms-assets.com/1127/1673959937-engagement-features.jpg",1890,{"id":2755,"__typename":2684,"text":2756},"GYdy-5qSRmmUdgjLP1rCtQ","### **Recording and on-demand replays**\n\nRecording your webinars lets you extend their reach well past the live session. Not every registrant can make the live event, and replays give them a way to engage with your content on their own time.\n\nConsider whether to gate or ungated your replays. Public replays get 368% more views than gated ones (15 vs 4 average views), according to our 2026 Webinar Benchmark Report. Yet 62% of teams still gate their replays.\n\nLivestorm records sessions automatically and makes them available as on-demand replays. You can share them with registrants, publish them publicly, or automate replays on a recurring schedule.\n\n\n### **Analytics and reporting**\n\nWebinar platforms generate a significant amount of engagement data, but most teams underuse it. Our data shows that 92% of teams can't prove webinar ROI to their CFO, and an estimated 93% of webinar-sourced pipeline gets misattributed to other channels.\n\nLook for a platform with a built-in analytics dashboard that tracks registrations, attendance, watch time, and engagement metrics. For example, Livestorm provides a detailed analytics dashboard with data on attendance rates, watch duration, poll responses, and individual participant engagement.\n\nTJ Landrum, Vice President of Marketing at Basler Electric, uses webinar data directly: \"The attendance data exports really nicely. We leverage these reports to run follow-up campaigns to re-engage folks for further education.\"",{"id":2758,"__typename":2717,"image":2759},"YM2av-HzTCeHreVN4EYDbg",{"id":2760,"alt":2761,"height":2762,"url":2763,"width":2764},"48930005","Walkthrough of Livestorm analytics page and post-attendee metrics visualization",157,"https://www.datocms-assets.com/1127/1672844516-livestorm-analytics-metrics.gif",512,{"id":2766,"__typename":2684,"text":2767},"ApvKqp0FTzySOQVPlwBQHQ","### **CRM and marketing automation integrations**\n\nYour webinar data is most valuable when it flows into the tools your sales and marketing teams already use. Look for native integrations with your CRM and marketing automation platform so you can sync registrant and engagement data without manual exports.\n\n[Livestorm has native integrations](https://livestorm.co/integrations) with HubSpot, Salesforce, Marketo, and Pardot. It also connects to over 1,000 additional apps through Zapier.\n\n\n### **Webinar content repurposing**\n\nA single webinar can produce multiple content assets: blog posts, social media clips, email copy, and more. Look for a platform that makes it easy to extract and reformat your webinar content rather than starting from scratch each time.\n\nA [content repurposing](https://livestorm.co/blog/repurpose-content) workflow can multiply your reach by 17x, turning a single webinar into blog posts, social clips, email sequences, and more. Livestorm's AI content repurposing tool generates blog drafts, social media posts, email drafts, and event summaries directly from your webinar transcript.",{"id":2769,"__typename":2688,"youtubeLink":2770},"AVD8-sVpR9OMqfxJXKXkOA","https://www.youtube.com/embed/E5MNV515Tgo",{"id":2772,"__typename":2684,"text":2773},"HeXk5eJ_T_q9Dqv4njElAA","### **AI webinar features**\n\nAI is increasingly built into webinar platforms, but adoption still lags behind other marketing tools. Our data reveals that 80% of GTM leaders use AI regularly, but only 60% [use AI in webinars](https://livestorm.co/blog/how-to-use-ai-in-your-webinars).\n\nLook for AI features that support the full workflow: topic ideation and outline generation before the event, live transcription and captions during the session, and automated summaries and content repurposing afterward.\n\nLivestorm offers AI-powered transcription in over 100 languages, automated event summaries, script and outline generation — plus content repurposing that turns recordings into blog posts, social posts, and email drafts.",{"id":2775,"__typename":2688,"youtubeLink":2776},"aLnAy_gmT7imY0TOrCGNvw","https://www.youtube.com/embed/8A-0AOZiolA",{"id":2778,"__typename":2684,"text":2779},"KOK2Kkd3RpOREsnyQ6-5jQ","## **What are some webinar best practices?**\n\nA successful webinar that drives measurable results requires preparation and timing. Here are the [webinar best practices](https://livestorm.co/blog/webinar-best-practices) make the biggest impact, based on lessons from common mistakes and data from our 2026 Webinar Benchmark Report.\n\n\n\n* **Schedule strategically**: The optimal scheduling window is Monday through Wednesday at 11 a.m. or 2 p.m. ET. Tuesday delivers the highest show-up rate at 51.7%, while Fridays and weekends have significantly lower turnout.\n* **Keep seasonality in mind**: January has the highest show-up rate at 50.4%, while August drops to 42.9%. If you're planning a flagship webinar or a product launch event, schedule it during a stronger month. Save lighter content or recurring sessions for the summer slump.\n* **Test your setup before going live**: Poor audio, video issues, and platform glitches undermine even the best content. Do a [dry run](https://livestorm.co/blog/webinar-dry-run) with your speakers before the event so everyone is comfortable with the platform and knows how to use the engagement features.\n* **Front-load your best content**: Attendees watch an average of 26 minutes, about 38% of the total runtime. If your webinar runs 60 minutes, most people will leave before the halfway mark. Don't save your most valuable insights for the end.\n* **Don't make it a sales pitch**: While your webinar might support a sales goal, your audience shouldn't feel like they're sitting through a pitch. Focus on helping people solve their problems and delivering real value. Save the product-specific messaging for follow-up emails and calls, where it's more welcome.\n* **Use interactive features throughout**: A little engagement goes a long way. Polls, live Q&A, and chat keep your audience alert and involved. Don't wait until the end to engage attendees. Plan interactive moments at regular intervals throughout the session to maintain attention and gather useful feedback.\n* **Follow up with everyone**: Share the replay with no-shows so they can still engage with your content. For attendees, send the recording, slides, and any resources mentioned during the session. Personalize your follow-up based on engagement data like poll responses and questions asked.\n* **Set up attribution from day one**: 92% of teams can't prove webinar ROI to their CFO, and an estimated 93% of webinar-sourced pipeline gets misattributed to other channels. This usually happens because webinar data stays siloed, so the pipeline they generate gets labeled as direct or organic search instead.\n\n### Get started with Livestorm\n\nWhen it comes to hosting webinars, video engagement is critical. An audience that isn’t engaged with the material won’t retain the information or take any meaningful action after the webinar is over. \n\nLivestorm is designed specifically to **help you keep the audience engaged before, during, and after a webinar** so you can guide attendees through your webinar funnel. \n\n* Automated emails make it easy to invite contact lists and remind registrants to attend \n* Pre-built registration pages can be customized to meet your exact needs\n* Polls, chat tabs, Q&A, emoji reactions, and virtual backgrounds help to activate attendees \n* Automated recordings take the guesswork out of following up with registrants\n* Native integrations with HubSpot and other CRM tools to simplify follow-ups\n\nReady to see how Livestorm can transform your webinar program? [Sign up for Livestorm](https://app.livestorm.co/#/signup) and create your first event in less than three minutes.",{"id":2781,"alt":2782,"height":2721,"url":2783,"width":2723},"ct1F0ca0RWqxfzPFTMfL_g","two women sitting next to each other waving at a screen","https://www.datocms-assets.com/1127/1776165336-what-is-a-webinar.jpg","2026-05-06",[],"What is a webinar? Learn how they work, the different types and formats, key platform features, and best practices backed by data from 850+ practitioners.",[2788,2793,2797,2801,2805],{"__typename":2789,"id":2790,"question":2791,"answer":2792},"BlockFaqRecord","bCLchNZoQXi0YLy24J6ogg","How long should a webinar be?","\u003Cp>A webinar should be 30 to 45 minutes of core content, with time left for Q&A. Most webinars run 45 to 60 minutes, but attendees only watch 26 minutes on average, according to our 2026 Webinar Benchmark Report. Shorter, focused sessions tend to hold attention better.\u003C/p>\n",{"__typename":2789,"id":2794,"question":2795,"answer":2796},"JIJouo_dRMan0qiLks281w","Do I need to download software to join or host a webinar?","\u003Cp>It depends on the platform. Some require a desktop app, while browser-based platforms like Livestorm let you join and host directly from your web browser with no downloads or plugins.\u003C/p>\n",{"__typename":2789,"id":2798,"question":2799,"answer":2800},"ZL-8_6-_RYK2DIyI5iK6_Q","Can a webinar be pre-recorded?","\u003Cp>Yes, you can pre-record a webinar. Platforms like Livestorm support on-demand and automated webinars that use pre-recorded content. Automated webinars run on a set schedule and can include live chat, while on-demand webinars are available for viewers to watch anytime after registering.\u003C/p>\n",{"__typename":2789,"id":2802,"question":2803,"answer":2804},"eiF8rz-bS4u21P-qIaWv_g","How many people can attend a webinar?","\u003Cp>Most webinar platforms support anywhere from 20 to several thousand concurrent attendees, depending on the plan. Enterprise webinar plans typically offer the highest capacity.\u003C/p>\n",{"__typename":2789,"id":2806,"question":2807,"answer":2808},"OveLVZa-Soyeen-vyU309A","What equipment do I need to host a webinar?","\u003Cp>At minimum, you need a computer with a stable internet connection, a microphone, and a webcam to host a webinar. For better production quality, consider an external USB microphone and a ring light or desk lamp for even lighting. Test your audio and video before every session.\u003C/p>\n","What Is a Webinar & How Does It Work? [Data, Videos & Tips]",[2811,2814,2817,2820],{"id":2812,"text":2813},"XP5Ta-_hTWusbiQsDa6vOg","\u003Cp>Webinars are rated critical or very important for GTM strategy by 51.2% of practitioners and serve goals like lead generation (69.4%) and product demos (61.9%).\u003C/p>\n",{"id":2815,"text":2816},"Zz2Rl2kgTCe0MGpj1P4dlQ","\u003Cp>Live, evergreen, automated, on-demand, and paid webinars offer tailored content delivery options for different business and audience needs.\u003C/p>\n",{"id":2818,"text":2819},"O_JtXUN8Qw6XZ2AG9iNt9g","\u003Cp>Browser-based access, customizable registration, email automation, robust analytics, and CRM integrations are core features to seek in webinar platforms.\u003C/p>\n",{"id":2821,"text":2822},"M4Hl6PzYTK2xS2OqEXMPsQ","\u003Cp>Interactive features like polls, chat, and Q&A increase engagement, while optimal scheduling and content front-loading maximize attendee retention.\u003C/p>\n",{"id":2824,"alternativeVersions":2825,"_locales":2830,"_publishedAt":2831,"_updatedAt":2832,"trackName":1495,"trackingBreadcrumbTitle":1495,"blogPostCategory":2833,"blogPostAuthor":2835,"cluster":2837,"content":2848,"coverImage":1517,"coverWithImgix":2892,"bottomContentOffer":1629,"date":2896,"headerCta":1629,"inlineContentCard":1629,"inlineTextCta":1629,"relatedArticles":2897,"relatedPillarPage":1629,"seoDescription":2898,"sidebarContentCard":1629,"faqItems":2899,"subtitle":2898,"title":2924,"slug":2827,"takeaways":2925},"HIlD7FjhTSmKBa45quilFg",[2826,2828],{"locale":1452,"value":2827},"improve-webinar-security",{"locale":1454,"value":2829},"mejorar-seguridad-del-webinar",[1452,1454],"2026-06-24T12:52:15+02:00","2026-06-24T12:52:13+02:00",[2834],{"id":2532,"name":2155,"slug":2156},{"id":2640,"avatar":2836,"jobTitle":2644,"name":2645,"shortDescription":2646,"slug":2647},{"id":2642,"url":2643},{"id":2838,"bottomContentCardCtaTitle":2650,"bottomContentCardText":2839,"bottomContentCardTitle":2652,"displayCustomerLogoSection":1671,"headerCtaText":2653,"headerCtaCtaTitle":2650,"inlineContentCardCtaTitle":1495,"inlineContentCardCtaLink":1495,"inlineContentCardImage":1517,"inlineContentCardTag":1495,"inlineContentCardTitle":1495,"inlineContentCardText":1495,"pushCover":1517,"pushCtaLink":1495,"pushCtaTitle":1495,"pushTag":1495,"pushTitle":1495,"relatedContentOffer":2840,"relatedPillarPage":1517,"relatedPillarPageTitleOfTheBlock":2678,"textBasedInlineCtaText":2679,"title":2847,"urlForTheCta":1495,"withoutContentOffer":1671},"117954931","Read this Ebook to grow your webinar attendance rate and generate leads.",{"__typename":2102,"id":2655,"trackName":1495,"trackNameFallback":2656,"backgroundImage":2841,"coMarketing":1671,"ebook":2842,"resourceFileExternal":1495,"image":2844,"resourceType":2845,"shortDescription":2676,"slug":2677,"title":2656},{"id":2658,"alt":2659,"height":2660,"url":2661,"width":2660},{"pdf":2843},{"url":2664},{"id":2666,"alt":2667,"height":2668,"url":2669,"width":2670},{"id":2672,"color":1873,"cta":2673,"icon":2846,"name":2675},{"id":1889,"name":1890},"Webinar best practices",[2849,2852,2860,2863,2870,2873,2881,2884,2889],{"id":2850,"__typename":2684,"text":2851},"FlTR_6BWTh-JWIR-1yQJJA","Webinar security failures can become expensive quickly. A disruption from an unauthorized attendee can derail a product launch, expose sensitive customer data, or damage your brand's credibility with hundreds of prospects watching live.\n\nThe good news: Most webinar security risks are fixable with the right technology, settings, and operational habits. Whether you're running lead generation webinars or customer training sessions, I'll share 13 practical security tips to help you protect your content, your attendees, and your reputation.\n\n\n## 1. Provide a unique access link for each viewer\n\nUnique access links tie each registrant to a specific, non-transferable URL. That means only the person who registered can use it.\n\nGeneric join links can quickly become a security liability. The moment someone shares one of these links publicly, anyone can walk into your event uninvited.\n\nIn Livestorm, every registrant automatically receives a unique access link in their confirmation and reminder emails. Registrants must use this link to join the virtual event.\n\n\n## 2. Set a registration capacity to limit attendees\n\nCapping registrations gives you control over who gets in and prevents your event from being overrun. As an added bonus, it creates urgency, prompting legitimate registrants to sign up early.\n\nLivestorm lets you set a registration limit directly in your event settings. Once you reach the cap, the registration page displays a message informing visitors the event is full.",{"id":2853,"__typename":2717,"image":2854},"JvvjWSHmRuuUfLNVwzIb2g",{"id":2855,"alt":2856,"height":2857,"url":2858,"width":2859},"Y1P1FMFMTGSEPMjLlb_u3g","set a registration limit in Livestorm",569,"https://www.datocms-assets.com/1127/1756437189-limit.png",1082,{"id":2861,"__typename":2684,"text":2862},"Ax0p3RFiTwmUyr1E6t4k0A","You can still manually register specific people as exceptions. This is useful for VIPs or last-minute internal attendees who need access.\n\n\n## 3. Require a work email address for registration\n\nRequiring work emails is one of the simplest ways to filter out spam registrations, fake accounts, and people using throwaway addresses. It also improves lead quality for your marketing pipeline since every registrant is tied to a company.\n\nIn Livestorm, you can make a work email address a requirement in your event's registration settings. This blocks registrations from Gmail, Yahoo, Outlook, and other free email providers.\n\n\n## 4. Adjust speaking permissions for your events\n\nControlling who can speak during webinars prevents disruptions and security issues, keeping events running smoothly. After all, you probably don't want to give every attendee the ability to unmute themselves and start talking during your webinar.\n\nWhen you use Livestorm, you can set who gets to speak. For webinars, use the \"Only team members and guest speakers can speak\" setting to restrict the stage to planned presenters. This is the most secure option for large webinars.\n\nFor small groups or internal communications, use the \"Everyone can speak\" setting. This opens the stage to up to 25 simultaneous speakers.\n\n\n## 5. Host an invite-only private event\n\nFor sensitive content, restrict access entirely so only approved people can register or enter the event room. This invite-only setup is ideal for internal strategy sessions, paid trainings, or confidential product previews.\n\nYou can do this a few different ways in Livestorm. The most straightforward method is to disable your public registration page and share the event link with your guest list. You'll need to approve each person who attempts to enter the waiting room and join the live event.",{"id":2864,"__typename":2717,"image":2865},"EhsFd-7pSkuy2JxtMVQv_Q",{"id":2866,"alt":2867,"height":2868,"url":2869,"width":1771},"dxxH2t8ZTdeQQRXiPWTg8g","disable registration page in Livestorm",1305,"https://www.datocms-assets.com/1127/1771937532-enable-registration-page-in-livestorm.png",{"id":2871,"__typename":2684,"text":2872},"FxKR5om4SSqJjZaJoHynag","For internal events, you can allow access to team members only. If external attendees need access, you can add them individually.\n\n\n## 6. Recruit a co-host or moderator to manage the event\n\nWhen you're [hosting a webinar](https://livestorm.co/blog/host-webinar), you can't simultaneously watch for security issues. A dedicated co-host or moderator can monitor attendee behavior, handle disruptions, and manage the event logistics while you focus on delivering content.\n\nAssign at least one team member as a moderator for every public-facing webinar. For larger events, plan for one moderator per 50–100 participants to ensure adequate coverage and prevent security issues.\n\nModerators in Livestorm can block disruptive participants. This instantly disconnects disruptive attendees and prevents them from reentering or creating additional issues.\n\n\n## 7. Assign a moderator to monitor the live chat\n\nDisruptions often start in the live chat, with spam links, inappropriate comments, or off-topic noise that distracts your audience. A dedicated chat moderator can catch problems and security concerns before they escalate.\n\nIn Livestorm, moderators can delete any message. If necessary, they can also remove and block attendees.",{"id":2874,"__typename":2717,"image":2875},"euPm1XCzSNeo1euhkIxOkg",{"id":2876,"alt":2877,"height":2878,"url":2879,"width":2880},"e9a6D3NlSuGkSsDLLmGRpw","Delete Message",752,"https://www.datocms-assets.com/1127/1761814642-en-delette-message-edited-cornered.gif",1333,{"id":2882,"__typename":2684,"text":2883},"I_MSI3HlSlK_SAfqYuCreg","## 8. Use a webinar platform with enterprise-grade security\n\nYour webinar platform handles sensitive information: attendee names, emails, company details, and sometimes proprietary presentation content. Keep this information safe by choosing a [secure webinar platform](https://livestorm.co/blog/most-secure-video-conferencing-software) designed for enterprise use.\n\nLivestorm has enterprise-grade security, including ISO/IEC 27001 compliance and SAML SSO (single sign-on), which works with Okta, Azure, and Onelogin. We also provide a dedicated [security portal](https://security.livestorm.co/) where customers can review our security documentation.\n\n\n## 9. Choose a webinar tool that manages user data securely\n\nIf your audience includes anyone in the EU, GDPR compliance is nonnegotiable. (And even if your audience is based elsewhere, it's a good idea to take user privacy seriously.) Your webinar platform needs to store and process personal data according to European data protection rules.\n\nLivestorm is fully GDPR compliant. All data is stored on servers within the EU (in Ireland) and backed up every 24 hours. [Enterprise customers](https://livestorm.co/enterprise) can also choose to route live video traffic exclusively through EU or US servers, giving you additional control over where data flows during your events.\n\n\n## 10. Rely on webinar software that takes encryption seriously\n\nEncryption protects your webinar content and attendee data from interception during transmission. Without it, anyone positioned between your servers and your attendees could theoretically access the stream or the data.\n\nWhile many webinar platforms offer encryption, the level and setup vary. Some don't have end-to-end encryption, and others, like Zoom, don't have this option enabled by default.\n\nLivestorm uses TLS 1.2 and 1.3 protocols, AES-256 encryption, and SHA-256 with RSA 2048-bit signatures for all data in transit. For audio and video, Livestorm uses SRTP for media traffic encryption and DTLS-SRTP for key negotiation, which are both IETF-defined standards. Data at rest is encrypted using NIST best practices for salt and pepper cryptography, ensuring secure webinars for organizations of all sizes.\n\n\n## 11. Pick a webinar platform that uses SSL\n\nSSL certificates secure the connection between your attendees' browsers and the webinar platform's servers, adding a layer of defense to help prevent data breaches. Without SSL, data transmitted during registration and attendance could be intercepted.\n\n[Livestorm holds an A+ rating](https://support.livestorm.co/article/180-livestorm-security) from Qualys SSL Labs, which means we use the highest standards of encryption for browser-to-server communication. This applies to every part of our webinar software: the dashboard, registration pages, event rooms, and replay pages.\n\n\n## 12. Go with browser-based webinar software\n\nDownloadable webinar apps might introduce unnecessary security risks. Every app you install is a potential attack vector. It needs permissions, updates, and access to your system that [browser-based webinar software](https://livestorm.co/webinar-software) like Livestorm doesn't require.\n\nFreshly chose Livestorm for this reason. As Richard Edwards, Vice President of Infrastructure at [Freshly](https://livestorm.co/customers/freshly), puts it: “For security reasons, our team avoids installing applications and tools as much as possible — this is why Livestorm immediately appealed to us!”",{"id":2885,"__typename":2717,"image":2886},"DwyPevNvTLuoIofiakK7nQ",{"id":2887,"alt":1495,"height":1836,"url":2888,"width":1838},"48607148","https://www.datocms-assets.com/1127/1666021588-hero-webinars.jpg",{"id":2890,"__typename":2684,"text":2891},"Wv2l7ea8TsCxLGJP4H9nYg","Before your team goes live, make sure everyone is running the latest version of their browser. Outdated browser versions may have unpatched security vulnerabilities, and they can also cause compatibility issues.\n\n\n## 13. Sync webinar data with official integrations\n\nExporting attendee data through CSV files and manual uploads introduces unnecessary security risks. Data is exposed to potential security risks every time it passes through an uncontrolled channel like a spreadsheet on someone's desktop or an email attachment.\n\nOfficial [integrations](https://livestorm.co/integrations) eliminate these risks by syncing data directly between platforms via authenticated connections. Make sure the webinar software you choose has the integrations you need.\n\nFor example, Livestorm offers native [integrations with HubSpot](https://livestorm.co/blog/livestorm-hubspot-integration), Salesforce, Marketo, Pardot, Pipedrive, and many other marketing automation platforms. For more advanced workflows, the [Livestorm MCP](https://livestorm.co/integrations/livestorm-mcp) (Model Context Protocol) connects Livestorm data to AI assistants and automated workflows through the public API. This enables custom registration flows, bulk registrations, and CRM syncing.\n\n\n## Frequently asked questions about improving webinar security\n\n\n### How do you secure a webinar?\n\nStart by choosing a secure platform that won't compromise your data. Webinar software like Livestorm has enterprise-grade security certifications (ISO 27001, GDPR compliance), strong encryption (TLS 1.2+, AES-256), and SSL protection. Enable platform-level controls like unique access links per registrant, registration caps, work-email-only registration, and restricted speaking permissions.\n\n\n### What are the most secure webinar platforms?\n\nThe most secure webinar platforms combine strong encryption, compliance certifications, and granular access controls. Livestorm is ISO 27001 certified, GDPR compliant, uses TLS 1.2/1.3 with AES-256 encryption, and holds an A+ SSL rating from Qualys SSL Labs. It also offers SAML SSO for enterprise teams, private event access controls, and browser-based access that eliminates the vulnerabilities that desktop apps often create.\n\n\n### How to protect from Zoom bombing?\n\nZoom bombing happens when unwanted users join an online event and disrupt it. To prevent this on any platform, use unique access links (not shared meeting IDs), require registration with work email addresses, set registration limits, and restrict speaking permissions to hosts and designated speakers only. Assign a moderator who can remove spam messages and block disruptive users immediately.",{"id":2893,"alt":2894,"height":2721,"url":2895,"width":2723},"QHrpAUAJSQaGo1t2aZ7jhw","webinar marketer working at a computer","https://www.datocms-assets.com/1127/1771936799-marketer-working-at-a-computer.jpg","2026-02-24",[],"Learn 13 practical tips to improve webinar security, from unique access links and registration controls to encryption standards and GDPR compliance.",[2900,2904,2908,2912,2916,2920],{"__typename":2789,"id":2901,"question":2902,"answer":2903},"c5u1sdAcQEyAocELdhtASw","What security risks should I watch for in webinars?","\u003Cp>Common risks include unauthorized access, uninvited participants disrupting your event, screen-share hijacking, and data breaches during registration. Poor access control and weak authentication can expose your sessions to trolls, competitors, or malicious actors.\u003C/p>\n",{"__typename":2789,"id":2905,"question":2906,"answer":2907},"KX4SFd8YQQObPKS1zU8i3Q","How can I prevent uninvited guests from joining my webinar?","\u003Cp>Require registration approval, use unique join links instead of public URLs, and enable waiting rooms to screen attendees before admission. Livestorm lets you manually approve registrants and control who enters your event.\u003C/p>\n",{"__typename":2789,"id":2909,"question":2910,"answer":2911},"YoOl6ePtR1-dGAF5c9hMDw","What access controls should I enable for webinar security?","\u003Cp>Lock down screen sharing to hosts and panelists only, disable participant camera and microphone by default, and assign moderator roles to manage Q&A and chat. These controls prevent disruptions and keep your content secure.\u003C/p>\n",{"__typename":2789,"id":2913,"question":2914,"answer":2915},"NHr4J4PpQKGggtA7t2e9Rg","How do I protect attendee data collected during registration?","\u003Cp>Use a platform that is GDPR-compliant, encrypts data in transit and at rest, and offers customizable privacy policies. Livestorm meets SOC 2 Type II and ISO 27001 standards to safeguard personal information.\u003C/p>\n",{"__typename":2789,"id":2917,"question":2918,"answer":2919},"Nvb_b5ORS_-Uk0rAPgqLwA","Should I record my webinar, and how do I secure the recording?","\u003Cp>Recording extends your content's reach, but store files securely with access controls and password protection. Only share recordings with verified attendees or through gated landing pages to prevent unauthorized distribution.\u003C/p>\n",{"__typename":2789,"id":2921,"question":2922,"answer":2923},"WBzhjpjEQdC68a3z4Pi1dA","What should I do if an uninvited person disrupts my live webinar?","\u003Cp>Remove the disruptor immediately using your platform's moderation tools, then lock the session to prevent re-entry. Livestorm allows hosts to mute, remove, or block participants in real time.\u003C/p>\n","How to Run Secure Webinars: 13 Tips to Improve Webinar Security",[2926,2929,2932,2935],{"id":2927,"text":2928},"B5Ry3_MST1CvTzMfmDdqNw","\u003Cp>The use of unique access links, registration caps, and work email requirements are effective in reducing unwanted or unauthorized attendees.\u003C/p>\n",{"id":2930,"text":2931},"f-mmGnVfTiioyWlVabnBGw","\u003Cp>Enterprise-grade webinar platforms like Livestorm offer ISO 27001 and GDPR compliance, strong encryption protocols, and A+ SSL ratings for data and attendee protection.\u003C/p>\n",{"id":2933,"text":2934},"XjmiT8QwQjihb7K4kux2IA","\u003Cp>Moderator roles and chat monitoring are essential for managing disruptions and maintaining event integrity, especially for large or public webinars.\u003C/p>\n",{"id":2936,"text":2937},"Ch_NlplUTXSnVGFXS3MJRA","\u003Cp>Browser-based webinar software like Livestorm and direct platform integrations further limit security risk, avoiding vulnerabilities from downloadable applications and manual data transfers.\u003C/p>\n",{"id":2939,"alternativeVersions":2940,"_locales":2945,"_publishedAt":2946,"_updatedAt":2947,"trackName":1495,"trackingBreadcrumbTitle":1495,"blogPostCategory":2948,"blogPostAuthor":2950,"cluster":2952,"content":2960,"coverImage":1517,"coverWithImgix":3080,"bottomContentOffer":1629,"date":3083,"headerCta":1629,"inlineContentCard":1629,"inlineTextCta":1629,"relatedArticles":3084,"relatedPillarPage":1629,"seoDescription":3085,"sidebarContentCard":1629,"faqItems":3086,"subtitle":3085,"title":3099,"slug":2942,"takeaways":3100},"PN33yY3fS-iB3uzrv_MEvg",[2941,2943],{"locale":1452,"value":2942},"best-salesforce-webinar-integration",{"locale":1454,"value":2944},"mejor-integracion-de-webinar-con-salesforce",[1452,1454],"2026-06-24T12:29:58+02:00","2026-06-24T12:29:57+02:00",[2949],{"id":2532,"name":2155,"slug":2156},{"id":2640,"avatar":2951,"jobTitle":2644,"name":2645,"shortDescription":2646,"slug":2647},{"id":2642,"url":2643},{"id":2649,"bottomContentCardCtaTitle":2650,"bottomContentCardText":2651,"bottomContentCardTitle":2652,"displayCustomerLogoSection":1671,"headerCtaText":2653,"headerCtaCtaTitle":2650,"inlineContentCardCtaTitle":1495,"inlineContentCardCtaLink":1495,"inlineContentCardImage":1517,"inlineContentCardTag":1495,"inlineContentCardTitle":1495,"inlineContentCardText":1495,"pushCover":1517,"pushCtaLink":1495,"pushCtaTitle":1495,"pushTag":1495,"pushTitle":1495,"relatedContentOffer":2953,"relatedPillarPage":1517,"relatedPillarPageTitleOfTheBlock":2678,"textBasedInlineCtaText":2679,"title":2680,"urlForTheCta":1495,"withoutContentOffer":1671},{"__typename":2102,"id":2655,"trackName":1495,"trackNameFallback":2656,"backgroundImage":2954,"coMarketing":1671,"ebook":2955,"resourceFileExternal":1495,"image":2957,"resourceType":2958,"shortDescription":2676,"slug":2677,"title":2656},{"id":2658,"alt":2659,"height":2660,"url":2661,"width":2660},{"pdf":2956},{"url":2664},{"id":2666,"alt":2667,"height":2668,"url":2669,"width":2670},{"id":2672,"color":1873,"cta":2673,"icon":2959,"name":2675},{"id":1889,"name":1890},[2961,2964,2967,2970,2973,2976,2979,2982,2990,2993,2996,2999,3007,3010,3013,3016,3023,3026,3029,3032,3039,3042,3045,3048,3055,3058,3061,3064,3071,3074,3077],{"id":2962,"__typename":2684,"text":2963},"WD_WijHcT-WbJQ0ZKxkgFw","A Salesforce webinar integration is table stakes for enterprise webinar software. But the depth and quality of the most popular connections vary wildly.\n\nSome sync registration data but ignore engagement signals. Others require middleware, adding cost and complexity. And many lock the integration behind the most expensive subscription tier.\n\nTo help you find the right option for your tech stack, I'll walk you through the best Salesforce webinar integrations on the market. We'll compare what data they sync, how the integration works, and how much it costs.\n\n\n## **What to look for in a Salesforce webinar integration**\n\nBefore you begin comparing Salesforce webinar integrations side by side, get clear on which elements to look for. I recommend starting with this list:\n\n\n\n* **Is it a native integration or does it require middleware?** Native integrations connect directly to Salesforce. Middleware-based setups connect via Zapier or custom API, adding cost per transaction, introducing sync delays, and creating another dependency to maintain.\n* **Which Salesforce objects does it support?** Basic integrations only create or update Salesforce Leads. More capable connectors also write to Salesforce Contacts, Campaigns, Campaign Members, and Opportunities.\n* **Does it sync engagement data or only registration data?** Registration data tells you who signed up. Engagement data gives you more context around what they did during the event, including watch time, questions asked, poll responses, and replay views.\n* **Are custom options available?** Look for integrations that let you map custom fields, choose which events trigger a sync, and define how to handle duplicates. A rigid integration forces your team to adapt their customer relationship management (CRM) workflow to the webinar tool.\n* **Is there bidirectional sync?** One-way integrations push data from the webinar platform into Salesforce. Bidirectional sync also pulls CRM data back into the [webinar software](https://livestorm.co/webinar-software), so you can segment audiences and personalize follow-ups without exporting lists manually.\n* **How complex is the setup?** Some integrations are self-serve and take under an hour to configure. Others require a Salesforce admin or developer, which can add substantial time and cost to the equation.\n* **What subscription tier does the integration require?** Many platforms lock the Salesforce integration behind enterprise or premium tiers. Check whether it's available on your current plan and factor any upgrade cost into total cost of ownership.\n\n\n## **What are the best Salesforce webinar integrations?**\n\nHere's a quick comparison of the top Salesforce webinar integrations, including the use case each one is best for and the relevant subscription tier:",{"id":2965,"__typename":2695,"text":2966},"G6XdJxYhRk-bLwkDaliY2w","\u003Cdiv dir=\"ltr\" align=\"left\">\n\u003Ctable>\u003Ccolgroup>\u003Ccol width=\"208\">\u003Ccol width=\"208\">\u003Ccol width=\"207\">\u003C/colgroup>\n\u003Cthead>\n\u003Ctr>\n\u003Cth>\n\u003Cp dir=\"ltr\">\u003Cstrong>Platform\u003C/strong>\u003C/p>\n\u003C/th>\n\u003Cth>\n\u003Cp dir=\"ltr\">\u003Cstrong>Best for\u003C/strong>\u003C/p>\n\u003C/th>\n\u003Cth>\n\u003Cp dir=\"ltr\">\u003Cstrong>Subscription tier\u003C/strong>\u003C/p>\n\u003C/th>\n\u003C/tr>\n\u003C/thead>\n\u003Ctbody>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Livestorm\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Marketing, sales, and customer support teams running live, automated, or on-demand webinars with deep Salesforce engagement tracking\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Enterprise plan\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Webex\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Teams already using the Webex suite for calling, meetings, and messaging who want everything embedded in Salesforce\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Webex Webinars plan\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Cvent\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Large organizations running multi-format event programs (in-person, virtual, hybrid) alongside webinars\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Data, Standard, or Premium license\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Vimeo\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Teams already using Vimeo for video hosting who want to capture leads from webinars and gated videos\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Enterprise plan\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>eWebinar\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Teams running automated, on-demand webinars for onboarding, demos, or training\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Level 1 plan plus paid add-on\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Univid\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Small teams that want built-in lead scoring and a simple Salesforce connector\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Custom plan\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Airmeet\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Large teams running webinars, virtual conferences, and hybrid events who want Salesforce access without an enterprise plan\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Premium Webinars plan\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003C/tbody>\n\u003C/table>\n\u003C/div>\n\u003Cp>\u003C/p>",{"id":2968,"__typename":2684,"text":2969},"eaY9MVqqT627q-qziVSB8Q","### **1. Livestorm**\n\nLivestorm is a browser-based webinar and virtual event platform designed for marketing, sales, and customer success teams. It supports live, automated, and on-demand webinars with built-in engagement features like polls, Q&A, chat, and call-to-action buttons. Livestorm also has AI-powered features for transcription and repurposing as well as integrations with popular CRM tools.\n\n[Livestorm's Salesforce integration](https://livestorm.co/integrations/salesforce) is native, with no middleware or third-party tools required. Every webinar session you create in Livestorm automatically becomes a Salesforce Campaign. Registrants are added as Campaign Members, and their status updates on its own as they move through the event lifecycle, from registered to attended (or didn't attend) to watched the replay.",{"id":2971,"__typename":2688,"youtubeLink":2972},"TWwIzRypQhOCbyVQ2SwhVg","https://www.youtube.com/embed/yOzMhtRynpo",{"id":2974,"__typename":2684,"text":2975},"O7RH9Mb7SdCznN2DsWXBwQ","The engagement data is particularly useful for [aligning sales and marketing](https://livestorm.co/blog/sales-marketing-alignment), since it reflects how long attendees stayed, how many questions they asked, how many polls they answered, and whether they came back to watch the recording. This means sales reps get richer context for follow-ups, and marketing teams can build Salesforce dashboards that connect webinar engagement directly to pipeline.\n\nThe integration also deduplicates on sync, matching registrant emails against existing Leads and Contacts before creating new records. And because field mapping supports custom fields across Lead, Contact, and Campaign Member objects, you can route Livestorm webinar data into the fields your team already uses for scoring and segmentation.\n\n**Livestorm's Salesforce integration capabilities**",{"id":2977,"__typename":2695,"text":2978},"SQ3dyEjZS5K13Nko38AQ0Q","\u003Cdiv dir=\"ltr\" align=\"left\">\n\u003Ctable>\u003Ccolgroup>\u003Ccol width=\"184\">\u003Ccol width=\"440\">\u003C/colgroup>\n\u003Ctbody>\n\u003Ctr>\n\u003Cth>\n\u003Cp dir=\"ltr\">\u003Cstrong>Livestorm Capabilities\u003C/strong>\u003C/p>\n\u003C/th>\n\u003Cth>\n\u003Cp dir=\"ltr\">\u003Cstrong>Features\u003C/strong>\u003C/p>\n\u003C/th>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Data synced\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Registration, live attendance, replay views, on-demand views, and engagement data (attendance duration, attendance rate, questions asked, messages sent, polls answered)\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Salesforce objects supported\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Leads, Contacts, Campaigns, and Campaign Members\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Custom options available\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Advanced field mapping for standard and custom fields on Lead, Contact, and Campaign Member objects. Can be enabled or disabled per event.\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Setup complexity\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Self-serve with expert support from the Livestorm Professional Services team\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Subscription tier required\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Enterprise\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003C/tbody>\n\u003C/table>\n\u003C/div>\n\u003Cp>\u003C/p>",{"id":2980,"__typename":2684,"text":2981},"YvbomBlNQQCtuYAL6jbx6Q","**What customers say about Livestorm**\n\n\"Previously, we were manually exporting CSV files and, in the end, we couldn't do anything with those contacts because of time constraints. Now, when someone registers for a webinar, we feed this data directly into our CRM. We don't need to connect multiple tools together to create registration pages or reminder emails. Livestorm offers a turnkey solution.\"\n\nAidan Wakefield, Customer Success, [Jobber](https://livestorm.co/customers/jobber)\n\n\"With Livestorm's CRM integrations, we can now identify whether a registrant is a prospect or already a customer.\"\n\nPeter Sterkenburg, Customer Success Lead, [Leadfeeder](https://livestorm.co/customers/leadfeeder)\n\n\"The integration with our CRM allows us to transfer leads easily to our Sales team to be worked on.\"\n\nMiles De Paul, Marketing Manager at [Mailjet](https://livestorm.co/customers/mailjet)\n\n**Livestorm pricing**\n\nContact Livestorm for custom Enterprise plan pricing.\n\n\n### **2. Webex Webinars**\n\nWebex Webinars is an enterprise webinar platform designed for global audiences. It's part of the Webex suite, which includes tools for internal and external communications, including calling, meetings, messaging, and events. Webex's Salesforce app lets teams collaborate on sales and marketing campaigns from within the CRM.",{"id":2983,"__typename":2717,"image":2984},"JDtHSpXnQuK3EhCjdGiUVA",{"id":2985,"alt":2986,"height":2987,"url":2988,"width":2989},"NS4E0qu8T1iI48n5_0sLkA","Webex Salesforce integration",864,"https://www.datocms-assets.com/1127/1777595735-webex-salesforce-integration.png",1554,{"id":2991,"__typename":2684,"text":2992},"SvkOBJMnRSaGon3Q2EABlg","**Webex Webinars' Salesforce integration capabilities**",{"id":2994,"__typename":2695,"text":2995},"VuYOfJF1TX-o-yAZUhONOA","\u003Cdiv dir=\"ltr\" align=\"left\">\n\u003Ctable>\u003Ccolgroup>\u003Ccol width=\"184\">\u003Ccol width=\"440\">\u003C/colgroup>\n\u003Ctbody>\n\u003Ctr>\n\u003Cth>\n\u003Cp dir=\"ltr\">\u003Cstrong>Webex Capabilities\u003Cbr>\u003C/strong>\u003C/p>\n\u003C/th>\n\u003Cth>\n\u003Cp dir=\"ltr\">\u003Cstrong>Features\u003C/strong>\u003C/p>\n\u003C/th>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Data synced\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Registration\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Salesforce objects supported\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Leads, Contacts, and Campaigns\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Custom options available\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Can map standard registration form fields but not custom webinar questions\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Setup complexity\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Standard AppExchange installation with Salesforce admin permissions\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Subscription tier required\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Webex Webinars\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003C/tbody>\n\u003C/table>\n\u003C/div>\n\u003Cp>\u003C/p>",{"id":2997,"__typename":2684,"text":2998},"SmCTv5MxSo2CN6Qj6k98Pg","**Pros and cons of Webex Webinars**\n\n\n\n* The Salesforce app syncs more than just webinar data. It supports calling, messaging, and meeting features embedded in Salesforce, so teams already using Webex for internal collaboration and external sales get everything in one place.\n* Webinar data syncs require an authorized user to import data through a widget in Salesforce, selecting which webinar to pull in. Custom registration questions from Webex forms also can't be mapped to Salesforce fields.\n\n**Webex Webinars pricing**\n\nThe Webex Webinars tier starts at $56.25 per user per month (billed annually) for up to 1,000 attendees.\n\n\n### **3. Cvent**\n\nCvent is a full-scale event management platform that covers in-person, virtual, and hybrid events as well as webinars. It also offers venue sourcing, check-in and badging, and speaker management. The Cvent Salesforce App is a native integration that lets admins control how and when event data syncs, including scheduled refreshes and filtering by user role.",{"id":3000,"__typename":2717,"image":3001},"c-ntvTGnQWylN42X5R9FaQ",{"id":3002,"alt":3003,"height":3004,"url":3005,"width":3006},"G5HAiOeIRkG8tm9xLf3gvg","Cvent Salesforce integration",1100,"https://www.datocms-assets.com/1127/1777595761-cvent-salesforce-integration.png",1178,{"id":3008,"__typename":2684,"text":3009},"d0RiGn8_TEy5W0ExEwpJXA","**Cvent's Salesforce integration capabilities**",{"id":3011,"__typename":2695,"text":3012},"DcPlYGwQRMa_bycChCtQ0w","\u003Cdiv dir=\"ltr\" align=\"left\">\n\u003Ctable>\u003Ccolgroup>\u003Ccol width=\"184\">\u003Ccol width=\"440\">\u003C/colgroup>\n\u003Ctbody>\n\u003Ctr>\n\u003Cth>\n\u003Cp dir=\"ltr\">\u003Cstrong>Cvent Capabilities\u003C/strong>\u003C/p>\n\u003C/th>\n\u003Cth>\n\u003Cp dir=\"ltr\">\u003Cstrong>Features\u003C/strong>\u003C/p>\n\u003C/th>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Data synced\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Registration, attendance, and event activity\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Salesforce objects supported\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Contacts, Leads, Campaigns, Campaign Members, Opportunities, and Activities\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Custom options available\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Configurable field mapping, record matching criteria, event filtering by user role, and data refresh scheduling\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Setup complexity\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Standard AppExchange installation with Salesforce admin permissions\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Subscription tier required\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Data, Standard, or Premium license\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003C/tbody>\n\u003C/table>\n\u003C/div>\n\u003Cp>\u003C/p>",{"id":3014,"__typename":2684,"text":3015},"YOXh--7CROybG41mm9y_dQ","**Pros and cons of Cvent**\n\n\n\n* The Cvent Salesforce App lets sales reps view a contact's full event history, including past attendance and registration status, directly on the contact record. This added context can sharpen follow-up conversations and help reps prioritize outreach.\n* Cvent is built for teams running multi-format event programs across in-person, virtual, and hybrid. If your team only runs webinars, the platform's complexity and pricing may not justify the integration.\n\n**Cvent pricing**\n\nCvent pricing includes an annual license fee and a fee per registrant. All pricing is custom.\n\n\n### **4. Vimeo**\n\nVimeo is a video hosting and streaming platform that also offers webinar functionality, including live, pre-recorded, and simulive events. It's designed primarily for video management, with tools for hosting, editing, and analytics. Its Salesforce Sales Cloud integration focuses on syncing lead data captured through in-player registration forms.",{"id":3017,"__typename":2717,"image":3018},"bmfm8XQwQ0-sk25vpdaT2A",{"id":3019,"alt":3020,"height":3021,"url":3022,"width":2742},"T_f6JnMtTwy4KspN285Qzw","Vimeo Salesforce integration",1116,"https://www.datocms-assets.com/1127/1777595778-vimeo-salesforce-integration.png",{"id":3024,"__typename":2684,"text":3025},"QZ91ByhGTwi1v5jH4YKX8w","**Vimeo's Salesforce integration capabilities**",{"id":3027,"__typename":2695,"text":3028},"KDp9wGMmQLSOFBuBBii58A","\u003Cdiv dir=\"ltr\" align=\"left\">\n\u003Ctable>\u003Ccolgroup>\u003Ccol width=\"184\">\u003Ccol width=\"440\">\u003C/colgroup>\n\u003Ctbody>\n\u003Ctr>\n\u003Cth>\n\u003Cp dir=\"ltr\">\u003Cstrong>Vimeo Capabilities\u003C/strong>\u003C/p>\n\u003C/th>\n\u003Cth>\n\u003Cp dir=\"ltr\">\u003Cstrong>Features\u003C/strong>\u003C/p>\n\u003C/th>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Data synced\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Registration, watch time, source attribution\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Salesforce objects supported\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Leads\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Custom options available\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Not available\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Setup complexity\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Standard AppExchange installation with Salesforce admin permissions\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Subscription tier required\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Enterprise tier\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003C/tbody>\n\u003C/table>\n\u003C/div>\n\u003Cp>\u003C/p>",{"id":3030,"__typename":2684,"text":3031},"OZfBIpwJRmq7lb8xUSjvrw","**Pros and cons of Vimeo**\n\n\n\n* If your team already uses Vimeo for video hosting and editing, the Salesforce integration lets you capture leads from webinars and gated videos without adding a separate webinar tool to your stack.\n* Vimeo is a video-first platform. Its webinar features are lighter than dedicated webinar tools, so teams that need robust engagement tools, [lead generation funnels](https://livestorm.co/blog/lead-generation-funnel), or detailed post-event reporting may find it limiting.\n\n**Vimeo pricing**\n\nThe Enterprise tier starts at $12,000 per year.\n\n\n### **5. eWebinar**\n\neWebinar is an automated webinar platform that turns pre-recorded videos into interactive, on-demand webinar experiences. It's designed for SaaS onboarding, product demos, and training rather than live events. Its Salesforce integration tracks attendee behavior and supports custom field mapping.",{"id":3033,"__typename":2717,"image":3034},"PAe_LS83TWqnroXNsomkqA",{"id":3035,"alt":3036,"height":3037,"url":3038,"width":2742},"G0kcndkASXWOJUSBFbJT3A","eWebinar webinar",896,"https://www.datocms-assets.com/1127/1769777526-ewebinar-on-demand-webinar-software.png",{"id":3040,"__typename":2684,"text":3041},"ed3VH1ygTe2rif2E4rroow","**eWebinar's Salesforce integration capabilities**",{"id":3043,"__typename":2695,"text":3044},"Ju6hVK5ZRsKOb3M4fgHNFg","\u003Cdiv dir=\"ltr\" align=\"left\">\n\u003Ctable>\u003Ccolgroup>\u003Ccol width=\"184\">\u003Ccol width=\"440\">\u003C/colgroup>\n\u003Ctbody>\n\u003Ctr>\n\u003Cth>\n\u003Cp dir=\"ltr\">\u003Cstrong>eWebinar Capabilities\u003C/strong>\u003C/p>\n\u003C/th>\n\u003Cth>\n\u003Cp dir=\"ltr\">\u003Cstrong>Features\u003C/strong>\u003C/p>\n\u003C/th>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Data synced\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Registration, attendance, and engagement\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Salesforce objects supported\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Leads, Contacts, Events, and Campaign Members\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Custom options available\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Supports custom fields for registration form answers, poll responses, and other engagement data\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Setup complexity\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Self-serve\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Subscription tier required\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Level 1 plus paid add-on\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003C/tbody>\n\u003C/table>\n\u003C/div>\n\u003Cp>\u003C/p>",{"id":3046,"__typename":2684,"text":3047},"Sw834S09SqehKvnvzffHIg","**Pros and cons of eWebinar**\n\n\n\n* eWebinar is purpose-built for automated and on-demand webinars. If your team runs the same webinar repeatedly for onboarding, demos, or training, it removes the need for a live presenter while still delivering interactive experiences.\n* The Salesforce integration isn't included in any standard eWebinar plan. It's a paid add-on that can more than double the cost of a base subscription.\n\n**eWebinar pricing**\n\nStarts at $84 per month (billed annually) for one active webinar and 1,000 registrants per month. The Salesforce integration is an add-on at $212 per month (billed annually).\n\n\n### **6. Univid**\n\nUnivid is a webinar platform focused on branded, interactive experiences with engagement tools like polls, Q&A, reactions, and call-to-action buttons. It also has [lead generation tools](https://livestorm.co/blog/lead-generation-tools) like on-demand replay hosting and lead scoring. Its native Salesforce integration supports bidirectional sync between webinar data and Salesforce Campaigns.",{"id":3049,"__typename":2717,"image":3050},"aF1UnBaPRQ-XBF9dGaZikA",{"id":3051,"alt":3052,"height":3053,"url":3054,"width":2742},"B60KrHoTRbq2CgKRR3oOmw","Univid Salesforce integration",1104,"https://www.datocms-assets.com/1127/1777595805-univid-salesforce-integration.png",{"id":3056,"__typename":2684,"text":3057},"U9vHlL1oRpSo4NdicnpKWQ","**Univid's Salesforce integration capabilities**",{"id":3059,"__typename":2695,"text":3060},"RrscJSlFQL-9DTOEiKkBoA","\u003Cdiv dir=\"ltr\" align=\"left\">\n\u003Ctable>\u003Ccolgroup>\u003Ccol width=\"184\">\u003Ccol width=\"440\">\u003C/colgroup>\n\u003Ctbody>\n\u003Ctr>\n\u003Cth>\n\u003Cp dir=\"ltr\">\u003Cstrong>Univid Capabilities\u003C/strong>\u003C/p>\n\u003C/th>\n\u003Cth>\n\u003Cp dir=\"ltr\">\u003Cstrong>Features\u003C/strong>\u003C/p>\n\u003C/th>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Data synced\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Registration, attendance, and engagement\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Salesforce objects supported\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Leads, Contacts, and Campaign Members\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Custom options available\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Supports custom field mapping for attendee data\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Setup complexity\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Self-serve for most use cases, but advanced automation requires custom flows\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Subscription tier required\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Custom plan\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003C/tbody>\n\u003C/table>\n\u003C/div>\n\u003Cp>\u003C/p>",{"id":3062,"__typename":2684,"text":3063},"KLMvYmuCQRmdRWjq0-rhFA","**Pros and cons of Univid**\n\n\n\n* The platform has native lead scoring based on attendance and engagement signals, which helps teams prioritize follow-ups and build pipeline.\n* Univid is a smaller platform with a more limited feature set compared to enterprise webinar tools. Teams running high-volume or multi-format event programs may outgrow it.\n\n**Univid pricing**\n\nThe Custom plan, which has custom pricing, is the only tier that supports enterprise integrations like Salesforce.\n\n\n### **7. Airmeet**\n\nAirmeet is an online events platform that supports webinars, virtual conferences, and hybrid events. It also has a managed events service that handles much of the event planning, tech setup, and live support for busy event teams. Its native integration supports registration, attendance, and engagement data for webinars and events.",{"id":3065,"__typename":2717,"image":3066},"H_IIg1brSGKkUtopsLbsQA",{"id":3067,"alt":3068,"height":3069,"url":3070,"width":2742},"J3fE0M2vQv-CoUlAxoppFA","Airmeet Salesforce integration",612,"https://www.datocms-assets.com/1127/1777595829-airmeet-salesforce-integration.png",{"id":3072,"__typename":2684,"text":3073},"CLLdNWrsRpWXtxfXTEpvYA","**Airmeet's Salesforce integration capabilities**",{"id":3075,"__typename":2695,"text":3076},"acOOz2JnQDKmyKs8RBSg4w","\u003Cdiv dir=\"ltr\" align=\"left\">\n\u003Ctable>\u003Ccolgroup>\u003Ccol width=\"184\">\u003Ccol width=\"440\">\u003C/colgroup>\n\u003Ctbody>\n\u003Ctr>\n\u003Cth>\n\u003Cp dir=\"ltr\">\u003Cstrong>Airmeet Capabilities\u003C/strong>\u003C/p>\n\u003C/th>\n\u003Cth>\n\u003Cp dir=\"ltr\">\u003Cstrong>Features\u003C/strong>\u003C/p>\n\u003C/th>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Data synced\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Invitations, registration, attendance, engagement (questions and polls)\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Salesforce objects supported\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Campaign Members\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Custom fields\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Not available\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Setup complexity\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Self-serve, but there's no dedicated support if you run into issues\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cstrong>Subscription tier required\u003C/strong>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp dir=\"ltr\">\u003Cspan>Premium Webinars, Events, or Managed Events\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003C/tbody>\n\u003C/table>\n\u003C/div>\n\u003Cp>\u003C/p>",{"id":3078,"__typename":2684,"text":3079},"dgsTFZudSySk4KiuvjTU6w","**Pros and cons of Airmeet**\n\n\n\n* The Salesforce integration is included in the platform's standard Premium Webinars plan, so you don't need a pricey enterprise plan or a paid add-on to access it.\n* Airmeet has relatively robust built-in lead and engagement tracking. If your team already uses Salesforce for lead gen, this webinar software might be overkill.\n\n**Airmeet pricing**\n\nStarts at $167 per month (billed annually) for Premium Webinars. Events and Managed Events tiers have custom pricing.\n\n\n## **How to get started with Livestorm's Salesforce integration**\n\nLivestorm's native Salesforce integration syncs registration, attendance, and engagement data directly to your Salesforce org. Every webinar session automatically becomes a Salesforce Campaign, so your marketing team gets attribution without manual tracking.\n\nThat means sales reps can see who attended, how long they stayed, and whether they watched the replay, all on the Contact or Lead record. And because you can map custom fields between platforms, the integration fits your existing CRM workflow instead of forcing a new one.\n\nSetup takes minutes and doesn't require a developer. You authenticate both platforms, configure your field mappings, and the integration handles the rest. Our Professional Services team is here to help.\n\n[Book a demo](https://livestorm.co) to see how Livestorm's Salesforce integration simplifies sales processes, boost conversion rates, and helps build pipeline.\n\n",{"id":3081,"alt":1517,"height":2721,"url":3082,"width":2723},"RXqNl9yzTnmBVaaoZnbqHg","https://www.datocms-assets.com/1127/1777595057-man-working-at-laptop.jpg","2026-04-30",[],"Compare 7 of the best Salesforce webinar integrations and see how Livestorm syncs deep engagement data that supports lead gen and builds pipeline.",[3087,3091,3095],{"__typename":2789,"id":3088,"question":3089,"answer":3090},"XAd9Uyc4SuKMs8ri6nmZJQ","Does Salesforce have a native webinar tool?","\u003Cp>No, Salesforce is a CRM platform, not a webinar tool. To run webinars and sync the data back to your CRM, you need a separate webinar tool with a Salesforce integration.\u003C/p>\n",{"__typename":2789,"id":3092,"question":3093,"answer":3094},"VZ08uodvRZyaqvx4rFWcMw","What's the difference between a native Salesforce integration and a Zapier connection?","\u003Cp>A native Salesforce integration (like Livestorm offers) connects your webinar platform directly to Salesforce. It's built and maintained by the webinar vendor. Native integrations tend to sync faster, support more Salesforce objects, and require less ongoing maintenance.\u003C/p>\n\n\u003Cp>In contrast, a Zapier connection routes data through a third-party automation tool. Zapier connections can be more flexible for custom workflows but require more manual setup and maintenance.\u003C/p>\n\n\u003Cp>As \u003Ca href=\"https://livestorm.co/resources/reports/2026-webinar-benchmark-report\">Livestorm's 2026 Webinar Benchmark Report\u003C/a> reveals, only 6–8% of our customers teams use native CRM integrations to sync webinar data. The rest rely on manual exports or skip tracking altogether.\u003C/p>\n",{"__typename":2789,"id":3096,"question":3097,"answer":3098},"J3o_fbnFRyygAMYYMbxwdg","Can I sync webinar engagement data to Salesforce?","\u003Cp>Syncing capabilities depend on the platform. Some integrations only push registration and attendance status. Others, like Livestorm's Salesforce integration, also sync engagement signals like watch time, poll responses, questions asked, and replay views.\u003C/p>\n\n\u003Cp>If you want to sync more in-depth data, check whether the integration writes engagement data to Campaign Member fields or custom fields in Salesforce to enable lead scoring and personalized follow-up.\u003C/p>\n","7 Best Salesforce Webinar Integrations [2026 Comparison]",[3101,3104,3107,3110],{"id":3102,"text":3103},"J_dWBtnURBypBuDpIsuE8g","\u003Cp>Significant differences exist among Salesforce webinar integrations in terms of data depth, setup complexity, and pricing models.\u003C/p>\n",{"id":3105,"text":3106},"ALe5ZAx6R1mEUNy-vF4UMw","\u003Cp>Native Salesforce integrations have direct, fast syncing and reduced dependencies, while middleware solutions often add ongoing costs and latency.\u003C/p>\n",{"id":3108,"text":3109},"HEgejxnZRz6f0eVu8BkKXQ","\u003Cp>Most Salesforce webinar integrations are restricted to premium subscription tiers; additional costs or add-ons are common for full functionality.\u003C/p>\n",{"id":3111,"text":3112},"cmQ21wMST_u0f4WH3mYNiQ","\u003Cp>According to Livestorm's 2026 Webinar Benchmark Report, only 6–8% of customers leverage native CRM integrations, with manual tracking still prevalent.\u003C/p>\n",{"id":3114,"alternativeVersions":3115,"_locales":3124,"_publishedAt":3125,"_updatedAt":3126,"trackName":1495,"trackingBreadcrumbTitle":1495,"blogPostCategory":3127,"blogPostAuthor":3129,"cluster":3131,"content":3139,"coverImage":1517,"coverWithImgix":3298,"bottomContentOffer":1629,"date":3302,"headerCta":1629,"inlineContentCard":1629,"inlineTextCta":1629,"relatedArticles":3303,"relatedPillarPage":1629,"seoDescription":3304,"sidebarContentCard":1629,"faqItems":3305,"subtitle":3304,"title":3330,"slug":3119,"takeaways":3331},"QlrCRR9wQuOfG2DpbOuIrQ",[3116,3118,3120,3122],{"locale":1449,"value":3117},"beste-webinar-plattform-mit-ki-funktionen",{"locale":1452,"value":3119},"best-webinar-platform-with-ai-features",{"locale":1454,"value":3121},"mejor-plataforma-de-webinar-con-funciones-de-ia",{"locale":1456,"value":3123},"meilleure-plateforme-de-webinaire-avec-fonctionnalites-ia",[1452,1456,1454,1449],"2026-06-24T12:24:25+02:00","2026-06-24T12:24:22+02:00",[3128],{"id":2532,"name":2155,"slug":2156},{"id":2640,"avatar":3130,"jobTitle":2644,"name":2645,"shortDescription":2646,"slug":2647},{"id":2642,"url":2643},{"id":2649,"bottomContentCardCtaTitle":2650,"bottomContentCardText":2651,"bottomContentCardTitle":2652,"displayCustomerLogoSection":1671,"headerCtaText":2653,"headerCtaCtaTitle":2650,"inlineContentCardCtaTitle":1495,"inlineContentCardCtaLink":1495,"inlineContentCardImage":1517,"inlineContentCardTag":1495,"inlineContentCardTitle":1495,"inlineContentCardText":1495,"pushCover":1517,"pushCtaLink":1495,"pushCtaTitle":1495,"pushTag":1495,"pushTitle":1495,"relatedContentOffer":3132,"relatedPillarPage":1517,"relatedPillarPageTitleOfTheBlock":2678,"textBasedInlineCtaText":2679,"title":2680,"urlForTheCta":1495,"withoutContentOffer":1671},{"__typename":2102,"id":2655,"trackName":1495,"trackNameFallback":2656,"backgroundImage":3133,"coMarketing":1671,"ebook":3134,"resourceFileExternal":1495,"image":3136,"resourceType":3137,"shortDescription":2676,"slug":2677,"title":2656},{"id":2658,"alt":2659,"height":2660,"url":2661,"width":2660},{"pdf":3135},{"url":2664},{"id":2666,"alt":2667,"height":2668,"url":2669,"width":2670},{"id":2672,"color":1873,"cta":2673,"icon":3138,"name":2675},{"id":1889,"name":1890},[3140,3143,3146,3149,3152,3155,3163,3166,3173,3176,3183,3186,3192,3195,3202,3205,3213,3216,3223,3226,3233,3236,3244,3247,3253,3256,3264,3267,3275,3278,3285,3288,3295],{"id":3141,"__typename":2684,"text":3142},"C20wo8ZmQL-ppV7pb4lHhQ","Many webinar platforms now claim AI offerings, but the features and capabilities vary wildly. When you're evaluating AI-powered webinar platforms, you need to know which truly deliver value.\n\nIn this guide, I'll walk you through 12 of the best webinar platforms with AI features, explore which capabilities to look for, and cover what to check before you buy. I'll also show you how Livestorm's AI works across your complete webinar workflow — from planning through repurposing.\n\n## **Quick webinar software comparison: Top webinar tools with AI**",{"id":3144,"__typename":2695,"text":3145},"SiYsKXL-RzOjgIWa8CunAg","\u003Ctable border=\"1\" style=\"border-collapse: collapse;\">\n\u003Ctbody>\n\u003Ctr>\n\u003Ctd>\n\u003Cp>\u003Cb>Platform\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cb>AI Captions\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cb>AI Transcripts\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cb>AI Summaries\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cb>AI Outlines\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cb>AI Clips\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cb>AI  Posts\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cb>AI Editor\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cb>AI Analytics\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cb>Starting Price\u003C/b>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp>\u003Cb>Livestorm\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">$105/month\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp>\u003Cb>ON24\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">Custom\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp>\u003Cb>Zoom\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">$89/month\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp>\u003Cb>Goldcast\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">Custom\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp>\u003Cb>Adobe Connect\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">$190/year per host\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp>\u003Cb>Hubilo\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">Custom\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp>\u003Cb>Sequel\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">$950/month\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp>\u003Cb>Contrast\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">$89/month\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp>\u003Cb>Demio\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">$63/month\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp>\u003Cb>WebinarJam\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">$49/month\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp>\u003Cb>WebinarGeek\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">$85/month\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\n\u003Cp>\u003Cb>ClickMeeting\u003C/b>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">✅\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">🚫\u003C/span>\u003C/p>\n\u003C/td>\n\u003Ctd>\n\u003Cp>\u003Cspan style=\"font-weight: 400;\">$32/month\u003C/span>\u003C/p>\n\u003C/td>\n\u003C/tr>\n\u003C/tbody>\n\u003C/table>",{"id":3147,"__typename":2684,"text":3148},"dRZkMteJRoCuATlLhFmEhg","### **1. Livestorm**\n\nLivestorm is a browser-based webinar platform engineered for B2B enterprise teams to host tailored webinar experiences. From marketing events to product demos to customer training, our all-in-one [webinar software](https://livestorm.co/webinar-software) makes it easy for you to connect with your audience in real time or on demand.\n\nWith our end-to-end platform, you can run live events, offer pre-recorded webinars, and create automated webinars that fit seamlessly into your lead generation playbook. And with our engagement tools, you can nurture and qualify attendees by inviting them to share opinions and ask questions.",{"id":3150,"__typename":2688,"youtubeLink":3151},"fdmnPMbHR3OZssDazAWXNA","https://www.youtube.com/embed/lVrAUMc5Rpc",{"id":3153,"__typename":2684,"text":3154},"XdzBN3FxR0mrl2mBozdYSw","**Livestorm's AI features**:\n\n\n* **[Captions](https://livestorm.co/features/ai/webinar-captions)**: Provides on-screen text in real time so everyone can follow along, making your [webinars accessible](https://livestorm.co/blog/webinar-accessibility) to global audiences\n* **[Transcripts](https://livestorm.co/features/ai/webinar-transcripts)**: Creates an instant, searchable transcript of your events that you can add to replays or use for content repurposing\n* **Outlines**: Suggests a title and structure for your webinar based on the topic, format, and audience\n* **Scripts**: Proposes a script you can follow during the webinar, helping you figure out what to say\n* **Clips**: Pulls out short video clips from your webinars to share on social media\n* **Posts**: Creates blog drafts, social posts, and other written content that you can use to promote your webinar across channels",{"id":3156,"__typename":2717,"image":3157},"U2Ff4L4cTPSSLdJtMTvDew",{"id":3158,"alt":3159,"height":3160,"url":3161,"width":3162},"OtkclnOlQS6SYkz6eyGs-A","Livestorm AI-powered webinar content repurposing",1002,"https://www.datocms-assets.com/1127/1761842945-livestorm-repurposed-webinar-content.png",986,{"id":3164,"__typename":2684,"text":3165},"fm7jCQnYRx--gslbb0AUNQ","**Pricing**: Livestorm has a free plan that supports up to 30 live attendees and a 20-minute session limit. Paid plans start at $105/month (with annual billing) for up to 1,000 yearly active contacts and 4-hour session limits.\n\n\n### **2. ON24**\n\nON24 specializes in digital engagement experiences that drive revenue. The platform helps enterprise companies track audience behavior across webinars, content hubs, and virtual events. Its webinar features focus on audience segmentation, personalization, and analytics.",{"id":3167,"__typename":2717,"image":3168},"Ixp_Y0MvQiOur6zjxlAu3w",{"id":3169,"alt":1495,"height":3170,"url":3171,"width":3172},"47217313",772,"https://www.datocms-assets.com/1127/1657209495-on24-customizable-options.jpg",1470,{"id":3174,"__typename":2684,"text":3175},"SXQxpm_SS8eqdSqe5zroSw","**ON24's AI features**:\n\n\n\n* **Copywriter**: Helps promote webinars and events by creating subject lines and emails based on your prompts\n* **Summaries and posts**: Turns webinar presentations into summaries, transcripts, and blog posts\n* **Clips**: Finds key moments and transforms them into short-form video clips that you can publish to branded landing pages\n* **Audience segmentation**: Delivers unique CTAs and messaging based on persona, industry, or engagement level\n\n**Pricing**: ON24 doesn't share standard pricing details. All plans have custom pricing.\n\n\n### **3. Zoom**\n\nZoom Webinars is a platform for hosting everything from marketing webinars to all-hands events. It supports hybrid events with in-person and virtual attendees, and it supports event recordings and on-demand webinars.",{"id":3177,"__typename":2717,"image":3178},"Nmm9xRHcQWWBidns_EQ8-Q",{"id":3179,"alt":1495,"height":3180,"url":3181,"width":3182},"49647063",1010,"https://www.datocms-assets.com/1127/1683911569-04-zoom.jpg",1911,{"id":3184,"__typename":2684,"text":3185},"IBpygdnbQKO84ih69S4Kew","**Zoom's AI features**:\n\n\n\n* **Moderation assistant**: Invite attendees to ask the AI companion questions during the event\n* **Summaries**: Provide attendees and team members with webinar summaries\n* **Posts**: Transform webinars into content in 9+ languages\n\n**Pricing**: Zoom Webinars subscriptions start at $89/month for webinars with up to 300 attendees.\n\n\n### **4. Goldcast**\n\nGoldcast helps B2B marketers build content engines via webinars, podcasts, online events, and field events. It has a recording studio with editing tools, an event platform for virtual and in-person events, and a content lab with repurposing tools. It also offers AI-powered agentic tools designed to amplify video content.",{"id":3187,"__typename":2717,"image":3188},"WypRKUS1RtimMXXRvKlhfw",{"id":3189,"alt":1495,"height":3190,"url":3191,"width":2742},"TsovtiBBQxylwgxgwzXRyw",907,"https://www.datocms-assets.com/1127/1729613217-goldcast.png",{"id":3193,"__typename":2684,"text":3194},"AHyu0q3mToqY_5ARpf17Ww","**Goldcast's AI features**:\n\n\n\n* **Video editor**: Adds jump cuts, scene changes, visual overlays, and captions for publish-ready videos\n* **Content repurposing**: Identify clips that are likely to resonate with your audience and perform across marketing channels\n\n**Pricing**: Goldcast doesn't share standard pricing details. All plans have custom pricing.\n\n\n### **5. Adobe Connect**\n\nAdobe Connect is a scalable webinar platform designed to offer engaging events and training sessions — including features like branded events, audience polls, and breakout rooms. It also has an automated webinar offering that lets teams host simulated live events.",{"id":3196,"__typename":2717,"image":3197},"NkQysNcrQOmUvzxIBXn1Bw",{"id":3198,"alt":1495,"height":3199,"url":3200,"width":3201},"49657707",655,"https://www.datocms-assets.com/1127/1684267538-adobe-connect.jpg",1240,{"id":3203,"__typename":2684,"text":3204},"WC3jQoq0SFmOKEUbz7hptg","**Adobe Connect's AI features**:\n\n\n\n* **Posts**: Generate brand-aligned blog posts optimized for search\n\n**Pricing**: Adobe Connect plans start at $190/year per host for webinars with up to 100 attendees.\n\n\n### **6. Hubilo**\n\nHubilo is a platform that helps B2B teams run webinars that maximize ROI. It supports personalized experiences for attendees with custom registration pages and automated emails. It also offers engagement tools like live CTAs, real-time chat, and polls.",{"id":3206,"__typename":2717,"image":3207},"fDQu1803TfqIQkVTt-SyQA",{"id":3208,"alt":3209,"height":3210,"url":3211,"width":3212},"47217396","Hubilo virtual event platform with customer support response to an error",819,"https://www.datocms-assets.com/1127/1657210577-hubilo-virtual-event-platform.jpg",1399,{"id":3214,"__typename":2684,"text":3215},"PdhtvvA4RwSCTP_e-duazQ","**Hubilo's AI features**:\n\n\n\n* **Clips**: Generates snackable content, or video shorts that capture the most compelling parts of your webinar\n* **Editor**: Lets you trim videos, adjust aspect ratios, and create video clips that work across social platforms\n\n**Pricing**: Hubilo doesn't share standard pricing details. All plans have custom pricing.\n\n\n### **7. Sequel.io**\n\nSequel is a webinar platform for data-driven B2B marketers. It lets you host video experiences on your website, so you can engage and convert your audience on your own site. The platform also analyzes engagement data to identify buying intent and conversion potential, helping marketers reach pipeline goals.",{"id":3217,"__typename":2717,"image":3218},"XtxGgqR3T_WgcgOKs3VUtQ",{"id":3219,"alt":3220,"height":3221,"url":3222,"width":2742},"KY_aaS1eSUKjKOuDP8O0UA","Sequel webinar software",1133,"https://www.datocms-assets.com/1127/1763480265-sequel-webinar-software.png",{"id":3224,"__typename":2684,"text":3225},"BKqjuyjHQp6F_WOlp-F_kA","**Sequel's AI features**:\n\n\n\n* **Translation**: Translates and dubs videos into 30+ languages while maintaining voice and tone consistency\n* **Clips**: Finds compelling moments and creates branded clips in vertical or horizontal formats for social media\n* **Posts**: Generates articles and social media posts with customizable tone, style, and keywords\n* **Editable transcripts**: Lets you clean up filler words, correct terminology, and update speaker information before exporting transcripts\n\n**Pricing**: Sequel plans start at $950/month for webinars with up to 500 attendees per event and 3-hour session limits.\n\n\n### **8. Contrast**\n\nContrast is designed for software companies, offering webinars with built-in branding and interactive features. It has polls, Q&A sessions, and widgets that show trending engagement. Its AI features are geared toward [content repurposing](https://livestorm.co/blog/repurpose-content), helping teams distribute webinars across marketing channels.",{"id":3227,"__typename":2717,"image":3228},"YjbmgCI0Rw-EiNenc038qA",{"id":3229,"alt":3230,"height":3231,"url":3232,"width":2742},"Ipma7KUqSl6Aas4q5nw1ig","Contrast webinar software",945,"https://www.datocms-assets.com/1127/1763480245-contrast-webinar-software.png",{"id":3234,"__typename":2684,"text":3235},"UTJCYEVrTvmh5nVChY9xHA","**Contrast's AI features**:\n\n\n\n* **Clips**: Automatically identifies five clips that are likely to perform on social media and adds subtitles in your brand's style\n* **Posts**: Converts webinars into blog posts, social media posts, and newsletters with one click\n\n**Pricing**: Contrast has a free plan that allows up to 30 registrants per month and events up to 45 minutes long. Paid plans start at $89/month for webinars with up to 100 registrants and 4-hour session limits.\n\n\n### **9. Demio**\n\nDemio focuses on webinar analytics, including engagement metrics, intent data, and webinar ROI. It's engineered for interactive events with built-in engagement tools like polls, live chat, handouts, and CTAs. The platform's AI tools build on these capabilities.",{"id":3237,"__typename":2717,"image":3238},"WIbEHXdkQt6JJbAW_2ZBBA",{"id":3239,"alt":3240,"height":3241,"url":3242,"width":3243},"JupfmQinS0CSaO-D8XX8YQ","Demio webinar software",610,"https://www.datocms-assets.com/1127/1763480226-demio-webinar-software.png",926,{"id":3245,"__typename":2684,"text":3246},"Cuh-XUzITpSP3oyddDVeSg","**Demio's AI features**:\n\n\n\n* **Chat moderator**: Answers attendee questions in real time or during on-demand views and can be customized based on the context you provide and the avatar you create\n* **Post-webinar follow-up**: Shows which questions attendees asked and which questions Demio AI answered to help you tailor your post-even workflow\n\n**Pricing**: Demio plans start at $63/month for webinars with up to 50 attendees and 3-hour session limits.\n\n\n### **10. WebinarJam**\n\nWebinarJam markets itself as a webinar platform for coaches, consultants, and online educators who want to scale their impact. It offers live and automated webinars that accommodate up to 5,000 attendees. As a mobile-friendly platform, WebinarJam lets presenters and attendees join from a mobile app.",{"id":3248,"__typename":2717,"image":3249},"RMzIWT2fRCKhx9laEzhoOg",{"id":3250,"alt":1495,"height":3251,"url":3252,"width":2742},"KWDY5_R1SRmHwfd4X4v9hg",881,"https://www.datocms-assets.com/1127/1729612994-webinarjam.png",{"id":3254,"__typename":2684,"text":3255},"AwcbeSOWSEOn9yenPWrrdw","**WebinarJam's AI features**:\n\n\n\n* **Agendas**: Generates a webinar outline that presenters can use to plan and deliver online events\n\n**Pricing**: WebinarJam plans start at $49/month for webinars with up to 100 attendees and 1-hour session limits.\n\n\n### **11. WebinarGeek**\n\nWebinarGeek offers webinar software with engagement features like Q&A, polls, and widgets. The platform supports live, automated, hybrid, on-demand, and paid events. It's designed for B2C and B2B companies with large audiences — its webinars can accommodate up to 5,000 attendees.",{"id":3257,"__typename":2717,"image":3258},"GpZUb_XBTUeUIuJsxgq81Q",{"id":3259,"alt":3260,"height":3261,"url":3262,"width":3263},"ZMXaP5CjSuimAa_e4amlYQ","WebinarGeek webinar software",532,"https://www.datocms-assets.com/1127/1763480168-webinargeek-webinar-software.png",863,{"id":3265,"__typename":2684,"text":3266},"W2wQ0kSVTLuvRAhawut8KQ","**WebinarGeek's AI features**:\n\n\n\n* **Captions**: Transcribes speech in real time and learns to recognize the specific industry terms you teach it\n* **Localization**: Translates captions, emails, and registration pages into viewers' native languages\n* **Summaries**: Tells latecomers and replay viewers what the webinar is all about\n* **Chapters**: Lets viewers jump to relevant sections of recorded webinars\n* **Emails**: Generates promotional email copy and images from short prompts\n* **Suggestions**: Provides recommendations to improve webinar performance\n\n**Pricing**: WebinarGeek pricing starts at $85/month for webinars with up to 50 viewers and 2-hour session limits.\n\n\n### **12. ClickMeeting**\n\nClickMeeting is a platform designed to host webinars, conferences, and online meetings. It has tools for live, automated, and on-demand events — including options for paid webinars. It's primarily for teachers, content creators, and coaches.",{"id":3268,"__typename":2717,"image":3269},"WcE0I3pJSUmXySzY_aCtxQ",{"id":3270,"alt":3271,"height":3272,"url":3273,"width":3274},"EvUFIL4KSBuIN28OAqdplw","ClickMeeting webinar software",671,"https://www.datocms-assets.com/1127/1735815851-clickmeeting-logiciel-de-webinaire.png",1237,{"id":3276,"__typename":2684,"text":3277},"WNcc0RBzSi63ZXDLN8MpKw","**ClickMeeting's AI features**:\n\n\n\n* **Live transcription**: Generates real-time transcriptions with support for 50+ languages\n* **AI transcription**: Adds text transcripts with timestamps to recorded webinars\n\n**Pricing**: ClickMeeting plans start at $32/month for webinars with up to 25 attendees.\n\n\n## **AI features to look for in a webinar tool**\n\nWhen comparing webinar platforms, it's important to know which AI features your team truly needs. Here are several time-saving features that should be at the top of your list.\n\n\n\n* **Live captions** transcribe speech in real time. They're essential for attendees with hearing impairments, international audiences, and anyone watching without audio.\n* **Automated transcripts** convert your webinar into searchable text. This transforms recordings into a reference tool that both team members and audience members can search and quote.\n* **Webinar summaries** capture specific insights, data points, and key moments. They provide context for webinar replays, create content for follow-up emails, and give your team a quick point of reference.\n* **Content repurposing** tools generate blog posts, social media content, email copy, and video clips from webinars. This AI feature is invaluable for distributing webinar content across marketing channels.\n* **Webinar title and outline** tools analyze your topic and audience to suggest relevant titles and ways to structure your webinar. From there, your team can fill in the details, insights, and original data.\n* **Script generator** tools draft webinar scripts based on your outline and key points. They're helpful for creating a rough draft that organizes key points, builds an argument, and weaves a compelling narrative.",{"id":3279,"__typename":2717,"image":3280},"aCQehQ3lQrSsMVOoDjfxmw",{"id":3281,"alt":3282,"height":3283,"url":3284,"width":2742},"CTyHPOgWQRaiAxFf2BVH-w","Livestorm video script generator",1271,"https://www.datocms-assets.com/1127/1754428857-livestorm-video-script.png",{"id":3286,"__typename":2684,"text":3287},"Nj4sQGq3RM-SDq6X1c2Xvg","## **What to check before you buy an AI-powered webinar tool**\n\nIf an AI feature sounds too good to be true, it probably is. Before deciding on a webinar solution, double check how the company approaches accuracy, privacy, ethics, and compliance.\n\n\n### **AI accuracy**\n\nEven the most advanced AI tools will make mistakes. Your transcripts might mangle technical terms, mishear product names, or confuse speakers. These issues aren't usually dealbreakers — unless they're egregious.\n\nBefore committing to a webinar platform, do a test run to check how well it captions events, transcribes the audio, and summarizes the webinar content. Total the extra work necessary to fix errors. *Then* decide if the platform offers what you need or if it's a dealbreaker.\n\n\n### **Data usage**\n\nYour webinars contain information you wouldn't post publicly: customer questions revealing business challenges, unannounced roadmap details, and exclusive insights from thought leaders.\n\nAsk the uncomfortable questions. Is your webinar content used to train the company's AI model? Where is your data processed and stored?\n\nLivestorm interacts with customer data solely to provide and improve the service (i.e., audience analytics, event  performance, and technical support). We don't sell customer data or use it for purposes not contractually agreed upon.\n\n\n### **AI ethics**\n\nIf you value human oversight, you probably wouldn't want to rely on a webinar hosting platform that encouraged unlimited AI use. Livestorm is committed to responsible AI use that prioritizes transparency and user rights.\n\nFor insight on how to incorporate AI into your webinar program while maintaining audience trust, download our [AI Webinar Playbook](https://livestorm.co/resources/ebooks/ai-webinars-playbook).\n\n\n### **Compliance frameworks**\n\nWhen you have to comply with GDPR, SOC 2, CCPA, or ISO/IEC 27001 frameworks, you need webinar software that adequately safeguards sensitive information. A quick visit to the company's security center can usually confirm whether it checks the right boxes.\n\nFor example, [Livestorm's trust center](https://security.livestorm.co/) confirms that our webinar platform is GDPR and ISO/IEC 27001 compliant.\n\n\n## **When to pick Livestorm for AI-powered webinars**\n\nHere are five signs Livestorm is the best webinar software for your business:\n\n\n### **Your webinar content has international reach**\n\nPick Livestorm if you regularly present webinar content to audiences across multiple countries. Our AI-powered software supports 100+ languages for captions and transcripts. This means a webinar delivered in English can easily connect with audiences in French, German, Spanish, Japanese, and dozens of other markets.\n\n\n### **You need to brainstorm webinar content faster**\n\nGo with Livestorm when you want a hand drafting titles, outlines, and even scripts. Our webinar title and script generators suggest content based on your prompts. Use it as a first draft to move past writer's block and start creating content that resonates much faster.",{"id":3289,"__typename":2717,"image":3290},"EHNggzjfTzmOdf2ND9IcTw",{"id":3291,"alt":3292,"height":3293,"url":3294,"width":2742},"TrfC1GJWTmOpccWerEV_Gg","Livestorm's webinar outline generator",737,"https://www.datocms-assets.com/1127/1740748147-livestorm-webinar-outline-generator.png",{"id":3296,"__typename":2684,"text":3297},"Jtt3wXZ7RPaUU6WwUhjSSg","### **Your content team is stretched thin**\n\nChoose Livestorm when you need to maintain a webinar program and distribute content across marketing channels. Our AI repurposing tools make it easy for small teams to extract blog posts, social content, email excerpts, and video clips from recorded webinars.\n\n\n### **You operate under European data regulations**\n\nOpt for Livestorm when GDPR compliance isn't optional. Our platform is built in Europe with ISO 27001 certification and EU-hosted infrastructure, making it ideal for companies serving European customers, financial services firms with strict data governance, and regulated industries that face regular audits.\n\n\n### **Your want to improve accessibility for your audience**\n\nInvest in Livestorm when your audience includes people at large enterprises with locked-down IT policies. Our browser-based platform works without downloads, plugins, or installations — which helps improve webinar attendance and engagement.\n\n\n## **Frequently asked questions about AI-powered webinar platforms**\n\n\n### **Which webinar platform has the most robust AI features?**\n\nLivestorm offers the most complete AI feature set with live captions, automated transcripts, webinar summaries, content repurposing, outline creation, and script generation. It's a great webinar platform for marketing teams that need to do more with less.\n\n\n### **Can AI summarize a webinar?**\n\nYes, AI can analyze webinar content and generates a summary capturing key points and engagement moments. Livestorm's AI summaries provide concise recaps for internal teams or attendees.\n\n\n### **What types of AI-powered tools are available for webinars?**\n\nAI tools fall into three categories:\n\n\n\n* **Planning tools** suggest webinar outlines and draft scripts\n* **Delivery features** include live captions in various languages for accessibility\n* **Post-event tools** generate transcripts, repurpose content into blogs and social posts and create video clips\n\nLivestorm integrates all three categories into one workflow, allowing marketers to plan with AI outlines, deliver with live captions, then extract transcripts and repurpose content without switching platforms.",{"id":3299,"alt":3300,"height":2721,"url":3301,"width":2723},"W17IE0qwRraTXa_vs4cOEg","woman managing a webinar on a laptop","https://www.datocms-assets.com/1127/1763478277-best-webinar-platform-with-ai-features.jpg","2025-11-18",[],"Discover the best webinar platform with AI features. Compare transcription, content repurposing, and captioning tools across 12 platforms.",[3306,3310,3314,3318,3322,3326],{"__typename":2789,"id":3307,"question":3308,"answer":3309},"f2tfAZqCTraXxQn4lFfLBQ","What makes a webinar platform better than a standard video meeting tool?","\u003Cp>A webinar platform provides built-in registration pages, automated email reminders, structured moderation features, and detailed analytics that meeting tools don't offer. These features are essential for marketing webinars, training sessions, and virtual events where you need to capture leads and measure engagement.\u003C/p>\n",{"__typename":2789,"id":3311,"question":3312,"answer":3313},"ZREmUkrWT6-h_MBjZh3SJA","How much does a webinar platform typically cost?","\u003Cp>Webinar platforms generally range from free plans with limited features to paid plans costing between $49 and several hundred dollars per month. Pricing scales based on attendee capacity, session duration, number of hosts, and advanced features like analytics and integrations.\u003C/p>\n",{"__typename":2789,"id":3315,"question":3316,"answer":3317},"Cw7fj-M4SvmAqqSu3AitCw","What AI features should I look for in a webinar platform?","\u003Cp>Look for AI-powered features like automated transcription, real-time translation, smart summaries, and intelligent engagement recommendations. These capabilities help you reach global audiences, improve accessibility, and extract actionable insights from your webinar sessions.\u003C/p>\n",{"__typename":2789,"id":3319,"question":3320,"answer":3321},"ItiGyQJYT9mfNZZdny04sA","Do free webinar platforms have time limits?","\u003Cp>Many free webinar plans impose time limits on session duration, attendee capacity, or recording access. If you host webinars regularly, confirm these restrictions before committing and consider whether a paid plan better suits your needs.\u003C/p>\n",{"__typename":2789,"id":3323,"question":3324,"answer":3325},"ep4To6LxSoKxsOS9gWWd7A","What's the main difference between Livestorm and traditional video conferencing tools?","\u003Cp>Livestorm is purpose-built for webinars and virtual events with end-to-end workflows including registration, email automation, engagement tools, and analytics. Traditional video conferencing tools focus on meetings and require add-ons or integrations to achieve similar webinar functionality.\u003C/p>\n",{"__typename":2789,"id":3327,"question":3328,"answer":3329},"b_dRYQyNRXmllPuZiLKEGg","Is a paid webinar platform worth the investment?","\u003Cp>A paid webinar platform is worth it when webinars drive revenue, lead generation, or training outcomes. Paid plans unlock higher attendee limits, longer sessions, advanced analytics, branding controls, and automated workflows that free plans don't provide.\u003C/p>\n","What Is the Best Webinar Platform with AI Features?",[3332,3335,3338,3341],{"id":3333,"text":3334},"ANcN-6puQx2x_ST-u5OvOQ","\u003Cp>AI-powered webinar platforms offer diverse capabilities, with key features including live captions, transcripts, summaries, and automated content repurposing.\u003C/p>\n",{"id":3336,"text":3337},"M5gbb5s9RsehFxoRSySLZw","\u003Cp>Livestorm has the most comprehensive AI tools, supporting over 100 languages, GDPR compliance, and workflow integration across planning, delivery, and content repurposing.\u003C/p>\n",{"id":3339,"text":3340},"Se1Rgi-BSUKEPKi238OG5Q","\u003Cp>Essential AI features include real-time transcription, content summarization, outline and script generation, and tools for distributing video and written materials.\u003C/p>\n",{"id":3342,"text":3343},"HIjMmj_jRjWUvZ93zmjJQw","\u003Cp>Evaluate AI accuracy, data privacy, ethical AI use, and compliance with regulations such as GDPR and ISO 27001 when selecting a webinar platform.\u003C/p>\n",{"icon":3345,"tag":3347,"title":3350},{"id":3346,"alt":3347,"height":3348,"url":3349,"width":3348},"44099867","Newsletter",462,"https://www.datocms-assets.com/1127/1646661361-group-1620.png","Keep in touch with Livestorm news and updates",{"id":1744,"trackingBreadcrumbTitle":3352},"Home",{"id":3354,"about":3355,"aboutTheAuthor":3356,"authorBlockTitle":3357,"featuredAuthor":3358,"descriptionSeo":3380,"emptySearchIcon":3381,"emptySearchTitle":3387,"emptySearchText":3388,"featuredArticles":3389,"featuredArticles1Title":3447,"featuredArticles2Title":3448,"featuredArticles2":3449,"featuredGuide":3507,"headerBackground":3520,"headerBackgroundMobile":3526,"headerAllCategories":3532,"headerBrowseByCategories":3533,"headerFeaturedOffer":3534,"headerFeaturedOfferImage":3549,"headerFeaturedArticle":3551,"headerPlaceholderSearch":3556,"latestNewsTitle":3557,"latestNewsText":3558,"postsFrom":3559,"publishedOn":3560,"readMore":3561,"relatedArticles":3562,"searchPlaceholderOpenResearch":3563,"searchResultFor":3564,"surFooterTitle":3565,"tableOfContent":3566,"title":3567,"titleSeo":3568,"titleSeoAuthor":3569,"titleSeoCategory":3570,"trackingBreadcrumbTitle":1977,"updatedOn":3571,"writtenBy":3572},"43902","About","About the author","Featured writers",[3359,3368,3371],{"id":3360,"avatar":3361,"name":3365,"jobTitle":3366,"slug":3367},"43916",{"id":3362,"alt":1517,"height":3363,"url":3364,"width":3363},"46670914",2624,"https://www.datocms-assets.com/1127/1653052384-gillesbertaux-co-founder-and-ceo-edited.png","Gilles Bertaux","CEO and co-founder","gilles-bertaux",{"id":2640,"avatar":3369,"name":2645,"jobTitle":2644,"slug":2647},{"id":2642,"alt":3370,"height":1644,"url":2643,"width":1644},"brillixa herdhiana",{"id":3372,"avatar":3373,"name":3377,"jobTitle":3378,"slug":3379},"dBH_UqxfQS-I4JYCxx1aNw",{"id":3374,"alt":1517,"height":3375,"url":3376,"width":3375},"Z2TA6K55RQu-YirsFDp2lQ",3830,"https://www.datocms-assets.com/1127/1750411963-photo-pro-alexia.jpg","Alexia Orny","Senior Content Manager","alexia-orny","Keep on top of things with our in-depth articles on video engagement. Learn more on video conferencing, virtual events, virtual meetings, webinars and more.",{"id":3382,"alt":3383,"height":3384,"url":3385,"width":3386},"41871987","Icon search",570,"https://www.datocms-assets.com/1127/1644934630-empty-state.png",490,"Sorry we couldn’t find any results for your search about","Please try searching with other terms.",[3390,3405,3418,3431],{"id":3391,"_firstPublishedAt":3392,"_updatedAt":3393,"blogPostCategory":3394,"coverImage":1517,"coverWithImgix":3396,"date":3401,"slug":3402,"subtitle":3403,"title":3404},"66159372","2021-10-18T17:31:19+02:00","2026-06-03T11:06:48+02:00",[3395],{"id":2532,"name":2155,"slug":2156},{"id":3397,"alt":1517,"height":3398,"url":3399,"width":3400},"27627136",823,"https://www.datocms-assets.com/1127/1634562861-test-webcam-or-microphone.jpg",1280,"2025-01-24","test-webcam-microphone","Test your webcam and microphone before hosting a live event to ensure you sound and look your best. Here's how to do it in a few simple steps.","How to Test Your Microphone and Camera: 7 Ways to Check",{"id":3406,"_firstPublishedAt":3407,"_updatedAt":3408,"blogPostCategory":3409,"coverImage":1517,"coverWithImgix":3411,"date":3401,"slug":3415,"subtitle":3416,"title":3417},"121174137","2022-05-03T15:26:42+02:00","2026-06-03T11:06:29+02:00",[3410],{"id":2532,"name":2155,"slug":2156},{"id":3412,"alt":1517,"height":3413,"url":3414,"width":3400},"46339729",854,"https://www.datocms-assets.com/1127/1650037933-pexels-fauxels-3184328.jpg","panel-discussion","Discover everything you need to know about creating a successful panel discussion including how to choose the best format, topics, guests, and host.","What Is a Panel Discussion? And How to Run One Like a Pro",{"id":3419,"_firstPublishedAt":3420,"_updatedAt":3421,"blogPostCategory":3422,"coverImage":1517,"coverWithImgix":3424,"date":3427,"slug":3428,"subtitle":3429,"title":3430},"142756505","2022-11-01T09:00:00+01:00","2026-06-03T11:11:14+02:00",[3423],{"id":2572,"name":2585,"slug":2577},{"id":3425,"alt":1517,"height":1650,"url":3426,"width":1650},"48606826","https://www.datocms-assets.com/1127/1666015839-71a00emoinl-ac_sl1500.jpg","2024-06-14","best-lights-for-video-conferencing","Finding the best lighting for video conferencing doesn't have to be difficult. Check out our list of the best lighting options to look your best on camera.","The Best Lighting for Video Conferencing: Our Top 10 Lights",{"id":3432,"_firstPublishedAt":3433,"_updatedAt":3434,"blogPostCategory":3435,"coverImage":1517,"coverWithImgix":3437,"date":3443,"slug":3444,"subtitle":3445,"title":3446},"122724484","2022-08-16T09:00:00+02:00","2026-04-03T15:49:57+02:00",[3436],{"id":2572,"name":2585,"slug":2577},{"id":3438,"alt":3439,"height":3440,"url":3441,"width":3442},"47308260","10 best microphones for conference calls in 2025",855,"https://www.datocms-assets.com/1127/1657811155-7-best-microphones-for-video-conferencing-the-2022-winners.jpg",1279,"2024-12-12","best-microphones-video-conferencing","Use our guide to the 10 best microphones for video conferencing to level up your virtual presence, deliver your message clearly, and impress participants.","10 Best Microphones for Conference Calls & Virtual Meetings","Featured articles","Editor's pick",[3450,3464,3478,3492],{"id":3451,"_firstPublishedAt":3452,"_updatedAt":3453,"blogPostCategory":3454,"coverImage":1517,"coverWithImgix":3456,"date":3460,"slug":3461,"subtitle":3462,"title":3463},"104454507","2022-02-28T15:19:27+01:00","2026-04-03T15:46:19+02:00",[3455],{"id":2532,"name":2155,"slug":2156},{"id":3457,"alt":3458,"height":1662,"url":3459,"width":1674},"42719857","guest speaker answering questions in a virtual conference on livestorm","https://www.datocms-assets.com/1127/1645552360-pexels-andrea-piacquadio-3762940.jpg","2024-06-03","questions-guest-speaker","Find out what to ask and what to avoid along with other tips and tricks for a successful and engaging guest speaker virtual event.","75 Questions to Ask Guest Speakers During a Virtual Event",{"id":3465,"_firstPublishedAt":3466,"_updatedAt":3467,"blogPostCategory":3468,"coverImage":1517,"coverWithImgix":3470,"date":3474,"slug":3475,"subtitle":3476,"title":3477},"ARLs8RFUSBuTbjUynTPV0Q","2024-06-26T07:54:33+02:00","2026-04-03T15:49:28+02:00",[3469],{"id":2532,"name":2155,"slug":2156},{"id":3471,"alt":3472,"height":2721,"url":3473,"width":2723},"bh86Z-K-TeC8IcmKAS5eKA","B2B trade show event","https://www.datocms-assets.com/1127/1719236145-what-is-field-marketing.jpg","2025-12-09","what-is-field-marketing","Discover the power of field marketing and learn how to design marketing activities that engage customers and drive revenue.","What Is Field Marketing? Tactics, Benefits, and Metrics",{"id":3479,"_firstPublishedAt":3480,"_updatedAt":3481,"blogPostCategory":3482,"coverImage":1517,"coverWithImgix":3484,"date":3488,"slug":3489,"subtitle":3490,"title":3491},"L60wq2fCSoGjeUQoLGchgQ","2024-05-21T15:45:07+02:00","2026-04-03T15:39:06+02:00",[3483],{"id":2532,"name":2155,"slug":2156},{"id":3485,"alt":3486,"height":2721,"url":3487,"width":2723},"NRfO5mS9TbeR-vBTyrHHDg","meeting about B2B marketing strategies","https://www.datocms-assets.com/1127/1716043305-b2b-marketing-strategies.jpg","2024-05-20","b2b-marketing-strategies","Explore the top B2B marketing strategies for 2026. Learn about video marketing, email marketing, and more in this comprehensive guide for B2B.","B2B Marketing Strategies: Your Guide to What Works in 2026",{"id":3493,"_firstPublishedAt":3494,"_updatedAt":3495,"blogPostCategory":3496,"coverImage":1517,"coverWithImgix":3499,"date":3503,"slug":3504,"subtitle":3505,"title":3506},"Ys6yGBa1T4Glz5A43jtxdQ","2024-05-21T15:45:33+02:00","2026-04-03T15:37:44+02:00",[3497,3498],{"id":2544,"name":2162,"slug":2163},{"id":2532,"name":2155,"slug":2156},{"id":3500,"alt":3501,"height":2721,"url":3502,"width":2723},"cfSYZjwQRbmKn812KEj66g","lead generation professional working at a laptop","https://www.datocms-assets.com/1127/1716041453-lead-generation-tools.jpg","2024-05-22","lead-generation-tools","Discover the top lead generation software to improve your sales process. Find the best tools for prospecting, cold outreach, lead scoring, and more.","16 Best Lead Generation Tools (Inbound & Outbound)",[3508,3512,3516],{"id":3509,"shortName":3510,"slug":3511},"117966764","Virtual events","what-is-a-virtual-event",{"id":3513,"shortName":3514,"slug":3515},"115289844","Video conferencing ","what-is-video-conferencing",{"id":3517,"shortName":3518,"slug":3519},"aeiOoWoHRpKx-pqxGj_MTg","B2B Video Marketing Guide","video-marketing",{"id":3521,"alt":3522,"height":3523,"url":3524,"width":3525},"44198328","Pattern blog",2304,"https://www.datocms-assets.com/1127/1646727566-bg-header-blog.jpg",7680,{"id":3527,"alt":3528,"height":3529,"url":3530,"width":3531},"45507869","Background mobile",1141,"https://www.datocms-assets.com/1127/1647508886-20220303_05-2.png",1125,"All categories","or browse by categories",{"__typename":2102,"id":2103,"trackName":1495,"trackNameFallback":2108,"backgroundImage":3535,"coMarketing":1671,"ebook":3540,"resourceFileExternal":1495,"image":3543,"shortTitle":2108,"shortDescription":3544,"resourceTopic":3545,"resourceType":3546,"slug":2111},{"alt":3536,"height":3537,"url":3538,"width":3539},"Livestorm grey background",9831,"https://www.datocms-assets.com/1127/1665476874-grey-blue.jpg",12288,{"pdf":3541},{"url":3542},"https://www.datocms-assets.com/1127/1770199951-livestorm-webinar-benchmark-report_en_compressed.pdf",{"alt":1517,"height":2105,"title":1517,"url":2106,"width":2107},"Drive more registrations, boost attendance & multiply content 13x. Based on 7M+ registrations, 33K sessions + 850 go-to-market leader insights.",{"name":2155},{"color":3547,"cta":2673,"icon":3548,"name":2110},"pale-red",{"id":2002,"name":2003},{"alt":3550,"height":2105,"url":2106,"width":2107},"webinar benchmark report 2026 livestorm cover",{"id":2628,"_firstPublishedAt":3552,"_updatedAt":2636,"blogPostCategory":3553,"coverImage":1517,"coverWithImgix":3555,"date":2784,"slug":2631,"subtitle":2786,"title":2809},"2026-05-06T14:57:31+02:00",[3554],{"id":2532,"name":2155,"slug":2156},{"id":2781,"alt":2782,"height":2721,"url":2783,"width":2723},"Search","Latest articles","Stay in the loop by browsing our most recent articles. Discover the latest tips & trends in video conferencing, virtual events, virtual meetings, webinars, and more.","Posts from","Published on","Read more","Related articles","Search for an article","Search results for","Learn more on video engagement with our in-depth guides ","Table of contents","Livestorm Blog","Livestorm Blog - Tips & Trends on video engagement","Articles written by %{authorName}","Articles on %{categoryName}","Updated on","Written by",83,{"id":1446,"alternativeVersions":3575,"_locales":3580,"avatar":3581,"jobTitle":1463,"longDescription":1464,"name":1460,"seoDescription":1465,"slug":1450,"socialMedia":3582},[3576,3577,3578,3579],{"locale":1449,"value":1450},{"locale":1452,"value":1450},{"locale":1454,"value":1450},{"locale":1456,"value":1450},[1452,1456,1454,1449],{"id":1459,"alt":1460,"height":1461,"url":1462,"width":1461},[]]