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de las mejores plataformas de webinars evergreen: comparativa 2026","Compara las 7 mejores plataformas de webinars evergreen y descubre por qué Livestorm lidera el sector en programación automatizada, integraciones con CRM y análisis de replays.",{"id":1499,"alt":1500,"url":1501,"width":1502,"height":1503},"UphyCdMGQgGzm8iUiM1PhQ","Mujer sonriente trabajando en home office","https://www.datocms-assets.com/1127/1774278860-woman-researching-webinar-tools.jpg",1200,627,false,{"id":1506,"name":1507,"slug":1508},"RSVz4DPKSayLSpuirerX4Q","Webinar","webinar",[],{"id":1511,"name":1512,"jobTitle":1513,"shortDescription":1514,"slug":1515,"avatar":1516},"150611145","Brillixa Herdhiana","Gerente Senior de Crecimiento","Brillixa se unió a Livestorm como Gerente de Crecimiento en 2021. Su experiencia le permite contribuir al crecimiento del negocio a través de la generación de leads a partir de anuncios y canales orgánicos.","brillixa-herdhiana",{"id":1517,"alt":1518,"url":1519,"width":1520,"height":1520},"50510853","Sonrisa de mujer con fondo azul.","https://www.datocms-assets.com/1127/1688695141-pp-brillixa-herdhiana.jpg",1000,{"__typename":1522,"id":1523,"slug":1524,"title":1524,"description":1524,"resourceFileExternal":1524,"ebook":1525,"backgroundImage":1525,"image":1525,"resourceType":1526},"ModelOfferRecord","18153309","",null,{"id":1527,"name":1528,"color":1529,"cta":1530,"icon":1531},"23823619","Libros electrónicos","livestorm-blue","Descargar",{"id":1532,"name":1533},"149338136","book",[],true,[1537,1541,1544,1547],{"__typename":1538,"id":1539,"text":1540},"SimpleMarkdownRecord","bXFzcMuSRqa7QGWHYPrEVA","\u003Cp>Livestorm, EasyWebinar, eWebinar, WebinarKit, StealthSeminar, BigMarker y Zoho Webinar se comparan en precio, automatización, integración y análisis.\u003C/p>\n",{"__typename":1538,"id":1542,"text":1543},"Wyqm5Nb9R1arqzlPbZaWAg","\u003Cp>Livestorm destaca por su sólida integración con CRM, la automatización evergreen y el análisis detallado de atribución de tráfico; EasyWebinar ofrece un constructor de embudos basado en IA y un CRM integrado.\u003C/p>\n",{"__typename":1538,"id":1545,"text":1546},"Kio97MjCSlmEL6g9th5tcQ","\u003Cp>Las plataformas de webinar evergreen automatizan la entrega de contenidos, generan leads de forma continua y proporcionan analíticas para el seguimiento del rendimiento y el ROI.\u003C/p>\n",{"__typename":1538,"id":1548,"text":1549},"Q5d-p8NWQxaNSVOjZfmISQ","\u003Cp>Las características esenciales del software incluyen páginas de registro personalizables, diversas opciones de programación, automatización de eventos, análisis y integraciones con CRM.\u003C/p>\n",[],{"value":1552,"blocks":2192},{"schema":1553,"document":1554},"dast",{"type":1555,"children":1556},"root",[1557,1563,1567,1573,1585,1646,1649,1653,1657,1659,1664,1675,1677,1681,1683,1694,1696,1700,1704,1706,1710,1722,1733,1744,1748,1752,1756,1760,1762,1766,1768,1772,1786,1790,1804,1808,1812,1816,1820,1822,1826,1828,1832,1846,1850,1864,1868,1872,1876,1887,1889,1893,1895,1899,1913,1917,1931,1935,1939,1943,1954,1956,1960,1962,1966,1980,1984,1998,2002,2006,2010,2014,2016,2020,2022,2026,2040,2044,2058,2062,2066,2070,2074,2076,2080,2082,2086,2100,2104,2118,2122,2126,2130,2134,2138,2142,2146,2172,2176,2180,2184,2188],{"type":1558,"children":1559},"paragraph",[1560],{"type":1561,"value":1562},"span","Los webinars evergreen multiplican el valor de tu contenido, ejecutándolo de forma continua para educar a los prospectos y generar leads mientras tu equipo se centra en tareas más estratégicas. Pero para lograrlo, necesitas la plataforma de webinars evergreen adecuada: una con programación automatizada, acceso bajo demanda, funciones interactivas que funcionen sin un anfitrión y analíticas que midan el rendimiento y el retorno de la inversión.",{"type":1558,"children":1564},[1565],{"type":1561,"value":1566},"Esta guía analiza siete plataformas de webinar permanentes, comparando su programación, automatización, análisis y las integraciones con CRM para que puedas encontrar la opción más adecuada para tu equipo. Al final, estarás listo para elegir el software de webinar ideal para tu caso de uso y presupuesto.",{"type":1568,"level":1569,"children":1570},"heading",2,[1571],{"type":1561,"value":1572},"¿Qué funcionalidades necesitas en un software de webinars evergreen?",{"type":1558,"children":1574},[1575,1577,1583],{"type":1561,"value":1576},"Tanto si planeas organizar webinars bajo demanda, automatizados o ambos tipos de ",{"url":1578,"type":1579,"children":1580},"https://livestorm.co/webinar-glossary/evergreen-webinar","link",[1581],{"type":1561,"value":1582},"webinars evergreen",{"type":1561,"value":1584},", necesitarás una plataforma de software fácil de usar con estas funciones esenciales:",{"type":1586,"style":1587,"children":1588},"list","bulleted",[1589,1596,1602,1615,1628,1634,1640],{"type":1590,"children":1591},"listItem",[1592],{"type":1558,"children":1593},[1594],{"type":1561,"value":1595},"Las páginas de registro son el punto de entrada de cada webinar evergreen. Busca páginas con tu marca, personalizables, que puedas integrar en tu sitio web o compartir como URLs independientes.",{"type":1590,"children":1597},[1598],{"type":1558,"children":1599},[1600],{"type":1561,"value":1601},"Las opciones de programación determinan cómo y cuándo los espectadores pueden ver el contenido. El formato bajo demanda permite verlo de inmediato tras registrarse, mientras que el recurrente ejecuta los webinars en horarios fijos. La programación just-in-time inicia las sesiones a intervalos cortos para generar urgencia.",{"type":1590,"children":1603},[1604],{"type":1558,"children":1605},[1606,1608,1613],{"type":1561,"value":1607},"La grabación de webinars te permite capturar una sesión en directo y reutilizarla como contenido evergreen dentro de la misma plataforma. Sin un ",{"url":1609,"type":1579,"children":1610},"https://livestorm.co/blog/best-webinar-recording-software",[1611],{"type":1561,"value":1612},"software de grabación de webinars",{"type":1561,"value":1614},", tendrás que producir y editar el contenido en una herramienta aparte antes de subirlo.",{"type":1590,"children":1616},[1617],{"type":1558,"children":1618},[1619,1621,1626],{"type":1561,"value":1620},"La carga de vídeo te permite incorporar vídeos producidos previamente en la plataforma y ejecutarlos como ",{"url":1622,"type":1579,"children":1623},"https://livestorm.co/resources/guides/what-is-a-webinar",[1624],{"type":1561,"value":1625},"sesiones de webinar",{"type":1561,"value":1627}," completas, con registro, herramientas de participación y análisis.",{"type":1590,"children":1629},[1630],{"type":1558,"children":1631},[1632],{"type":1561,"value":1633},"La automatización de eventos controla lo que ocurre durante una sesión sin un presentador en directo. Muchas plataformas ofrecen simulación de eventos en vivo, donde el contenido pregrabado se reproduce según un horario mientras activa automáticamente encuestas, CTAs y mensajes de chat programados.",{"type":1590,"children":1635},[1636],{"type":1558,"children":1637},[1638],{"type":1561,"value":1639},"Las integraciones con CRM envían los datos de registro y participación a herramientas como HubSpot, Salesforce y Marketo. Las plataformas sin integraciones nativas suelen depender de Zapier o APIs personalizadas, lo que añade complejidad.",{"type":1590,"children":1641},[1642],{"type":1558,"children":1643},[1644],{"type":1561,"value":1645},"Los análisis de replay muestran el rendimiento de tus webinars evergreen a lo largo del tiempo. Como mínimo, busca datos de registro, asistencia y participación. Las plataformas más completas también realizan un seguimiento de las conversiones y la atribución.",{"item":1647,"type":1648},"Asb7UiPNTaifMvj-ELBDWg","block",{"type":1568,"level":1569,"children":1650},[1651],{"type":1561,"value":1652},"¿Cuál es la mejor plataforma de webinars evergreen?",{"type":1558,"children":1654},[1655],{"type":1561,"value":1656},"La mejor plataforma depende del tamaño de tu equipo, tu stack tecnológico y el nivel de automatización que necesitas. Aquí tienes una comparación rápida para orientar tu evaluación:",{"item":1658,"type":1648},"Mqe48mHoR6W1wBPq3Xv1Rg",{"type":1568,"level":1660,"children":1661},3,[1662],{"type":1561,"value":1663},"1. Livestorm",{"type":1558,"children":1665},[1666,1668,1673],{"type":1561,"value":1667},"Livestorm es una plataforma de webinars todo en uno para organizar webinars en directo, automatizados y ",{"url":1669,"type":1579,"children":1670},"https://livestorm.co/webinar-software/on-demand-webinars",[1671],{"type":1561,"value":1672},"bajo demanda",{"type":1561,"value":1674},". Puedes grabar una sesión en directo y convertirla en un webinar bajo demanda con su propia página de inscripción personalizada, o subir un vídeo pregrabado y programarlo para que se repita. Como todo funciona en el navegador, los participantes y los organizadores se unen con un solo clic.",{"item":1676,"type":1648},"WiOyvRnuS5KKS_xaU8nzwA",{"type":1558,"children":1678},[1679],{"type":1561,"value":1680},"Con los webinars simulados en directo, automatizas toda la sesión. Livestorm reproduce tu vídeo mientras activa CTAs y encuestas programadas sin que el anfitrión tenga que estar presente. Las páginas de inscripción permanecen abiertas indefinidamente, por lo que un solo webinar puede captar leads en diferentes zonas horarias las 24 horas del día.",{"item":1682,"type":1648},"A3GUCgN_Q0-iwnF7qlHJEw",{"type":1558,"children":1684},[1685,1687,1692],{"type":1561,"value":1686},"Livestorm también cuenta con una sólida automatización e ",{"url":1688,"type":1579,"children":1689},"https://livestorm.co/integrations",[1690],{"type":1561,"value":1691},"integraciones nativas",{"type":1561,"value":1693}," que se conectan con HubSpot, Salesforce, Marketo, Pardot, Pipedrive y otras herramientas de CRM y automatización de marketing. Los datos de inscripción e interacción se sincronizan automáticamente, lo que significa que los leads fluyen hacia tus flujos de trabajo existentes sin necesidad de exportaciones CSV ni intermediarios.",{"item":1695,"type":1648},"eL8WribgT3SlBpJ6CqM5Ag",{"type":1558,"children":1697},[1698],{"type":1561,"value":1699},"Las analíticas te ofrecen información sobre inscripciones, asistencia, visualizaciones, tiempo de visualización, niveles de participación y atribución de tráfico. Este último aspecto es especialmente útil para los webinars evergreen, ya que te ayuda a identificar qué canales y campañas están generando inscripciones semanas o meses después del lanzamiento.",{"type":1558,"children":1701},[1702],{"type":1561,"value":1703},"Funcionalidades de webinar evergreen de Livestorm",{"item":1705,"type":1648},"BficSa4MQ2yk6QhTmqqC8Q",{"type":1558,"children":1707},[1708],{"type":1561,"value":1709},"Lo que dicen los clientes sobre Livestorm",{"type":1711,"children":1712},"blockquote",[1713],{"type":1558,"children":1714},[1715,1717],{"type":1561,"value":1716},"\"De media, tenemos tres veces más descargas de replay que participantes. Por eso, nuestros eventos tienen una verdadera vida a largo plazo.\" - Poppy Acton Davis, Global Account Manager, ",{"url":1718,"type":1579,"children":1719},"https://livestorm.co/customers/wpp",[1720],{"type":1561,"value":1721},"WPP",{"type":1711,"children":1723},[1724],{"type":1558,"children":1725},[1726,1728],{"type":1561,"value":1727},"\"Livestorm nos permite difundir información fácilmente, plantear preguntas y, sobre todo, compartir el replay para que la reunión sea accesible bajo demanda.\" - Adrien Gaucher, Account Manager, ",{"url":1729,"type":1579,"children":1730},"https://livestorm.co/customers/spendesk",[1731],{"type":1561,"value":1732},"Spendesk",{"type":1711,"children":1734},[1735],{"type":1558,"children":1736},[1737,1739],{"type":1561,"value":1738},"El hecho de que pueda hacer que un vídeo empiece y termine automáticamente es muy práctico y evita tener que intervenir manualmente de forma constante.\" - Laura Parra, Field Marketing Specialist, ",{"url":1740,"type":1579,"children":1741},"https://livestorm.co/customers/sendinblue",[1742],{"type":1561,"value":1743},"Brevo",{"type":1558,"children":1745},[1746],{"type":1561,"value":1747},"Precios de Livestorm",{"type":1558,"children":1749},[1750],{"type":1561,"value":1751},"Desde $3 por participante para hasta 400 participantes y sesiones de hasta cuatro horas.",{"type":1568,"level":1660,"children":1753},[1754],{"type":1561,"value":1755},"**2. EasyWebinar **",{"type":1558,"children":1757},[1758],{"type":1561,"value":1759},"EasyWebinar es una plataforma de webinars con eventos en tiempo real y de hoja perenne. Cuenta con un generador de embudos impulsado por IA, herramientas interactivas como un temporizador de cuenta atrás y un CRM integrado para gestionar espectadores y leads. Está orientada a pequeñas empresas como creadores de cursos y coaches, por lo que los equipos empresariales deben evaluar si la interfaz y los informes cumplen con sus estándares.",{"item":1761,"type":1648},"ODO9xpv3QKqMoaGv2Je2eQ",{"type":1558,"children":1763},[1764],{"type":1561,"value":1765},"Funciones de webinar evergreen de EasyWebinar",{"item":1767,"type":1648},"bZ3c9UvbSHyynomyq6ygxg",{"type":1558,"children":1769},[1770],{"type":1561,"value":1771},"Ventajas de EasyWebinar",{"type":1586,"style":1587,"children":1773},[1774,1780],{"type":1590,"children":1775},[1776],{"type":1558,"children":1777},[1778],{"type":1561,"value":1779},"Tiene un CRM integrado con capacidades de puntuación de leads que captura y rastrea las acciones a lo largo del proceso de generación de leads",{"type":1590,"children":1781},[1782],{"type":1558,"children":1783},[1784],{"type":1561,"value":1785},"Ofrece webinars con automatización basada en IA que simplifican la configuración de páginas de destino y secuencias de correo electrónico",{"type":1558,"children":1787},[1788],{"type":1561,"value":1789},"Desventajas de EasyWebinar",{"type":1586,"style":1587,"children":1791},[1792,1798],{"type":1590,"children":1793},[1794],{"type":1558,"children":1795},[1796],{"type":1561,"value":1797},"Algunos usuarios mencionan que la interfaz de streaming de EasyWebinar parece menos profesional que la de otras plataformas de webinar, por lo que puede no ser una opción adecuada para equipos empresariales",{"type":1590,"children":1799},[1800],{"type":1558,"children":1801},[1802],{"type":1561,"value":1803},"Otros señalan que las analíticas son limitadas, ya que no realizan seguimiento de aperturas y clics en correos electrónicos ni de parámetros UTM",{"type":1558,"children":1805},[1806],{"type":1561,"value":1807},"Precios de EasyWebinar",{"type":1558,"children":1809},[1810],{"type":1561,"value":1811},"Los planes con capacidades de webinar evergreen comienzan desde $96 al mes (facturación anual) para 200 participantes en directo y 1.000 participantes automatizados. EasyWebinar ofrece una prueba gratuita de 7 días.",{"type":1568,"level":1660,"children":1813},[1814],{"type":1561,"value":1815},"3. eWebinar",{"type":1558,"children":1817},[1818],{"type":1561,"value":1819},"eWebinar es una plataforma exclusivamente de automatización que convierte vídeos subidos en experiencias de webinar interactivas con una programación flexible. Su sistema de chat integrado permite a los organizadores mantener conversaciones individuales con los espectadores durante o después de una sesión a través del correo electrónico. Sin embargo, los equipos que también necesiten funcionalidades de webinar en directo necesitarán una segunda plataforma, y la opción de marca blanca tiene un coste adicional.",{"item":1821,"type":1648},"YzeMrnX8TB6Y2ijr9334Kw",{"type":1558,"children":1823},[1824],{"type":1561,"value":1825},"Funciones de webinar permanente de eWebinar",{"item":1827,"type":1648},"AmMbR0KoQLGWi8Gs2dlj9w",{"type":1558,"children":1829},[1830],{"type":1561,"value":1831},"Ventajas de eWebinar",{"type":1586,"style":1587,"children":1833},[1834,1840],{"type":1590,"children":1835},[1836],{"type":1558,"children":1837},[1838],{"type":1561,"value":1839},"Dispone de una función de chat privado que los anfitriones del webinar pueden usar para enviar mensajes personalizados, con la opción de hacer un seguimiento en tiempo real o a través del correo electrónico",{"type":1590,"children":1841},[1842],{"type":1558,"children":1843},[1844],{"type":1561,"value":1845},"Ofrece más de dos docenas de opciones de participación prediseñadas, entre ellas encuestas, cuestionarios, preguntas, ofertas especiales y enlaces",{"type":1558,"children":1847},[1848],{"type":1561,"value":1849},"Desventajas de eWebinar",{"type":1586,"style":1587,"children":1851},[1852,1858],{"type":1590,"children":1853},[1854],{"type":1558,"children":1855},[1856],{"type":1561,"value":1857},"No admite eventos en directo, por lo que los equipos necesitarían una plataforma adicional para un programa de webinars completo",{"type":1590,"children":1859},[1860],{"type":1558,"children":1861},[1862],{"type":1561,"value":1863},"Requiere un coste adicional de 84 $ al mes para eliminar la marca \"Powered by eWebinar\" de los webinars, lo que incrementa el precio",{"type":1558,"children":1865},[1866],{"type":1561,"value":1867},"Precios de eWebinar",{"type":1558,"children":1869},[1870],{"type":1561,"value":1871},"Los planes comienzan en 84 $ al mes (facturación anual) para un webinar activo y 1.000 inscritos. Los equipos que necesiten organizar varios webinars deberán actualizar al plan Nivel 2, que comienza en 169 $ al mes (facturación anual) para cinco webinars activos.",{"type":1568,"level":1660,"children":1873},[1874],{"type":1561,"value":1875},"4. WebinarKit",{"type":1558,"children":1877},[1878,1880,1885],{"type":1561,"value":1879},"WebinarKit es una plataforma de software para webinars basada en la creación de contenido con IA, que genera scripts de ventas, presentaciones y webinars completos a partir de descripciones de productos o servicios. También cuenta con un chatbot de IA para responder preguntas de los espectadores y gestionar objeciones. Aunque admite webinars en directo y ",{"url":1881,"type":1579,"children":1882},"https://livestorm.co/webinar-software/automated-webinars",[1883],{"type":1561,"value":1884},"webinars automatizados",{"type":1561,"value":1886},", WebinarKit los separa en dos productos distintos que requieren cada uno su propia suscripción.",{"item":1888,"type":1648},"SjQVFO15RWSZkuBEyV1lxQ",{"type":1558,"children":1890},[1891],{"type":1561,"value":1892},"Las funciones de webinar evergreen de WebinarKit",{"item":1894,"type":1648},"b80aFZORSTiTcB2GasPH5Q",{"type":1558,"children":1896},[1897],{"type":1561,"value":1898},"Ventajas de WebinarKit",{"type":1586,"style":1587,"children":1900},[1901,1907],{"type":1590,"children":1902},[1903],{"type":1558,"children":1904},[1905],{"type":1561,"value":1906},"Ofrece herramientas basadas en IA para crear webinars (incluidos guiones y diapositivas), ayudando a los equipos a producir contenido de forma más eficiente",{"type":1590,"children":1908},[1909],{"type":1558,"children":1910},[1911],{"type":1561,"value":1912},"Dispone de un chat basado en IA para interactuar con los espectadores y responder a sus objeciones, ayudando a los equipos a vender de manera más efectiva",{"type":1558,"children":1914},[1915],{"type":1561,"value":1916},"Desventajas de WebinarKit",{"type":1586,"style":1587,"children":1918},[1919,1925],{"type":1590,"children":1920},[1921],{"type":1558,"children":1922},[1923],{"type":1561,"value":1924},"No cuenta con integraciones nativas con HubSpot, Salesforce, Marketo u otros CRMs principales, por lo que requeriría un conector personalizado",{"type":1590,"children":1926},[1927],{"type":1558,"children":1928},[1929],{"type":1561,"value":1930},"Separa los webinars evergreen y en directo en productos distintos con suscripciones y precios independientes",{"type":1558,"children":1932},[1933],{"type":1561,"value":1934},"Precios de WebinarKit",{"type":1558,"children":1936},[1937],{"type":1561,"value":1938},"Comienza en $24 al mes (facturado anualmente) para webinars y participantes ilimitados, además de funciones básicas. El alojamiento de vídeo y las funciones de interacción requieren una actualización al plan superior, que comienza en $33 al mes (facturado anualmente). WebinarKit ofrece una prueba de 7 días disponible por $1.",{"type":1568,"level":1660,"children":1940},[1941],{"type":1561,"value":1942},"5. StealthSeminar",{"type":1558,"children":1944},[1945,1947,1952],{"type":1561,"value":1946},"StealthSeminar es una ",{"url":1948,"type":1579,"children":1949},"https://livestorm.co/blog/best-automated-webinar-platforms",[1950],{"type":1561,"value":1951},"plataforma de webinars automatizados",{"type":1561,"value":1953}," con herramientas de pruebas A/B para webinars, páginas de inscripción y ofertas. También cuenta con herramientas de prueba social, encuestas e informes de ventas detallados para ayudar a los organizadores de webinars a perfeccionar su enfoque con el tiempo. Sin embargo, los equipos necesitarán herramientas independientes para la grabación y la creación de contenido, ya que StealthSeminar se centra en la distribución y la optimización, no en la producción.",{"item":1955,"type":1648},"e1ePTXQzSeOn0QPdaUelpw",{"type":1558,"children":1957},[1958],{"type":1561,"value":1959},"Funcionalidades de webinar evergreen de StealthSeminar",{"item":1961,"type":1648},"ArfiD5D0SHW4qsqJ9iA3Lg",{"type":1558,"children":1963},[1964],{"type":1561,"value":1965},"Ventajas de StealthSeminar",{"type":1586,"style":1587,"children":1967},[1968,1974],{"type":1590,"children":1969},[1970],{"type":1558,"children":1971},[1972],{"type":1561,"value":1973},"Permite realizar pruebas A/B para webinars, páginas de inscripción y ofertas, con el fin de ayudar a los equipos de marketing a mejorar los resultados de su estrategia de webinars",{"type":1590,"children":1975},[1976],{"type":1558,"children":1977},[1978],{"type":1561,"value":1979},"Ofrece formación y recursos para ayudar a los presentadores a consolidar su autoridad y gestionar series de webinars con éxito",{"type":1558,"children":1981},[1982],{"type":1561,"value":1983},"Desventajas de StealthSeminar",{"type":1586,"style":1587,"children":1985},[1986,1992],{"type":1590,"children":1987},[1988],{"type":1558,"children":1989},[1990],{"type":1561,"value":1991},"No dispone de herramientas de creación de webinars, por lo que los equipos tienen que redactar y grabar el contenido en una plataforma aparte",{"type":1590,"children":1993},[1994],{"type":1558,"children":1995},[1996],{"type":1561,"value":1997},"No cuenta con herramientas basadas en IA para la configuración de eventos ni para la reutilización de contenidos, por lo que los equipos deben gestionar los webinars de forma manual",{"type":1558,"children":1999},[2000],{"type":1561,"value":2001},"Precios de StealthSeminar",{"type":1558,"children":2003},[2004],{"type":1561,"value":2005},"Comienza en $58.29 por mes (facturado anualmente) para 100 espectadores simultáneos y funciones básicas. Los webinars con más de 100 espectadores requieren una actualización al plan de nivel superior, que comienza en $145.83 por mes (facturado anualmente) para 300 espectadores simultáneos. StealthSeminar ofrece una prueba gratuita de 30 días.",{"type":1568,"level":1660,"children":2007},[2008],{"type":1561,"value":2009},"6. BigMarker",{"type":1558,"children":2011},[2012],{"type":1561,"value":2013},"BigMarker es una plataforma de experiencia digital que abarca webinars, eventos virtuales y presenciales, centros de medios bajo demanda y elearning. También cuenta con herramientas orientadas a empresas, como la generación de contenido con inteligencia artificial, la personalización para distintos segmentos de espectadores y la retransmisión web integrable. Sin embargo, la plataforma está diseñada para programas a escala empresarial, por lo que los equipos más pequeños pueden encontrar que su alcance y precios superan sus necesidades.",{"item":2015,"type":1648},"aHV7lgXmS_eRJshi4NEJ6g",{"type":1558,"children":2017},[2018],{"type":1561,"value":2019},"Funciones de webinar permanente de BigMarker",{"item":2021,"type":1648},"BLIwqTzlTk6W41pZyUloOA",{"type":1558,"children":2023},[2024],{"type":1561,"value":2025},"Ventajas de BigMarker",{"type":1586,"style":1587,"children":2027},[2028,2034],{"type":1590,"children":2029},[2030],{"type":1558,"children":2031},[2032],{"type":1561,"value":2033},"Dispone de herramientas de IA que capturan señales de intención, generan puntuaciones de leads y proporcionan mensajes de seguimiento personalizados para simplificar la generación de leads",{"type":1590,"children":2035},[2036],{"type":1558,"children":2037},[2038],{"type":1561,"value":2039},"Ofrece hubs de vídeo con marca propia donde los equipos pueden crear bibliotecas de vídeos bajo demanda para mejorar el descubrimiento y las conversiones",{"type":1558,"children":2041},[2042],{"type":1561,"value":2043},"Desventajas de BigMarker",{"type":1586,"style":1587,"children":2045},[2046,2052],{"type":1590,"children":2047},[2048],{"type":1558,"children":2049},[2050],{"type":1561,"value":2051},"Como plataforma de webinars diseñada para usuarios empresariales, BigMarker no es la opción ideal para pequeñas y medianas empresas (pymes)",{"type":1590,"children":2053},[2054],{"type":1558,"children":2055},[2056],{"type":1561,"value":2057},"Además de webinars, BigMarker también ofrece soporte para eventos presenciales y plataformas de eLearning, lo que puede resultar excesivo para equipos que solo necesitan webinars",{"type":1558,"children":2059},[2060],{"type":1561,"value":2061},"Precios de BigMarker",{"type":1558,"children":2063},[2064],{"type":1561,"value":2065},"Cada uno de los tres niveles de suscripción tiene precios personalizados.",{"type":1568,"level":1660,"children":2067},[2068],{"type":1561,"value":2069},"7. Zoho Webinar",{"type":1558,"children":2071},[2072],{"type":1561,"value":2073},"Zoho Webinar es una plataforma basada en navegador que admite transmisiones en directo y replays bajo demanda. Se integra con el amplio conjunto de aplicaciones empresariales y de marketing de Zoho, lo que la convierte en una opción natural para los equipos que ya trabajan en ese ecosistema. Sin embargo, las funciones bajo demanda y evergreen están reservadas para los planes de nivel superior, y la plataforma no ofrece la automatización de webinars ni las herramientas de IA que encontramos en herramientas de webinar dedicadas.",{"item":2075,"type":1648},"bluV5Md3Qtijmf-EyvFbNw",{"type":1558,"children":2077},[2078],{"type":1561,"value":2079},"Las funciones de webinar permanente de Zoho Webinar",{"item":2081,"type":1648},"WqC9Aao6Ty6mGOsj-NP_Ow",{"type":1558,"children":2083},[2084],{"type":1561,"value":2085},"Ventajas de Zoho Webinar",{"type":1586,"style":1587,"children":2087},[2088,2094],{"type":1590,"children":2089},[2090],{"type":1558,"children":2091},[2092],{"type":1561,"value":2093},"Admite series de webinars, donde los inscritos pueden registrarse para uno o todos los eventos programados a lo largo de días o semanas",{"type":1590,"children":2095},[2096],{"type":1558,"children":2097},[2098],{"type":1561,"value":2099},"Tiene uno de los precios de inicio más bajos de cualquier herramienta de webinar, pero los eventos bajo demanda requieren una actualización a un plan de nivel superior",{"type":1558,"children":2101},[2102],{"type":1561,"value":2103},"Desventajas de Zoho Webinar",{"type":1586,"style":1587,"children":2105},[2106,2112],{"type":1590,"children":2107},[2108],{"type":1558,"children":2109},[2110],{"type":1561,"value":2111},"Tiene integraciones limitadas de automatización de marketing y CRM, ya que está diseñado como parte del ecosistema más amplio de Zoho",{"type":1590,"children":2113},[2114],{"type":1558,"children":2115},[2116],{"type":1561,"value":2117},"No cuenta con capacidades de automatización ni herramientas de IA, por lo que requiere una configuración más manual del webinar y una gestión de eventos más laboriosa que otras herramientas de webinar evergreen",{"type":1558,"children":2119},[2120],{"type":1561,"value":2121},"Precios de Zoho Webinar",{"type":1558,"children":2123},[2124],{"type":1561,"value":2125},"Zoho Webinar tiene un plan gratuito para webinars en directo con hasta 100 espectadores. Los planes con webinars bajo demanda comienzan desde 66 $ al mes por organizador (facturación anual) para 500 espectadores. Zoho Webinar ofrece una prueba gratuita de 14 días.",{"type":1568,"level":1569,"children":2127},[2128],{"type":1561,"value":2129},"Preguntas frecuentes sobre plataformas de webinars evergreen",{"type":1568,"level":1660,"children":2131},[2132],{"type":1561,"value":2133},"¿Qué es un webinar evergreen?",{"type":1558,"children":2135},[2136],{"type":1561,"value":2137},"Un webinar evergreen es un webinar pregrabado que puede ejecutarse de forma recurrente, bajo demanda o de ambas maneras. Los inscritos se registran y lo ven en un horario establecido o de forma inmediata, según la configuración del anfitrión. A diferencia de un vídeo estándar, los webinars evergreen incluyen elementos interactivos como encuestas y CTA para impulsar la participación y las conversiones.",{"type":1568,"level":1660,"children":2139},[2140],{"type":1561,"value":2141},"¿Cuáles son algunos ejemplos de contenido evergreen?",{"type":1558,"children":2143},[2144],{"type":1561,"value":2145},"Los webinars evergreen funcionan mejor cuando el contenido se mantiene relevante durante meses sin necesidad de actualizaciones. Algunos ejemplos habituales son:",{"type":1586,"style":1587,"children":2147},[2148,2154,2160,2166],{"type":1590,"children":2149},[2150],{"type":1558,"children":2151},[2152],{"type":1561,"value":2153},"Demostraciones de producto y presentaciones generales de la plataforma",{"type":1590,"children":2155},[2156],{"type":1558,"children":2157},[2158],{"type":1561,"value":2159},"Talleres formativos sobre fundamentos del sector",{"type":1590,"children":2161},[2162],{"type":1558,"children":2163},[2164],{"type":1561,"value":2165},"Sesiones de incorporación de clientes",{"type":1590,"children":2167},[2168],{"type":1558,"children":2169},[2170],{"type":1561,"value":2171},"Liderazgo de opinión sobre temas como marcos estratégicos",{"type":1558,"children":2173},[2174],{"type":1561,"value":2175},"Si estás eligiendo qué contenido hacer evergreen, empieza por el webinar que te encuentras repitiendo con más frecuencia.",{"type":1568,"level":1660,"children":2177},[2178],{"type":1561,"value":2179},"¿Cuáles son los beneficios de organizar webinars evergreen?",{"type":1558,"children":2181},[2182],{"type":1561,"value":2183},"Con un webinar evergreen fiable, una sola grabación puede generar leads y educar a los prospectos las 24 horas del día, en todas las zonas horarias, sin necesidad de contar con un presentador en cada sesión. Cada participante ve la mejor versión de tu presentación, con un ritmo y un mensaje coherentes. Los webinars evergreen también acortan el camino desde la inscripción hasta la conversión, ya que los prospectos pueden asistir según su propio horario en lugar de esperar semanas hasta la próxima sesión en directo.",{"type":1568,"level":1660,"children":2185},[2186],{"type":1561,"value":2187},"¿Existen plataformas gratuitas de webinar evergreen?",{"type":1558,"children":2189},[2190],{"type":1561,"value":2191},"Livestorm ofrece un plan gratuito que incluye funciones de webinar evergreen, lo que lo convierte en una opción sólida para equipos que desean organizar webinars a menor escala o probar el formato antes de actualizar. Al comparar plataformas, busca programación automatizada de webinars, elementos interactivos para contenido pregrabado y análisis de replays.",[2193,2204,2207,2215,2222,2229,2231,2238,2240,2246,2248,2254,2256,2262,2264,2271,2273,2279],{"__typename":2194,"id":1647,"description":2195,"video":2196},"BlockVideoRecord","Una introducción a los webinars evergreen: qué son, por qué superan a las sesiones en directo puntuales en la generación de leads y cómo configurarlos para que conviertan de forma automática.",{"url":2197,"title":2198,"provider":2199,"providerUid":2200,"thumbnailUrl":2201,"width":2202,"height":2203},"https://www.youtube.com/embed/FaoFni15u0M","YouTube video FaoFni15u0M","youtube","FaoFni15u0M","https://i.ytimg.com/vi/FaoFni15u0M/hqdefault.jpg",480,360,{"__typename":2205,"id":1658,"content":2206},"BlockTableRecord","\u003Ctable>\n  \u003Cthead>\n      \u003Ctr>\n        \u003Cth>Plataforma\u003C/th>\n        \u003Cth>Ideal para\u003C/th>\n        \u003Cth>Precio inicial\u003C/th>\n      \u003C/tr>\n  \u003C/thead>\n  \u003Ctbody>\n      \u003Ctr>\n        \u003Ctd>Livestorm\u003C/td>\n        \u003Ctd>Equipos B2B que necesitan webinars en directo y evergreen en una sola plataforma con sólidas integraciones de CRM\u003C/td>\n        \u003Ctd>$3/participante\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>EasyWebinar\u003C/td>\n        \u003Ctd>Creadores de cursos y coaches que desean un CRM integrado y un generador de funnels con IA\u003C/td>\n        \u003Ctd>$96/mes (facturación anual)\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>eWebinar\u003C/td>\n        \u003Ctd>Equipos de SaaS y de relación cliente que automatizan la incorporación de usuarios y las demos\u003C/td>\n        \u003Ctd>$84/mes (facturación anual)\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>WebinarKit\u003C/td>\n        \u003Ctd>Equipos que quieren usar IA para crear el contenido de sus webinars y sus funnels de ventas\u003C/td>\n        \u003Ctd>$24/mes (facturación anual)\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>StealthSeminar\u003C/td>\n        \u003Ctd>Responsables de marketing centrados en la optimización de la tasa de conversión y las pruebas A/B\u003C/td>\n        \u003Ctd>$58.29/mes (facturación anual)\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>BigMarker\u003C/td>\n        \u003Ctd>Equipos empresariales que gestionan webinars, eventos y contenido bajo demanda a gran escala\u003C/td>\n        \u003Ctd>Precio personalizado\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Zoho Webinar\u003C/td>\n        \u003Ctd>Equipos que ya utilizan el ecosistema Zoho y necesitan funcionalidades básicas bajo demanda\u003C/td>\n        \u003Ctd>Gratuito (bajo demanda desde $66/mes)\u003C/td>\n      \u003C/tr>\n  \u003C/tbody>\n\u003C/table>",{"__typename":2208,"id":1676,"image":2209,"caption":1524},"BlockImageRecord",{"id":2210,"alt":2211,"url":2212,"width":2213,"height":2214},"RIuY6fNqTdGTmwKGqT4Mdw","Demo bajo demanda de Livestorm","https://www.datocms-assets.com/1127/1769780470-livestorm-on-demand-demo.png",1600,1110,{"__typename":2208,"id":1682,"image":2216,"caption":1524},{"id":2217,"alt":2218,"url":2219,"width":2220,"height":2221},"48607156","Software de Webinar Automatizado - Panel de control de Livestorm","https://www.datocms-assets.com/1127/1666021765-hero-automated-webinar.jpg",1860,1296,{"__typename":2208,"id":1695,"image":2223,"caption":1524},{"id":2224,"alt":2225,"url":2226,"width":2227,"height":2228},"47142869","Analytics","https://www.datocms-assets.com/1127/1683108227-analytics.png",1902,1247,{"__typename":2205,"id":1705,"content":2230},"\u003Ctable>\n  \u003Cthead>\n      \u003Ctr>\n        \u003Cth>Páginas de registro\u003C/th>\n        \u003Cth>Páginas de registro personalizadas\u003C/th>\n      \u003C/tr>\n  \u003C/thead>\n  \u003Ctbody>\n      \u003Ctr>\n        \u003Ctd>Opciones de programación\u003C/td>\n        \u003Ctd>Programación a la carta y recurrente\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Grabación del webinar\u003C/td>\n        \u003Ctd>Sí\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Carga de vídeo\u003C/td>\n        \u003Ctd>Sí\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Automatización de eventos\u003C/td>\n        \u003Ctd>Sí (webinars simulados en directo)\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Integraciones con CRM\u003C/td>\n        \u003Ctd>HubSpot, Salesforce, Pardot, Marketo, Pipedrive y más\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Análisis de replays\u003C/td>\n        \u003Ctd>Registro, asistencia, visualizaciones, tiempo de visualización, participación y atribución de tráfico\u003C/td>\n      \u003C/tr>\n  \u003C/tbody>\n\u003C/table>",{"__typename":2208,"id":1761,"image":2232,"caption":1524},{"id":2233,"alt":2234,"url":2235,"width":2236,"height":2237},"FV2q-bQCSjye-s9VBuIUkA","Webinar de EasyWebinar","https://www.datocms-assets.com/1127/1774286811-easywebinar-webinar.png",1300,840,{"__typename":2205,"id":1767,"content":2239},"\u003Ctable>\n  \u003Cthead>\n      \u003Ctr>\n        \u003Cth>Páginas de registro\u003C/th>\n        \u003Cth>Páginas de registro personalizadas\u003C/th>\n      \u003C/tr>\n  \u003C/thead>\n  \u003Ctbody>\n      \u003Ctr>\n        \u003Ctd>Opciones de programación\u003C/td>\n        \u003Ctd>Programaciones inmediatas y recurrentes\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Grabación del webinar\u003C/td>\n        \u003Ctd>Sí\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Carga de vídeo\u003C/td>\n        \u003Ctd>Sí\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Automatización de eventos\u003C/td>\n        \u003Ctd>Sí (webinars simulados en directo)\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Integraciones CRM\u003C/td>\n        \u003Ctd>HubSpot, Pardot, Keap, ActiveCampaign, Mailchimp y más\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Análisis de replays\u003C/td>\n        \u003Ctd>Asistencia, tiempo de visualización y conversiones\u003C/td>\n      \u003C/tr>\n  \u003C/tbody>\n\u003C/table>",{"__typename":2208,"id":1821,"image":2241,"caption":1524},{"id":2242,"alt":2243,"url":2244,"width":2213,"height":2245},"G0kcndkASXWOJUSBFbJT3A","webinar eWebinar","https://www.datocms-assets.com/1127/1769777526-ewebinar-on-demand-webinar-software.png",896,{"__typename":2205,"id":1827,"content":2247},"\u003Ctable>\n  \u003Cthead>\n      \u003Ctr>\n        \u003Cth>Páginas de registro\u003C/th>\n        \u003Cth>Páginas de registro con marca y formularios integrados\u003C/th>\n      \u003C/tr>\n  \u003C/thead>\n  \u003Ctbody>\n      \u003Ctr>\n        \u003Ctd>Opciones de programación\u003C/td>\n        \u003Ctd>Bajo demanda, en el momento y programaciones recurrentes\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Grabación del webinar\u003C/td>\n        \u003Ctd>No disponible\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Carga de vídeo\u003C/td>\n        \u003Ctd>Sí\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Automatización de eventos\u003C/td>\n        \u003Ctd>Sí (webinars simulados en directo)\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Integraciones con CRM\u003C/td>\n        \u003Ctd>HubSpot, Marketo, Mailchimp, ActiveCampaign y más\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Análisis de replays\u003C/td>\n        \u003Ctd>Registro, asistencia, tiempos de visualización, conversiones y participación\u003C/td>\n      \u003C/tr>\n  \u003C/tbody>\n\u003C/table>",{"__typename":2208,"id":1888,"image":2249,"caption":1524},{"id":2250,"alt":2251,"url":2252,"width":2213,"height":2253},"f-jjFB5HTqCmwcmj5CjMsQ","Página de inicio de WebinarKit","https://www.datocms-assets.com/1127/1774286947-webinarkit-homepage.png",682,{"__typename":2205,"id":1894,"content":2255},"\u003Ctable>\n  \u003Cthead>\n      \u003Ctr>\n        \u003Cth>Páginas de registro\u003C/th>\n        \u003Cth>Páginas de registro personalizadas\u003C/th>\n      \u003C/tr>\n  \u003C/thead>\n  \u003Ctbody>\n      \u003Ctr>\n        \u003Ctd>Opciones de programación\u003C/td>\n        \u003Ctd>Programaciones a demanda, justo a tiempo y recurrentes\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Grabación del webinar\u003C/td>\n        \u003Ctd>Sí\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Carga de vídeo\u003C/td>\n        \u003Ctd>Sí\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Automatización de eventos\u003C/td>\n        \u003Ctd>Sí (webinars simulados en directo)\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Integraciones con CRM\u003C/td>\n        \u003Ctd>Keap, ActiveCampaign, Mailchimp y más\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Análisis de reproducciones\u003C/td>\n        \u003Ctd>Registro, asistencia, puntos de abandono, clics en ofertas y atribución de tráfico\u003C/td>\n      \u003C/tr>\n  \u003C/tbody>\n\u003C/table>",{"__typename":2208,"id":1955,"image":2257,"caption":1524},{"id":2258,"alt":2259,"url":2260,"width":2213,"height":2261},"O5ErGmP4Q-enVK28oynu7g","Página de inicio de StealthSeminar","https://www.datocms-assets.com/1127/1774287017-stealthseminar-homepage.png",757,{"__typename":2205,"id":1961,"content":2263},"\u003Ctable>\n  \u003Cthead>\n      \u003Ctr>\n        \u003Cth>Páginas de registro\u003C/th>\n        \u003Cth>Formularios de registro personalizados\u003C/th>\n      \u003C/tr>\n  \u003C/thead>\n  \u003Ctbody>\n      \u003Ctr>\n        \u003Ctd>Opciones de programación\u003C/td>\n        \u003Ctd>A demanda, recurrente y en el momento\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Grabación del webinar\u003C/td>\n        \u003Ctd>No disponible\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Carga de vídeo\u003C/td>\n        \u003Ctd>Sí\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Automatización de eventos\u003C/td>\n        \u003Ctd>Sí (webinars similive)\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Integraciones con CRM\u003C/td>\n        \u003Ctd>HubSpot, ActiveCampaign, Keap, Mailchimp y más\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Análisis del replay\u003C/td>\n        \u003Ctd>Registro, asistencia, tasa de abandono, tasa de participación y conversiones\u003C/td>\n      \u003C/tr>\n  \u003C/tbody>\n\u003C/table>",{"__typename":2208,"id":2015,"image":2265,"caption":1524},{"id":2266,"alt":2267,"url":2268,"width":2269,"height":2270},"ecdVBu2TTlmBucV6FrwrSw","Webinar de BigMarker","https://www.datocms-assets.com/1127/1769777425-bigmarker-webinar.png",604,355,{"__typename":2205,"id":2021,"content":2272},"\u003Ctable>\n  \u003Cthead>\n      \u003Ctr>\n        \u003Cth>Páginas de registro\u003C/th>\n        \u003Cth>Páginas de registro con marca con más de 100 plantillas y recorridos de registro personalizados\u003C/th>\n      \u003C/tr>\n  \u003C/thead>\n  \u003Ctbody>\n      \u003Ctr>\n        \u003Ctd>Opciones de programación\u003C/td>\n        \u003Ctd>A demanda, en el momento y a intervalos fijos\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Grabación de webinar\u003C/td>\n        \u003Ctd>Sí\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Carga de vídeo\u003C/td>\n        \u003Ctd>Sí\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Automatización de eventos\u003C/td>\n        \u003Ctd>Sí (webinars simulados en directo)\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Integraciones con CRM\u003C/td>\n        \u003Ctd>HubSpot, Salesforce, Pardot, Marketo, Eloqua, ActiveCampaign y más\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Análisis de replay\u003C/td>\n        \u003Ctd>Registro, asistencia, participación, conversiones y atribución de tráfico\u003C/td>\n      \u003C/tr>\n  \u003C/tbody>\n\u003C/table>",{"__typename":2208,"id":2075,"image":2274,"caption":1524},{"id":2275,"alt":2276,"url":2277,"width":2213,"height":2278},"fK3VPARVQzuQfyOl-XAUsg","Webinar de Zoho Webinar","https://www.datocms-assets.com/1127/1774287118-zoho-webinar-webinar.png",744,{"__typename":2205,"id":2081,"content":2280},"\u003Ctable>\n  \u003Cthead>\n      \u003Ctr>\n        \u003Cth>Páginas de registro\u003C/th>\n        \u003Cth>Páginas de registro y formularios con marca propia\u003C/th>\n      \u003C/tr>\n  \u003C/thead>\n  \u003Ctbody>\n      \u003Ctr>\n        \u003Ctd>Opciones de programación\u003C/td>\n        \u003Ctd>A demanda\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Grabación de webinar\u003C/td>\n        \u003Ctd>Sí\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Carga de vídeo\u003C/td>\n        \u003Ctd>Sí\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Automatización de eventos\u003C/td>\n        \u003Ctd>No\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Integraciones CRM\u003C/td>\n        \u003Ctd>HubSpot, Zoho CRM & Zoho Campaigns\u003C/td>\n      \u003C/tr>\n      \u003Ctr>\n        \u003Ctd>Análisis de replay\u003C/td>\n        \u003Ctd>Registro, asistencia, participación y atribución de tráfico\u003C/td>\n      \u003C/tr>\n  \u003C/tbody>\n\u003C/table>",{"logo":2282},{"id":2283,"openLinkInNewTabTitle":2284,"downloadIconTitle":2285,"downloadIconPng":2286,"downloadIconSvg":2290,"downloadLogoTitle":2292,"downloadLogoPng":2293,"downloadLogoSvg":2298,"visitBrandGuidelinesTitle":2300,"visitBrandGuidelinesLink":2301},"ALC9MfevTFOtqdGxjir3nA","Abrir enlace en una nueva pestaña","Descargar icono",{"alt":2287,"height":2288,"url":2289,"width":2288},"Ícono en formato .png",140,"https://www.datocms-assets.com/1127/1702040904-livestorm-icon-primary.png",{"url":2291},"https://www.datocms-assets.com/1127/1702040919-livestorm-icon-primary.svg","Descargar logo",{"alt":2294,"height":2295,"url":2296,"width":2297},"Logo en formato .png",63,"https://www.datocms-assets.com/1127/1702040979-livestorm-logo-primary.png",372,{"url":2299},"https://www.datocms-assets.com/1127/1702040994-livestorm-logo-primary.svg","Consultar las guidelines de la marca","https://brand.livestorm.co/",{"allForms":2303,"componentCsmSection":2344,"componentForm":2351,"componentEventBanner":2363,"componentPricing":2368,"componentSignupPopup":2412,"global":2415,"openGraph":2427,"softwareApplicationSchema":2431},[2304,2321,2329,2336],{"id":2305,"name":2306,"slug":2307,"formId":2308,"redirectUrl":1524,"firstStepTitle":2309,"firstStepText":2310,"lastStepTitle":2311,"lastStepText":2312,"lastStepCta":2313,"gtmEvent":2317,"segmentEvent":2318,"segmentLabel":2319,"segmentWhitelistedProperties":2320},"WFjns70TQg6BhSrndeLOuA","Demo","demo","860d36ce-8c02-4b68-b0d2-4b03632d8f7d","¿Necesitas una *demostración de Livestorm*?","Deja tu información para programar una demostración con un experto en nuestro producto. Te mostraremos las características esenciales para ti y responderemos a tus preguntas..","¡Gracias, nos pondremos en contacto *dentro de poco*!","Mientras tanto, puedes ver [nuestra demo a la carta](https://app.livestorm.co/livestorm/livestorm-demo-live) y probar Livestorm gratis haciendo clic en el botón de abajo.",{"id":2314,"slot":2315,"slug":2316},"32390113","Probar Livestorm gratis","https://app.livestorm.co/#/signup","event.demoRequested","Demo requested","call","firstname, lastname, email, phone, company, company_size, country",{"id":2322,"name":2323,"slug":2324,"formId":2325,"redirectUrl":1524,"firstStepTitle":1524,"firstStepText":2326,"lastStepTitle":2327,"lastStepText":2328,"lastStepCta":1525,"gtmEvent":1524,"segmentEvent":1524,"segmentLabel":1524,"segmentWhitelistedProperties":1524},"Tyv9unF3TiClSxQ9KwjbAw","VIP Calculator","calculator","c4a982a6-711d-45e3-bd5e-27ac2e884a2a","Déjanos tus datos para que nuestro equipo de ventas se ponga en contacto contigo. 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