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Compara Livestorm, Zoom, Webex, Teams, BigMarker, ClickMeeting, Zoho Webinar y WebinarJam: precios y valoraciones.","2026-10-20",{"id":436,"companyName":437},"58396348","GoToWebinar","Alternativas","8 mejores alternativas a GoTo Webinar en 2026","Compara 8 alternativas a GoTo Webinar por funciones, precios, tamaño de audiencia y valoraciones para encontrar la que mejor encaja con tus webinars.",{"alt":442,"height":443,"url":444,"width":445},"Una sesión de formación con preguntas y respuestas en Livestorm",816,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1792512642-gotowebinar-alternatives-cover.jpg",1240,true,[448,451,454,457],{"id":449,"text":450},"Kmv13ktSQvyuT5ldQ15iQQ","Livestorm es la mejor alternativa a GoTo Webinar para webinars de marketing: funciona en el navegador, lleva tu imagen de marca y se sincroniza de forma nativa con HubSpot en el plan Pro.",{"id":452,"text":453},"bSLLL7n2Th2W5IOupLlM4g","Zoom Webinars, Webex Webinars y Microsoft Teams tienen más sentido si tu empresa ya trabaja con sus suites.",{"id":455,"text":456},"Zdzj1hxySHCowsVBvzostQ","BigMarker encaja con cumbres virtuales muy grandes, y ClickMeeting, con la formación y los webinars de pago.",{"id":458,"text":459},"Onp2o1wcTjGo3qkha0uSaQ","Zoho Webinar encaja con equipos que usan Zoho CRM, y WebinarJam, con webinars de venta y de lanzamiento.",{"value":461,"blocks":1228},{"schema":462,"document":463},"dast",{"type":464,"children":465},"root",[466,472,476,484,490,494,544,548,551,555,560,620,634,636,646,648,652,654,658,662,700,706,708,732,736,738,742,746,783,789,791,813,817,819,823,827,864,870,872,888,892,894,898,902,937,943,945,955,959,961,965,969,1006,1012,1014,1024,1028,1030,1034,1038,1064,1070,1072,1082,1086,1088,1092,1096,1133,1139,1141,1157,1161,1163,1167,1169,1173,1211,1215,1224],{"type":467,"children":468},"paragraph",[469],{"type":470,"value":471},"span","GoTo Webinar (que muchos buscan como GoToWebinar) es una herramienta de webinars veterana, de fiabilidad probada, con modo de ensayo y salas para grupos. Pero cuando los webinars se convierten en un canal de marketing habitual, sus precios por organizador, su experiencia centrada en las aplicaciones y su personalización de marca más limitada pueden empezar a frenarte.",{"type":467,"children":473},[474],{"type":470,"value":475},"Hemos comparado 8 alternativas por funciones, precios, tamaño de audiencia y valoraciones de usuarios, para que encuentres la que mejor encaja con tu forma de organizar webinars.",{"type":467,"children":477},[478,482],{"type":470,"marks":479,"value":481},[480],"strong","Respuesta rápida:",{"type":470,"value":483}," las mejores alternativas a GoTo Webinar en 2026 son Livestorm para webinars de marketing sincronizados con tu CRM, Zoom Webinars para equipos que ya usan Zoom, Webex Webinars para empresas de sectores regulados, Microsoft Teams para webinars internos, BigMarker para grandes cumbres virtuales, ClickMeeting para formación y webinars de pago, Zoho Webinar para equipos que usan Zoho CRM y WebinarJam para webinars de venta y de lanzamiento.",{"type":485,"level":486,"children":487},"heading",2,[488],{"type":470,"value":489},"¿Por qué buscar una alternativa a GoTo Webinar?",{"type":467,"children":491},[492],{"type":470,"value":493},"GoTo Webinar es una herramienta madura que sigue añadiendo funciones, como resúmenes con IA y subtítulos en directo. Los equipos suelen empezar a buscar otras opciones cuando sus webinars dejan de ser sesiones puntuales y se convierten en un canal de marketing, y estos límites empiezan a pesar:",{"type":495,"style":496,"children":497},"list","bulleted",[498,508,517,526,535],{"type":499,"children":500},"listItem",[501],{"type":467,"children":502},[503,506],{"type":470,"marks":504,"value":505},[480],"Una interfaz anticuada:",{"type":470,"value":507}," las reseñas suelen describirla como más anticuada que la de herramientas más recientes pensadas para el navegador.",{"type":499,"children":509},[510],{"type":467,"children":511},[512,515],{"type":470,"marks":513,"value":514},[480],"Una experiencia centrada en las aplicaciones:",{"type":470,"value":516}," los asistentes pueden unirse desde el navegador, pero la experiencia se apoya sobre todo en las aplicaciones de escritorio y móvil de GoTo.",{"type":499,"children":518},[519],{"type":467,"children":520},[521,524],{"type":470,"marks":522,"value":523},[480],"Menos personalización y funciones de conversión:",{"type":470,"value":525}," las páginas de inscripción ofrecen menos opciones de marca, y las preguntas y respuestas no permiten votar las preguntas.",{"type":499,"children":527},[528],{"type":467,"children":529},[530,533],{"type":470,"marks":531,"value":532},[480],"Precios por organizador según el nivel de audiencia:",{"type":470,"value":534}," Reach cubre 500 participantes, Elevate 1.000 y Complete 3.000, este último con precio bajo consulta. Pagas por el nivel, se conecte quien se conecte.",{"type":499,"children":536},[537],{"type":467,"children":538},[539,542],{"type":470,"marks":540,"value":541},[480],"Funciones clave fuera del plan de entrada:",{"type":470,"value":543}," la personalización de marca, las grabaciones en la nube y las salas para grupos no están incluidas en Reach, que además solo tiene una licencia de organizador.",{"type":485,"level":486,"children":545},[546],{"type":470,"value":547},"1. Livestorm",{"item":549,"type":550},"UeQ5pp3lSVir3ww2egq2yg","block",{"type":467,"children":552},[553],{"type":470,"value":554},"Livestorm es una plataforma de webinars que funciona en el navegador, pensada para equipos de marketing, ventas y formación cuyos webinars alimentan el pipeline. A diferencia de GoTo Webinar, organizadores y asistentes se unen en un clic sin instalar nada, y pagas por los asistentes que se conectan, no por un nivel de organizador. De media, el 47,7 % de los inscritos asiste en directo (Livestorm 2026 Webinar Benchmark Report, 33.786 webinars).",{"type":467,"children":556},[557],{"type":470,"marks":558,"value":559},[480],"Funciones clave:",{"type":495,"style":496,"children":561},[562,571,580,597],{"type":499,"children":563},[564],{"type":467,"children":565},[566,569],{"type":470,"marks":567,"value":568},[480],"Webinars en directo, bajo demanda y automatizados",{"type":470,"value":570}," en un solo producto, con páginas de inscripción y salas del evento con tu imagen de marca.",{"type":499,"children":572},[573],{"type":467,"children":574},[575,578],{"type":470,"marks":576,"value":577},[480],"Interacción integrada:",{"type":470,"value":579}," encuestas, preguntas y respuestas con votación de preguntas, reacciones con emojis y CTA en directo, además de correos automáticos de recordatorio y seguimiento.",{"type":499,"children":581},[582],{"type":467,"children":583},[584,587,589,595],{"type":470,"marks":585,"value":586},[480],"Sincronización nativa con el CRM:",{"type":470,"value":588}," ",{"url":590,"type":591,"children":592},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fintegraciones\u002Fhubspot","link",[593],{"type":470,"value":594},"HubSpot",{"type":470,"value":596}," en Pro (Livestorm es HubSpot Leading Technology Partner), y Salesforce, Marketo, Pardot y Microsoft Dynamics en Enterprise. Zapier y Make te conectan con más de 3.000 aplicaciones adicionales.",{"type":499,"children":598},[599],{"type":467,"children":600},[601,604,606,611,613,618],{"type":470,"marks":602,"value":603},[480],"Herramientas de IA:",{"type":470,"value":605}," un ",{"url":607,"type":591,"children":608},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fintegraciones\u002Fclaude",[609],{"type":470,"value":610},"conector de Claude (MCP)",{"type":470,"value":612}," verificado permite que los asistentes de IA trabajen con los datos de tus webinars, y ",{"url":614,"type":591,"children":615},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcaracteristicas\u002Fia\u002Flivestorm-ai-studio",[616],{"type":470,"value":617},"AI Studio",{"type":470,"value":619}," convierte las grabaciones en clips cortos (complemento de pago).",{"type":467,"children":621},[622,625,627,632],{"type":470,"marks":623,"value":624},[480],"Precios:",{"type":470,"value":626}," Livestorm funciona con créditos por asistente, desde 2,50 € por participante con el pack anual de 400 créditos (precios de septiembre de 2026). Los organizadores, los moderadores y los inscritos que no asisten no consumen créditos, y puedes probarlo con el plan gratuito o pedir un plan Enterprise a medida. Consulta los ",{"url":628,"type":591,"children":629},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fprecios",[630],{"type":470,"value":631},"precios de Livestorm",{"type":470,"value":633},".",{"item":635,"type":550},"aHDOwdIDQ8qQOuBJtmVYTg",{"type":467,"children":637},[638,640,645],{"type":470,"value":639},"Consulta la ",{"url":641,"type":591,"children":642},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Flivestorm-vs-gotowebinar",[643],{"type":470,"value":644},"comparativa completa Livestorm vs GoTo Webinar",{"type":470,"value":633},{"item":647,"type":550},"amxMGFTaQBmaKJfLT3DuOw",{"type":485,"level":486,"children":649},[650],{"type":470,"value":651},"2. Zoom Webinars",{"item":653,"type":550},"VxaAYoV7QwOT6I9eVgaXYQ",{"type":467,"children":655},[656],{"type":470,"value":657},"Zoom Webinars es el complemento de webinars de la plataforma de reuniones de Zoom, y el cambio más sencillo si tu empresa ya trabaja con Zoom Workplace. La mayoría de los asistentes ya conocen el proceso para unirse a Zoom. Frente a GoTo Webinar, admite audiencias mucho mayores, pero, como GoTo, ofrece su mejor experiencia en la aplicación.",{"type":467,"children":659},[660],{"type":470,"marks":661,"value":559},[480],{"type":495,"style":496,"children":663},[664,673,682,691],{"type":499,"children":665},[666],{"type":467,"children":667},[668,671],{"type":470,"marks":669,"value":670},[480],"Capacidad:",{"type":470,"value":672}," Zoom Webinars admite hasta 50.000 asistentes, y los eventos puntuales llegan a 1 millón.",{"type":499,"children":674},[675],{"type":467,"children":676},[677,680],{"type":470,"marks":678,"value":679},[480],"Interacción:",{"type":470,"value":681}," encuestas, preguntas y respuestas, levantar la mano, chat y reacciones. Los webinars automatizados y la personalización avanzada de marca requieren Webinars Plus.",{"type":499,"children":683},[684],{"type":467,"children":685},[686,689],{"type":470,"marks":687,"value":688},[480],"Eventos:",{"type":470,"value":690}," Zoom Events añade hubs multisesión, un lobby y venta de entradas.",{"type":499,"children":692},[693],{"type":467,"children":694},[695,698],{"type":470,"marks":696,"value":697},[480],"Seguridad:",{"type":470,"value":699}," opción de cifrado de extremo a extremo y cumplimiento de HIPAA para equipos de sectores regulados.",{"type":467,"children":701},[702,704],{"type":470,"marks":703,"value":624},[480],{"type":470,"value":705}," Zoom Webinars cuesta desde unos 55 € (66,67 $) al mes con facturación anual, o unos 75 € (89 $) con facturación mensual, además de una licencia de Zoom Workplace Pro, con niveles de capacidad de 300 a 50.000 asistentes. Zoom Events cuesta desde unos 105 € (124,17 $) al mes con facturación anual (precios de septiembre de 2026).",{"item":707,"type":550},"BkCAbbkQQ4eykIexIUaaxg",{"type":467,"children":709},[710,713,714,719,721,726,727],{"type":470,"marks":711,"value":712},[480],"Comparativas relacionadas:",{"type":470,"value":588},{"url":715,"type":591,"children":716},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Fgotowebinar-vs-zoom",[717],{"type":470,"value":718},"GoTo Webinar vs Zoom",{"type":470,"value":720}," · ",{"url":722,"type":591,"children":723},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Flivestorm-vs-zoom",[724],{"type":470,"value":725},"Livestorm vs Zoom",{"type":470,"value":720},{"url":728,"type":591,"children":729},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Falternativas-zoom",[730],{"type":470,"value":731},"Alternativas a Zoom",{"type":485,"level":486,"children":733},[734],{"type":470,"value":735},"3. Webex Webinars",{"item":737,"type":550},"CXefN2bpTpajdqDvuDopHg",{"type":467,"children":739},[740],{"type":470,"value":741},"Webex Webinars forma parte de la suite de colaboración Webex de Cisco y encaja con grandes organizaciones con fuertes exigencias de cumplimiento normativo, sobre todo las que ya han adoptado Cisco como estándar. Frente a GoTo Webinar, ofrece más garantías de seguridad y mucha más capacidad con Webex Events, a cambio de un sistema de licencias más complejo.",{"type":467,"children":743},[744],{"type":470,"marks":745,"value":559},[480],{"type":495,"style":496,"children":747},[748,757,765,774],{"type":499,"children":749},[750],{"type":467,"children":751},[752,755],{"type":470,"marks":753,"value":754},[480],"Formatos de webinar:",{"type":470,"value":756}," inscripción con tu marca, sesiones pregrabadas emitidas como en directo (simulive) y sesiones bajo demanda, con salas para grupos, sesiones de ensayo y subtítulos.",{"type":499,"children":758},[759],{"type":467,"children":760},[761,763],{"type":470,"marks":762,"value":670},[480],{"type":470,"value":764}," los planes de Webex Webinars empiezan con hasta 1.000 asistentes, y Webex Events admite audiencias de hasta 100.000.",{"type":499,"children":766},[767],{"type":467,"children":768},[769,772],{"type":470,"marks":770,"value":771},[480],"Cumplimiento normativo:",{"type":470,"value":773}," compatibilidad con HIPAA y opciones FedRAMP en algunos planes Enterprise.",{"type":499,"children":775},[776],{"type":467,"children":777},[778,781],{"type":470,"marks":779,"value":780},[480],"Integraciones:",{"type":470,"value":782}," conexiones nativas con Salesforce, Marketo y Oracle Eloqua. No hay integración nativa con HubSpot, así que los usuarios de HubSpot necesitan Zapier o un desarrollo a medida.",{"type":467,"children":784},[785,787],{"type":470,"marks":786,"value":624},[480],{"type":470,"value":788}," Webex Webinars tiene un precio publicado de unos 2.300 € (2.700 $) por licencia al año para hasta 1.000 asistentes, y la traducción en tiempo real (Real-Time Translation) añade unos 260 € (300 $) por licencia al año (precios de septiembre de 2026). Webex Events, para audiencias más grandes, se vende a través del equipo comercial.",{"item":790,"type":550},"Z-tgSlRxQCywTpt59cdcjw",{"type":467,"children":792},[793,795,796,801,802,807,808],{"type":470,"marks":794,"value":712},[480],{"type":470,"value":588},{"url":797,"type":591,"children":798},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Fgotowebinar-vs-webex",[799],{"type":470,"value":800},"GoTo Webinar vs Webex",{"type":470,"value":720},{"url":803,"type":591,"children":804},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Flivestorm-vs-webex",[805],{"type":470,"value":806},"Livestorm vs Webex",{"type":470,"value":720},{"url":809,"type":591,"children":810},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Falternativas-webex",[811],{"type":470,"value":812},"Alternativas a Webex",{"type":485,"level":486,"children":814},[815],{"type":470,"value":816},"4. Microsoft Teams",{"item":818,"type":550},"EmV1rqm1RN2kqrZ_JLc4og",{"type":467,"children":820},[821],{"type":470,"value":822},"Microsoft Teams permite organizar webinars y town halls dentro de Microsoft 365, junto al chat, los archivos y los calendarios. Encaja con audiencias internas en empresas que ya pagan Microsoft 365. A diferencia de GoTo Webinar, no requiere una suscripción aparte, pero no ofrece CTA en la sala ni webinars automatizados, lo que lo limita para la generación de leads.",{"type":467,"children":824},[825],{"type":470,"marks":826,"value":559},[480],{"type":495,"style":496,"children":828},[829,838,847,855],{"type":499,"children":830},[831],{"type":467,"children":832},[833,836],{"type":470,"marks":834,"value":835},[480],"Webinars",{"type":470,"value":837}," de hasta 1.000 asistentes con interacción completa, con informes de inscripción y asistencia.",{"type":499,"children":839},[840],{"type":467,"children":841},[842,845],{"type":470,"marks":843,"value":844},[480],"Town halls",{"type":470,"value":846}," para 10.000 espectadores en modo solo visualización, o hasta 100.000 con el Attendee Capacity Pack.",{"type":499,"children":848},[849],{"type":467,"children":850},[851,853],{"type":470,"marks":852,"value":679},[480],{"type":470,"value":854}," preguntas y respuestas con votación, encuestas y reacciones.",{"type":499,"children":856},[857],{"type":467,"children":858},[859,862],{"type":470,"marks":860,"value":861},[480],"Ecosistema Microsoft:",{"type":470,"value":863}," conexión nativa con Dynamics 365, además de Outlook y PowerPoint Live.",{"type":467,"children":865},[866,868],{"type":470,"marks":867,"value":624},[480],{"type":470,"value":869}," los webinars de Teams están incluidos desde Microsoft 365 Business Standard (unos 12 € o 14 $ por usuario al mes, con pago anual), y Business Premium cuesta unos 19 € (22 $). La personalización avanzada de eventos requiere Teams Premium, por unos 9 € (10 $) por usuario al mes (precios de septiembre de 2026).",{"item":871,"type":550},"Zmni2z8YRv25GM9Z3ZO6Lw",{"type":467,"children":873},[874,876,877,882,883],{"type":470,"marks":875,"value":712},[480],{"type":470,"value":588},{"url":878,"type":591,"children":879},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Fgotowebinar-vs-microsoftteams",[880],{"type":470,"value":881},"GoTo Webinar vs Microsoft Teams",{"type":470,"value":720},{"url":884,"type":591,"children":885},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Flivestorm-vs-microsoftteams",[886],{"type":470,"value":887},"Livestorm vs Microsoft Teams",{"type":485,"level":486,"children":889},[890],{"type":470,"value":891},"5. BigMarker",{"item":893,"type":550},"cb6bWwENTraJGLk8coUThg",{"type":467,"children":895},[896],{"type":470,"value":897},"BigMarker es una suite de webinars y eventos virtuales que funciona en el navegador, pensada para grandes despliegues empresariales que se contratan a través del equipo comercial, como conferencias o series de eventos de pago. Donde GoTo Webinar se queda en 3.000 participantes, BigMarker llega a 500.000, pero todos sus planes se venden bajo presupuesto.",{"type":467,"children":899},[900],{"type":470,"marks":901,"value":559},[480],{"type":495,"style":496,"children":903},[904,912,921,929],{"type":499,"children":905},[906],{"type":467,"children":907},[908,910],{"type":470,"marks":909,"value":670},[480],{"type":470,"value":911}," hasta 1.000 asistentes en directo en Basic, 10.000 en Enterprise y 500.000 en Enterprise+.",{"type":499,"children":913},[914],{"type":467,"children":915},[916,919],{"type":470,"marks":917,"value":918},[480],"Formatos siempre disponibles:",{"type":470,"value":920}," webinars pregrabados emitidos como en directo (simulive), permanentes (evergreen) y disponibles 24\u002F7.",{"type":499,"children":922},[923],{"type":467,"children":924},[925,927],{"type":470,"marks":926,"value":679},[480],{"type":470,"value":928}," encuestas, cuestionarios, preguntas y respuestas, ofertas y salas para grupos, con venta de entradas y certificados en Enterprise.",{"type":499,"children":930},[931],{"type":467,"children":932},[933,935],{"type":470,"marks":934,"value":780},[480],{"type":470,"value":936}," conexiones nativas con Salesforce, HubSpot, Marketo, Eloqua y Pardot.",{"type":467,"children":938},[939,941],{"type":470,"marks":940,"value":624},[480],{"type":470,"value":942}," en septiembre de 2026, BigMarker no publica sus precios. Sus tres planes se venden bajo presupuesto: Basic (1 licencia de organizador, hasta 1.000 asistentes), Enterprise (4 licencias, 10.000) y Enterprise+ (6 licencias, 500.000).",{"item":944,"type":550},"HECuMfthTPag-42gzy3xcQ",{"type":467,"children":946},[947,949,950],{"type":470,"marks":948,"value":712},[480],{"type":470,"value":588},{"url":951,"type":591,"children":952},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Flivestorm-vs-bigmarker",[953],{"type":470,"value":954},"Livestorm vs BigMarker",{"type":485,"level":486,"children":956},[957],{"type":470,"value":958},"6. ClickMeeting",{"item":960,"type":550},"d0qcRSKKSHOjT4w9iSoZ1w",{"type":467,"children":962},[963],{"type":470,"value":964},"ClickMeeting es una herramienta de webinars que funciona en el navegador, creada para clases online, formación y sesiones de pago. Organizadores, presentadores y asistentes se unen desde el navegador, sin instalar nada. Sus planes de autoservicio están pensados para audiencias de hasta 500 asistentes, más pequeñas que las de los niveles superiores de GoTo Webinar.",{"type":467,"children":966},[967],{"type":470,"marks":968,"value":559},[480],{"type":495,"style":496,"children":970},[971,980,989,998],{"type":499,"children":972},[973],{"type":467,"children":974},[975,978],{"type":470,"marks":976,"value":977},[480],"Webinars en directo y automatizados",{"type":470,"value":979},", con chat, encuestas y cuestionarios.",{"type":499,"children":981},[982],{"type":467,"children":983},[984,987],{"type":470,"marks":985,"value":986},[480],"Herramientas para enseñar:",{"type":470,"value":988}," pizarra virtual, salas para grupos e integración con Moodle.",{"type":499,"children":990},[991],{"type":467,"children":992},[993,996],{"type":470,"marks":994,"value":995},[480],"Webinars de pago:",{"type":470,"value":997}," pagos con PayPal y Stripe integrados.",{"type":499,"children":999},[1000],{"type":467,"children":1001},[1002,1004],{"type":470,"marks":1003,"value":780},[480],{"type":470,"value":1005}," HubSpot, Pipedrive y Keap, además de Zapier para otras herramientas.",{"type":467,"children":1007},[1008,1010],{"type":470,"marks":1009,"value":624},[480],{"type":470,"value":1011}," ClickMeeting fija el precio de sus planes MyWebinars según tu mayor audiencia prevista: Basic de 25 a 100 asistentes, Pro de 50 a 500 y Enterprise bajo presupuesto, con hasta un 20 % de descuento en los planes anuales (precios de septiembre de 2026). La prueba gratuita no pide tarjeta de crédito.",{"item":1013,"type":550},"U-O4op3XQNuG8pJMCUTONA",{"type":467,"children":1015},[1016,1018,1019],{"type":470,"marks":1017,"value":712},[480],{"type":470,"value":588},{"url":1020,"type":591,"children":1021},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Flivestorm-vs-clickmeeting",[1022],{"type":470,"value":1023},"Livestorm vs ClickMeeting",{"type":485,"level":486,"children":1025},[1026],{"type":470,"value":1027},"7. Zoho Webinar",{"item":1029,"type":550},"OEDrMsTUShWg4m_QZFnW2w",{"type":467,"children":1031},[1032],{"type":470,"value":1033},"Zoho Webinar es la herramienta de webinars de Zoho para formación, onboarding y town halls. Es una buena opción si tu empresa trabaja con las aplicaciones de Zoho y quieres empezar con un plan gratuito, algo que GoTo Webinar no ofrece. Como en GoTo Webinar, los planes de pago se facturan por organizador, y los asistentes pueden unirse desde el navegador.",{"type":467,"children":1035},[1036],{"type":470,"marks":1037,"value":559},[480],{"type":495,"style":496,"children":1039},[1040,1046,1052,1058],{"type":499,"children":1041},[1042],{"type":467,"children":1043},[1044],{"type":470,"value":1045},"Encuestas, preguntas y respuestas, reacciones con emojis, levantar la mano, anotaciones y acceso por teléfono",{"type":499,"children":1047},[1048],{"type":467,"children":1049},[1050],{"type":470,"value":1051},"Transcripciones, resúmenes y capítulos inteligentes con IA en las grabaciones",{"type":499,"children":1053},[1054],{"type":467,"children":1055},[1056],{"type":470,"value":1057},"Integraciones nativas con Zoho CRM, Zoho Campaigns y Zoho Backstage, además de HubSpot desde el plan Professional",{"type":499,"children":1059},[1060],{"type":467,"children":1061},[1062],{"type":470,"value":1063},"Hasta 5.000 asistentes en directo en Enterprise",{"type":467,"children":1065},[1066,1068],{"type":470,"marks":1067,"value":624},[480],{"type":470,"value":1069}," Zoho Webinar tiene un plan gratuito para hasta 20 asistentes y 60 minutos por webinar. Los planes de pago se facturan por organizador y según el tamaño de la audiencia, desde 8 € al mes con facturación anual en Standard, y Enterprise añade los webinars bajo demanda y hasta 5.000 asistentes (precios de septiembre de 2026).",{"item":1071,"type":550},"Cp_l8PJSSXejihqtuwpVAA",{"type":467,"children":1073},[1074,1076,1077],{"type":470,"marks":1075,"value":712},[480],{"type":470,"value":588},{"url":1078,"type":591,"children":1079},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Flivestorm-vs-zohowebinar",[1080],{"type":470,"value":1081},"Livestorm vs Zoho Webinar",{"type":485,"level":486,"children":1083},[1084],{"type":470,"value":1085},"8. WebinarJam",{"item":1087,"type":550},"F6dY6YpvTKaodTLR3-nU7g",{"type":467,"children":1089},[1090],{"type":470,"value":1091},"WebinarJam es una herramienta de webinars orientada al embudo de ventas, para creadores, coaches y pequeños equipos que venden con webinars en directo y automatizados. Los asistentes se unen desde el navegador sin descargar nada. Frente a GoTo Webinar, ofrece tarifas planas, recordatorios por SMS y hasta 5.000 asistentes, pero ninguna integración nativa con HubSpot ni con Salesforce.",{"type":467,"children":1093},[1094],{"type":470,"marks":1095,"value":559},[480],{"type":495,"style":496,"children":1097},[1098,1107,1116,1125],{"type":499,"children":1099},[1100],{"type":467,"children":1101},[1102,1105],{"type":470,"marks":1103,"value":1104},[480],"Herramientas de venta:",{"type":470,"value":1106}," ofertas por tiempo limitado, inserción de vídeos y, desde el plan Basic, pruebas A\u002FB.",{"type":499,"children":1108},[1109],{"type":467,"children":1110},[1111,1114],{"type":470,"marks":1112,"value":1113},[480],"Recordatorios:",{"type":470,"value":1115}," por correo electrónico y SMS, además de una pizarra en los planes de pago.",{"type":499,"children":1117},[1118],{"type":467,"children":1119},[1120,1123],{"type":470,"marks":1121,"value":1122},[480],"Webinars automatizados",{"type":470,"value":1124}," con EverWebinar, incluido desde el plan Basic.",{"type":499,"children":1126},[1127],{"type":467,"children":1128},[1129,1131],{"type":470,"marks":1130,"value":780},[480],{"type":470,"value":1132}," ActiveCampaign de forma nativa, además de Zapier, una API y webhooks.",{"type":467,"children":1134},[1135,1137],{"type":470,"marks":1136,"value":624},[480],{"type":470,"value":1138}," WebinarJam Starter cuesta unos 35 € (39 $) al mes con facturación anual, o unos 40 € (49 $) con facturación mensual, para 100 asistentes. Basic cuesta unos 70 € (79 $, 500 asistentes), Professional unos 195 € (229 $, 2.000) y Enterprise unos 325 € (379 $, 5.000), con facturación anual, y la prueba de 14 días cuesta 1 $ (precios de septiembre de 2026).",{"item":1140,"type":550},"Tc-Hdw2zQ8uUoFtploIY3w",{"type":467,"children":1142},[1143,1145,1146,1151,1152],{"type":470,"marks":1144,"value":712},[480],{"type":470,"value":588},{"url":1147,"type":591,"children":1148},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Fgotowebinar-vs-webinarjam",[1149],{"type":470,"value":1150},"GoTo Webinar vs WebinarJam",{"type":470,"value":720},{"url":1153,"type":591,"children":1154},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Flivestorm-vs-webinarjam",[1155],{"type":470,"value":1156},"Livestorm vs WebinarJam",{"type":485,"level":486,"children":1158},[1159],{"type":470,"value":1160},"Comparativa de alternativas a GoTo Webinar",{"item":1162,"type":550},"ZDWN4_xcTg2PX6MXRz6TDg",{"type":467,"children":1164},[1165],{"type":470,"value":1166},"Valoraciones: media de G2 y Capterra, octubre de 2026. Precios de septiembre de 2026, tomados de la página de precios de cada proveedor. Los precios en dólares se han convertido a euros a título orientativo (1 $ ≈ 0,86 €).",{"item":1168,"type":550},"CUFAjXGGRmCfTmv5XBKPLQ",{"type":485,"level":486,"children":1170},[1171],{"type":470,"value":1172},"¿Cómo elegir una alternativa a GoTo Webinar?",{"type":495,"style":496,"children":1174},[1175,1184,1193,1202],{"type":499,"children":1176},[1177],{"type":467,"children":1178},[1179,1182],{"type":470,"marks":1180,"value":1181},[480],"Webinars o reuniones:",{"type":470,"value":1183}," si la mayoría de tus eventos son internos, la suite que ya pagas (Microsoft Teams, Zoom o Webex) puede bastar. Si tus webinars generan pipeline, una plataforma de webinars dedicada te da personalización de marca, CTA y datos en el CRM.",{"type":499,"children":1185},[1186],{"type":467,"children":1187},[1188,1191],{"type":470,"marks":1189,"value":1190},[480],"Modelo de precios:",{"type":470,"value":1192}," GoTo Webinar cobra por organizador, según el nivel de audiencia. Compara los créditos por asistente (Livestorm), los niveles por organizador (Zoho Webinar), las tarifas planas (WebinarJam) y los presupuestos a medida (BigMarker) con el número de personas que realmente asisten.",{"type":499,"children":1194},[1195],{"type":467,"children":1196},[1197,1200],{"type":470,"marks":1198,"value":1199},[480],"Sincronización con el CRM:",{"type":470,"value":1201}," comprueba qué CRM se conectan de forma nativa y con qué plan. Livestorm se sincroniza con HubSpot en Pro, Zoho Webinar gira en torno a Zoho CRM, con HubSpot desde Professional, y WebinarJam depende de Zapier o de su API.",{"type":499,"children":1203},[1204],{"type":467,"children":1205},[1206,1209],{"type":470,"marks":1207,"value":1208},[480],"Acceso y alojamiento de datos:",{"type":470,"value":1210}," las herramientas que funcionan en el navegador evitan que los asistentes tengan que descargar nada. Si te importa dónde se alojan los datos, Livestorm está alojado en la UE, tiene la certificación ISO 27001 y cumple el RGPD.",{"type":485,"level":486,"children":1212},[1213],{"type":470,"value":1214},"Nuestro veredicto",{"type":467,"children":1216},[1217,1219,1223],{"type":470,"value":1218},"Para la mayoría de los equipos que dejan GoTo Webinar para organizar webinars de marketing, Livestorm es la mejor opción. Funciona por completo en el navegador, lleva tu marca en cada paso, desde la inscripción hasta la sala del evento, se sincroniza de forma nativa con HubSpot en Pro y solo cobra por los asistentes que se conectan. Compara los planes en la ",{"url":628,"type":591,"children":1220},[1221],{"type":470,"value":1222},"página de precios de Livestorm",{"type":470,"value":633},{"type":467,"children":1225},[1226],{"type":470,"value":1227},"Elige otra herramienta si tus necesidades son distintas: Zoom Webinars o Microsoft Teams si tu empresa ya los usa, Webex para sectores regulados, BigMarker para audiencias muy por encima de 3.000 asistentes, ClickMeeting para clases de pago, Zoho Webinar si trabajas con Zoho y WebinarJam para lanzamientos comerciales. Y si organizas sobre todo formaciones con salas para grupos, modo de ensayo y certificados, GoTo Webinar sigue siendo una opción fiable.",[1229,1238,1262,1274,1282,1305,1312,1335,1342,1365,1372,1395,1401,1424,1430,1453,1459,1482,1485],{"__typename":1230,"id":549,"image":1231,"caption":1237},"BlockImageRecord",{"id":1232,"alt":1233,"url":1234,"width":1235,"height":1236},"48607148","Una sesión de preguntas y respuestas en directo en la sala de eventos de Livestorm","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1666021588-hero-webinars.jpg",1860,1299,"\u003Cp>La sala de eventos de Livestorm, en el navegador.\u003C\u002Fp>",{"__typename":1239,"id":635,"name":1240,"bestFor":1241,"pros":1242,"cons":1252},"BlockAlternativeRecord","Livestorm","Webinars ligados al CRM",[1243,1246,1249],{"id":1244,"text":1245},"B-0VugiTQYOztbzM_nhyGA","\u003Cp>100 % en el navegador: acceso en un clic, sin descargas\u003C\u002Fp>\n",{"id":1247,"text":1248},"Mr1KATiPTc6yf2FI6knq_g","\u003Cp>Inscripción con tu marca, CTA en directo y HubSpot nativo en Pro\u003C\u002Fp>\n",{"id":1250,"text":1251},"BE7iNxiMT2e6KUZ2eN4sgw","\u003Cp>Pagas por quien asiste: organizadores y ausentes no gastan créditos\u003C\u002Fp>\n",[1253,1256,1259],{"id":1254,"text":1255},"MGFWKgclT_295sRjmd417Q","\u003Cp>Pensado para webinars y eventos, no para videollamadas internas diarias\u003C\u002Fp>\n",{"id":1257,"text":1258},"QTP-1102Qqyt9nHhDjRE2Q","\u003Cp>Los eventos en directo admiten un máximo de 3.000 asistentes\u003C\u002Fp>\n",{"id":1260,"text":1261},"ULxAdwFiQOWu3_rxn13KSA","\u003Cp>El SSO SAML es un complemento de pago\u003C\u002Fp>\n",{"__typename":1263,"id":647,"theme":1264,"title":1265,"description":1266,"image":1267,"ctaButton":1268,"ctaLinkLabel":1273,"ctaLinkUrl":1273},"BlockBannerCtaRecord","blizzard","Organiza tu próximo webinar con Livestorm","Páginas de inscripción, correos, sala del evento y sincronización con el CRM en un mismo lugar, directamente en el navegador.",null,{"id":1269,"family":1270,"slot":1271,"slug":1272},"32390113","primary","Probar Livestorm gratis","https:\u002F\u002Fapp.livestorm.co\u002F#\u002Fsignup","",{"__typename":1230,"id":653,"image":1275,"caption":1281},{"id":1276,"alt":1277,"url":1278,"width":1279,"height":1280},"FZ_VqA-wRz6XMq64_eq7lA","Captura de pantalla del sitio web de Zoom Webinars","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1792508065-zoom-website-oct-2026.jpg",1400,718,"\u003Cp>Fuente: zoom.com, octubre de 2026.\u003C\u002Fp>",{"__typename":1239,"id":707,"name":1283,"bestFor":1284,"pros":1285,"cons":1295},"Zoom Webinars","Equipos que ya usan Zoom",[1286,1289,1292],{"id":1287,"text":1288},"fgpl601jTNS1856WxAqXZg","\u003Cp>Familiar para la mayoría de los asistentes, que ya tienen la app de Zoom\u003C\u002Fp>\n",{"id":1290,"text":1291},"FAbUgcmmSJW2jaM7pLbpFQ","\u003Cp>Hasta 50.000 asistentes, y hasta 1 millón en eventos puntuales\u003C\u002Fp>\n",{"id":1293,"text":1294},"TEi8mabKQ-6F__HO0pGIQA","\u003Cp>Opción de cifrado de extremo a extremo y cumplimiento de HIPAA\u003C\u002Fp>\n",[1296,1299,1302],{"id":1297,"text":1298},"aISW6LNMTbuojmQXI3xj9A","\u003Cp>Los webinars son un complemento de pago sobre una licencia Workplace Pro\u003C\u002Fp>\n",{"id":1300,"text":1301},"fLbriuoJT7SxZtMW5zQjDQ","\u003Cp>Acceso limitado desde el navegador: la mejor experiencia es en la app\u003C\u002Fp>\n",{"id":1303,"text":1304},"E0oLjFygTK2zevpIbVchGg","\u003Cp>La sincronización con el CRM pasa sobre todo por apps del marketplace o Zapier\u003C\u002Fp>\n",{"__typename":1230,"id":737,"image":1306,"caption":1311},{"id":1307,"alt":1308,"url":1309,"width":1279,"height":1310},"FYmwWdDCTbOfdyxON9Ymbg","Captura de pantalla del sitio web de Webex Webinars","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1792508064-webex-website-oct-2026.jpg",681,"\u003Cp>Fuente: webex.com, octubre de 2026.\u003C\u002Fp>",{"__typename":1239,"id":790,"name":1313,"bestFor":1314,"pros":1315,"cons":1325},"Webex Webinars","Sectores regulados",[1316,1319,1322],{"id":1317,"text":1318},"WeiSDIIuTza8OtVTQxOd3w","\u003Cp>Webex Events admite audiencias de hasta 100.000 asistentes\u003C\u002Fp>\n",{"id":1320,"text":1321},"ZPiiGBHUTpG7IVcsAs_shw","\u003Cp>Conexiones nativas con Salesforce, Marketo y Eloqua\u003C\u002Fp>\n",{"id":1323,"text":1324},"TcHgmCu5ScunhyLVAqyJUQ","\u003Cp>Compatibilidad con HIPAA y opciones FedRAMP en algunos planes Enterprise\u003C\u002Fp>\n",[1326,1329,1332],{"id":1327,"text":1328},"RpRnWjtJReq_cjspWMjIXw","\u003Cp>Licencias anuales, por nivel de asistentes\u003C\u002Fp>\n",{"id":1330,"text":1331},"bDfhfU8VT5iyjQBKmdBdQg","\u003Cp>Sin integración nativa con HubSpot\u003C\u002Fp>\n",{"id":1333,"text":1334},"OkJvXsVgS4-PYDqSlzv16g","\u003Cp>Varias gamas de producto que se solapan complican elegir el plan\u003C\u002Fp>\n",{"__typename":1230,"id":818,"image":1336,"caption":1341},{"id":1337,"alt":1338,"url":1339,"width":1279,"height":1340},"TiVPQbd4RICXy81_SuS8uw","Captura de pantalla del sitio web de Microsoft Teams","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1792508065-microsoft-teams-website-oct-2026.jpg",693,"\u003Cp>Fuente: microsoft.com, octubre de 2026.\u003C\u002Fp>",{"__typename":1239,"id":871,"name":1343,"bestFor":1344,"pros":1345,"cons":1355},"Microsoft Teams","Webinars internos",[1346,1349,1352],{"id":1347,"text":1348},"HhMrpI3zRe62wB1bVkk8dQ","\u003Cp>Webinars incluidos desde Microsoft 365 Business Standard\u003C\u002Fp>\n",{"id":1350,"text":1351},"dY60kk-oTxyhR5Y2HPx8Pw","\u003Cp>Town halls de hasta 10.000 espectadores, o 100.000 con un complemento\u003C\u002Fp>\n",{"id":1353,"text":1354},"bU1etCClSPO5RfpTEi7vpA","\u003Cp>Interfaz conocida, junto al chat, los archivos y los calendarios\u003C\u002Fp>\n",[1356,1359,1362],{"id":1357,"text":1358},"UwJV9TY7SF2AI30WR7dWnQ","\u003Cp>La personalización avanzada de eventos requiere una licencia Teams Premium\u003C\u002Fp>\n",{"id":1360,"text":1361},"OkglLsIIR3aVAA5dDmcWFg","\u003Cp>Webinars limitados a 1.000 asistentes antes de pasar a town halls\u003C\u002Fp>\n",{"id":1363,"text":1364},"F4e373JJTqC2XpjMmL06Yg","\u003Cp>Sin botones de CTA en la sala ni webinars automatizados (pregrabados)\u003C\u002Fp>\n",{"__typename":1230,"id":893,"image":1366,"caption":1371},{"id":1367,"alt":1368,"url":1369,"width":1279,"height":1370},"JmowwSISTs2JZt2erWOt0w","Captura de pantalla del sitio web de BigMarker","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1792508054-bigmarker-website-oct-2026.jpg",678,"\u003Cp>Fuente: bigmarker.com, octubre de 2026.\u003C\u002Fp>",{"__typename":1239,"id":944,"name":1373,"bestFor":1374,"pros":1375,"cons":1385},"BigMarker","Grandes cumbres online",[1376,1379,1382],{"id":1377,"text":1378},"alDIKAm5Q8SVKUFyqYlQ6w","\u003Cp>De 1.000 asistentes en directo en Basic a 500.000 en Enterprise+\u003C\u002Fp>\n",{"id":1380,"text":1381},"SB92WfW1SrW110yGmLLwdQ","\u003Cp>Webinars simulive, evergreen y 24\u002F7 para programas continuos\u003C\u002Fp>\n",{"id":1383,"text":1384},"OiOSRgtjSaWE4vqRERkr7w","\u003Cp>Integraciones nativas con Salesforce, HubSpot, Marketo, Eloqua y Pardot\u003C\u002Fp>\n",[1386,1389,1392],{"id":1387,"text":1388},"U7wVkTPcSymn3H_H_ss8fA","\u003Cp>Todos los planes se venden bajo presupuesto: el precio pasa por ventas\u003C\u002Fp>\n",{"id":1390,"text":1391},"E8D3nylYRl21uhFyWCGZJA","\u003Cp>Dominios de marca blanca, subtítulos en directo y SSO solo en Enterprise+\u003C\u002Fp>\n",{"id":1393,"text":1394},"MoN0unHwRDuB6JGICx-2CQ","\u003Cp>Tantas funciones implican más configuración y formación\u003C\u002Fp>\n",{"__typename":1230,"id":960,"image":1396,"caption":1400},{"id":1397,"alt":1398,"url":1399,"width":1279,"height":1370},"BazrYZ9nS0W1Mi-xIXWx2A","Captura de pantalla del sitio web de ClickMeeting","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1792508064-clickmeeting-website-oct-2026.jpg","\u003Cp>Fuente: clickmeeting.com, octubre de 2026.\u003C\u002Fp>",{"__typename":1239,"id":1013,"name":1402,"bestFor":1403,"pros":1404,"cons":1414},"ClickMeeting","Cursos y eventos de pago",[1405,1408,1411],{"id":1406,"text":1407},"Vlhane9sQuqhfv3Ud0bxbA","\u003Cp>Funciona en el navegador para organizadores, presentadores y asistentes\u003C\u002Fp>\n",{"id":1409,"text":1410},"KrrJAz8QTxuyQIUqtjsPpA","\u003Cp>Pagos con PayPal y Stripe integrados para webinars de pago\u003C\u002Fp>\n",{"id":1412,"text":1413},"EykJXHk4RGSoLLJbx96SoQ","\u003Cp>Pizarra, salas para grupos e integración con Moodle para clases online\u003C\u002Fp>\n",[1415,1418,1421],{"id":1416,"text":1417},"HbhHIFqGTECC6ChvD6rqZQ","\u003Cp>Los planes de autoservicio llegan a un máximo de 500 asistentes\u003C\u002Fp>\n",{"id":1419,"text":1420},"cdkO3wjKTP2mrgw3EtPvqg","\u003Cp>Precio según la mayor audiencia prevista: pagas por el pico de capacidad\u003C\u002Fp>\n",{"id":1422,"text":1423},"faetjsvERNyDJAilHhf8Tg","\u003Cp>Presentadores extra, sesiones paralelas y almacenamiento se venden aparte\u003C\u002Fp>\n",{"__typename":1230,"id":1029,"image":1425,"caption":1429},{"id":1426,"alt":1427,"url":1428,"width":1279,"height":1310},"Gr9x17_bSrm5s7qk46p2qw","Captura de pantalla del sitio web de Zoho Webinar","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1792508064-zoho-webinar-website-oct-2026.jpg","\u003Cp>Fuente: zoho.com, octubre de 2026.\u003C\u002Fp>",{"__typename":1239,"id":1071,"name":1431,"bestFor":1432,"pros":1433,"cons":1443},"Zoho Webinar","Equipos con Zoho CRM",[1434,1437,1440],{"id":1435,"text":1436},"PfygooysRQ2xLajy-SmcLQ","\u003Cp>Hasta 5.000 asistentes en directo en Enterprise\u003C\u002Fp>\n",{"id":1438,"text":1439},"NzfUBhQMSduI99jI-a69Fw","\u003Cp>Plan gratuito y, después, precios por organizador bajos\u003C\u002Fp>\n",{"id":1441,"text":1442},"dd7473pzT0OK3v5Yp5O-qQ","\u003Cp>Integraciones nativas con Zoho CRM, Campaigns y Backstage, además de HubSpot\u003C\u002Fp>\n",[1444,1447,1450],{"id":1445,"text":1446},"NcaYq6FwSDer7sxuv18AlQ","\u003Cp>Webinars bajo demanda y personalización de correos solo en Enterprise\u003C\u002Fp>\n",{"id":1448,"text":1449},"CI-iEgq7RK2kcNUvIy5Dlw","\u003Cp>La página de inscripción con tu marca empieza en el plan Professional\u003C\u002Fp>\n",{"id":1451,"text":1452},"CfJGIpz2R9u30pqybzJMzQ","\u003Cp>Salesforce y Marketo no están entre sus integraciones nativas\u003C\u002Fp>\n",{"__typename":1230,"id":1087,"image":1454,"caption":1458},{"id":1455,"alt":1456,"url":1457,"width":1279,"height":1310},"FfSN6wgmQKqOXX1E2b4cxQ","Captura de pantalla del sitio web de WebinarJam","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1792508065-webinarjam-website-oct-2026.jpg","\u003Cp>Fuente: webinarjam.com, octubre de 2026.\u003C\u002Fp>",{"__typename":1239,"id":1140,"name":1460,"bestFor":1461,"pros":1462,"cons":1472},"WebinarJam","Ventas y lanzamientos",[1463,1466,1469],{"id":1464,"text":1465},"YaBg3P3rQk63lRXiLEpEJA","\u003Cp>Los asistentes se unen desde el navegador sin descargar nada\u003C\u002Fp>\n",{"id":1467,"text":1468},"O7siSZBPSaeLhJVRjUESJw","\u003Cp>Recordatorios por correo y SMS, pizarra e inserción de vídeos en planes de pago\u003C\u002Fp>\n",{"id":1470,"text":1471},"RwmYs9SYRWiNeGvXxgM6Eg","\u003Cp>El plan Enterprise admite hasta 5.000 asistentes y seis organizadores\u003C\u002Fp>\n",[1473,1476,1479],{"id":1474,"text":1475},"DswX4q0HTpmO5vTaKVzI1w","\u003Cp>Cada plan limita asistentes, organizadores y duración de las sesiones\u003C\u002Fp>\n",{"id":1477,"text":1478},"bllOkrw4TmCLpKVtlBFWSA","\u003Cp>Sin HubSpot ni Salesforce nativos: CRM vía Zapier o la API\u003C\u002Fp>\n",{"id":1480,"text":1481},"c8XcdGpmRAmRvFQmfcPGnA","\u003Cp>Los webinars automatizados no están incluidos en el plan Starter\u003C\u002Fp>\n",{"__typename":1483,"id":1162,"content":1484},"BlockTableRecord","\u003Ctable>\u003Cthead>\u003Ctr>\u003Cth>Herramienta\u003C\u002Fth>\u003Cth>Ideal para\u003C\u002Fth>\u003Cth>Precio de entrada\u003C\u002Fth>\u003Cth>Asistentes en directo (máx.)\u003C\u002Fth>\u003Cth>Valoración\u003C\u002Fth>\u003C\u002Ftr>\u003C\u002Fthead>\u003Ctbody>\u003Ctr>\u003Ctd>Livestorm\u003C\u002Ftd>\u003Ctd>Webinars ligados al CRM\u003C\u002Ftd>\u003Ctd>2,50 € por participante (pack anual de 400 créditos); plan gratuito\u003C\u002Ftd>\u003Ctd>3.000\u003C\u002Ftd>\u003Ctd>4,6\u002F5 (2.000+)\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd>Zoom Webinars\u003C\u002Ftd>\u003Ctd>Equipos que ya usan Zoom\u003C\u002Ftd>\u003Ctd>Unos 55 €\u002Fmes con facturación anual (66,67 $), más una licencia de Zoom Workplace Pro\u003C\u002Ftd>\u003Ctd>50.000\u003C\u002Ftd>\u003Ctd>4,6\u002F5 (6.000+)\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd>Webex Webinars\u003C\u002Ftd>\u003Ctd>Sectores regulados\u003C\u002Ftd>\u003Ctd>Unos 2.300 € (2.700 $) por licencia al año\u003C\u002Ftd>\u003Ctd>1.000 por licencia; 100.000 con Webex Events\u003C\u002Ftd>\u003Ctd>4,5\u002F5 (8.000+)\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd>Microsoft Teams\u003C\u002Ftd>\u003Ctd>Webinars internos\u003C\u002Ftd>\u003Ctd>Incluido en Microsoft 365 Business Standard (unos 12 € o 14 $ por usuario\u002Fmes, con pago anual)\u003C\u002Ftd>\u003Ctd>1.000 (webinars); 10.000 en modo solo visualización (town halls)\u003C\u002Ftd>\u003Ctd>4,5\u002F5 (30.000+)\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd>BigMarker\u003C\u002Ftd>\u003Ctd>Grandes cumbres online\u003C\u002Ftd>\u003Ctd>Precio bajo consulta\u003C\u002Ftd>\u003Ctd>500.000 (Enterprise+)\u003C\u002Ftd>\u003Ctd>4,8\u002F5 (800+)\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd>ClickMeeting\u003C\u002Ftd>\u003Ctd>Cursos y eventos de pago\u003C\u002Ftd>\u003Ctd>Según el tamaño de la audiencia; prueba gratuita\u003C\u002Ftd>\u003Ctd>500 (planes de autoservicio)\u003C\u002Ftd>\u003Ctd>4,4\u002F5 (400+)\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd>Zoho Webinar\u003C\u002Ftd>\u003Ctd>Equipos con Zoho CRM\u003C\u002Ftd>\u003Ctd>Plan gratuito; Standard 8 €\u002Forganizador\u002Fmes con facturación anual\u003C\u002Ftd>\u003Ctd>5.000 (Enterprise)\u003C\u002Ftd>\u003Ctd>4,6\u002F5 (100+)\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd>WebinarJam\u003C\u002Ftd>\u003Ctd>Ventas y lanzamientos\u003C\u002Ftd>\u003Ctd>Unos 35 €\u002Fmes con facturación anual (39 $), 100 asistentes\u003C\u002Ftd>\u003Ctd>5.000 (Enterprise)\u003C\u002Ftd>\u003Ctd>3,8\u002F5 (300+)\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd>GoTo Webinar (como referencia)\u003C\u002Ftd>\u003Ctd>Equipos que ya usan GoTo\u003C\u002Ftd>\u003Ctd>50 €\u002Fmes con facturación anual (Reach, 500 participantes)\u003C\u002Ftd>\u003Ctd>3.000 (Complete)\u003C\u002Ftd>\u003Ctd>4,4\u002F5 (2.000+)\u003C\u002Ftd>\u003C\u002Ftr>\u003C\u002Ftbody>\u003C\u002Ftable>",{"__typename":1263,"id":1168,"theme":1264,"title":1486,"description":1487,"image":1267,"ctaButton":1488,"ctaLinkLabel":1273,"ctaLinkUrl":1273},"¿Quieres cambiar de GoTo Webinar?","Empieza con el plan gratuito de Livestorm y organiza tu primer webinar desde el navegador.",{"id":1269,"family":1270,"slot":1271,"slug":1272},[1490,1495,1499,1503,1507,1511],{"__typename":1491,"id":1492,"question":1493,"answer":1494},"BlockFaqRecord","Jxjo0O7lS0KCKu5LgXJMlw","¿Cuál es la mejor alternativa a GoTo Webinar?","\u003Cp>Livestorm es la mejor alternativa a GoTo Webinar para webinars de marketing. Funciona por completo en el navegador, incluye inscripción con tu marca y CTA en directo, y se sincroniza de forma nativa con HubSpot en Pro y con Salesforce, Marketo y Pardot en Enterprise. Si tu empresa ya trabaja con Zoom o Microsoft 365, sus productos de webinars son el cambio más sencillo.\u003C\u002Fp>\n",{"__typename":1491,"id":1496,"question":1497,"answer":1498},"DyG0fGEwS8e5MvKanowD0A","¿Quiénes son los principales competidores de GoTo Webinar?","\u003Cp>Los principales competidores de GoTo Webinar son las herramientas de webinars de las grandes suites de reuniones, como Zoom Webinars, Webex Webinars y Microsoft Teams, y plataformas de webinars dedicadas como Livestorm, BigMarker, ClickMeeting, Zoho Webinar y WebinarJam.\u003C\u002Fp>\n",{"__typename":1491,"id":1500,"question":1501,"answer":1502},"U2RcdVr4TpGJ4celW5lZPg","¿Existe una alternativa gratuita a GoTo Webinar?","\u003Cp>GoTo Webinar no tiene plan gratuito, solo una prueba gratuita. Livestorm tiene un plan gratuito limitado, ideal para probar la herramienta; el plan gratuito de Zoho Webinar admite 20 asistentes durante un máximo de 60 minutos, y el plan gratuito de Zoom solo cubre reuniones. Los webinars de Microsoft Teams no tienen coste adicional si tu empresa ya tiene Microsoft 365 Business Standard o un plan superior.\u003C\u002Fp>\n",{"__typename":1491,"id":1504,"question":1505,"answer":1506},"NkdcA5btTZKXj304zlbtxQ","¿Cuánto cuestan las alternativas a GoTo Webinar?","\u003Cp>En septiembre de 2026, Livestorm cuesta desde 2,50 € por participante con el pack anual de 400 créditos, Zoho Webinar desde 8 € por organizador al mes y WebinarJam desde unos 35 € (39 $) al mes, ambos con facturación anual. Zoom Webinars cuesta desde unos 55 € (66,67 $) al mes con facturación anual, más una licencia de Zoom Workplace Pro, y BigMarker solo se vende bajo presupuesto. Como referencia, GoTo Webinar Reach cuesta 50 € al mes con facturación anual para hasta 500 participantes.\u003C\u002Fp>\n",{"__typename":1491,"id":1508,"question":1509,"answer":1510},"LTEJsdg4SiSvEdsh51STxQ","¿Qué alternativa a GoTo Webinar admite las audiencias más grandes?","\u003Cp>BigMarker es la que más lejos llega, con hasta 500.000 asistentes en directo en Enterprise+. Webex Events llega a 100.000 asistentes, Zoom Webinars a 50.000 y los town halls de Microsoft Teams a 10.000 espectadores en modo solo visualización. GoTo Webinar tiene un máximo de 3.000 participantes interactivos con Complete, igual que Livestorm con sus 3.000 asistentes en directo por evento.\u003C\u002Fp>\n",{"__typename":1491,"id":1512,"question":1513,"answer":1514},"Iz85giBFTm6KWaAYguAMHw","¿Puedo pasar de GoTo Webinar a Livestorm?","\u003Cp>Sí. Los asistentes se unen a Livestorm desde el navegador sin descargar nada, y los datos de inscripción y asistencia se sincronizan con tu CRM, así que tus informes no se interrumpen. Puedes probarlo con el plan gratuito antes de migrar tus webinars.\u003C\u002Fp>\n",{"record":1267},{"logo":1517},{"id":1518,"openLinkInNewTabTitle":1519,"downloadIconTitle":1520,"downloadIconPng":1521,"downloadIconSvg":1525,"downloadLogoTitle":1527,"downloadLogoPng":1528,"downloadLogoSvg":1533,"visitBrandGuidelinesTitle":1535,"visitBrandGuidelinesLink":1536},"ALC9MfevTFOtqdGxjir3nA","Abrir enlace en una nueva pestaña","Descargar icono",{"alt":1522,"height":1523,"url":1524,"width":1523},"Ícono en formato .png",140,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1702040904-livestorm-icon-primary.png",{"url":1526},"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1702040919-livestorm-icon-primary.svg","Descargar logo",{"alt":1529,"height":1530,"url":1531,"width":1532},"Logo en formato .png",63,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1702040979-livestorm-logo-primary.png",372,{"url":1534},"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1702040994-livestorm-logo-primary.svg","Consultar las guidelines de la marca","https:\u002F\u002Fbrand.livestorm.co\u002F",{"allForms":1538,"componentCsmSection":1576,"componentForm":1583,"componentEventBanner":1595,"componentPricing":1600,"componentSignupPopup":1646,"global":1649,"openGraph":1661,"softwareApplicationSchema":1665},[1539,1553,1561,1568],{"id":1540,"name":1541,"slug":1542,"formId":1543,"redirectUrl":1273,"firstStepTitle":1544,"firstStepText":1545,"lastStepTitle":1546,"lastStepText":1547,"lastStepCta":1548,"gtmEvent":1549,"segmentEvent":1550,"segmentLabel":1551,"segmentWhitelistedProperties":1552},"WFjns70TQg6BhSrndeLOuA","Demo","demo","860d36ce-8c02-4b68-b0d2-4b03632d8f7d","¿Necesitas una *demostración de Livestorm*?","Deja tu información para programar una demostración con un experto en nuestro producto. Te mostraremos las características esenciales para ti y responderemos a tus preguntas..","¡Gracias, nos pondremos en contacto *dentro de poco*!","Mientras tanto, puedes ver [nuestra demo a la carta](https:\u002F\u002Fapp.livestorm.co\u002Flivestorm\u002Flivestorm-demo-live) y probar Livestorm gratis haciendo clic en el botón de abajo.",{"id":1269,"slot":1271,"slug":1272},"event.demoRequested","Demo requested","call","firstname, lastname, email, phone, company, company_size, country",{"id":1554,"name":1555,"slug":1556,"formId":1557,"redirectUrl":1273,"firstStepTitle":1273,"firstStepText":1558,"lastStepTitle":1559,"lastStepText":1560,"lastStepCta":1267,"gtmEvent":1273,"segmentEvent":1273,"segmentLabel":1273,"segmentWhitelistedProperties":1273},"Tyv9unF3TiClSxQ9KwjbAw","VIP Calculator","calculator","c4a982a6-711d-45e3-bd5e-27ac2e884a2a","Déjanos tus datos para que nuestro equipo de ventas se ponga en contacto contigo. ","Gracias.","Nuestro equipo se pondrá en contacto con usted en breve.\n",{"id":1562,"name":1563,"slug":1564,"formId":1565,"redirectUrl":1566,"firstStepTitle":1544,"firstStepText":1545,"lastStepTitle":1273,"lastStepText":1273,"lastStepCta":1267,"gtmEvent":1273,"segmentEvent":1550,"segmentLabel":1567,"segmentWhitelistedProperties":1552},"P-P22GxNSiaBOtm4RTYigA","Watch video","watch-video","0f9353e4-df5e-4b0d-8930-9bbd27934367","https:\u002F\u002Fapp.livestorm.co\u002Flivestorm\u002Flivestorm-on-demand-demo\u002Flive?s=2574c038-50dc-426d-8b86-899841e6a5fa#\u002Fchat","video",{"id":1569,"name":1570,"slug":1571,"formId":1572,"redirectUrl":1273,"firstStepTitle":1273,"firstStepText":1273,"lastStepTitle":1273,"lastStepText":1273,"lastStepCta":1267,"gtmEvent":1573,"segmentEvent":1574,"segmentLabel":1273,"segmentWhitelistedProperties":1575},"S8tsEc06S-aLSPRTFYhqkA","Offer","offer","17b15a49-a0eb-405a-860e-3609f523b17c","event.offerFormSubmitted","Offer form submitted","firstname, lastname, email, country, company, company_size",{"id":1577,"title":1273,"text":1273,"items":1578,"image":1579},"149231084",[],{"alt":1267,"height":1580,"url":1581,"width":1582},973,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1687954798-community.png",2160,{"id":1584,"demoOptionTitle":1585,"demoOptionText":1586,"offerSuccessTitle":1587,"offerSuccessText":1588,"offerSuccessCoMarketing":1589,"watchAVideoOptionTitle":1593,"watchAVideoOptionText":1594},"450462","Reservar una demo","Habla de nuestros planes Enterprise y Business con nuestro equipo de ventas","\u003Cp class=\"text-node\" data-pm-slice=\"1 1 []\">Gracias por tu descarga! \u003C\u002Fp>","Cree una cuenta gratuita en Livestorm para implementar su estrategia de marketing de webinars",{"alt":1267,"height":1590,"width":1591,"url":1592},528,686,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1615539956-cover-subscription.png","Ver un vídeo","Accede a un vídeo pregrabado de presentación del producto",{"id":1596,"activated":446,"callToActionLink":1597,"callToActionText":1598,"message":1599},"45276300","https:\u002F\u002Flivestorm.co\u002Fes\u002Fcaracteristicas\u002Fia\u002Flivestorm-ia-estudio?utm_source=livestorm&utm_medium=website_action&utm_campaign=livestorm-ai-studio&utm_content=banner-web","Unirme a la lista de espera","✨ Llega Livestorm AI Studio — Convierte tu webinar en 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Cada dato se verifica en la web, la página de precios y el centro de ayuda de cada proveedor, además de en las reseñas de G2 y Capterra.","Explora más *comparaciones*","%{company1} vs %{company2} para webinars: compara funciones, integraciones, precios y número de asistentes, actualizado en 2026. Descubre cuál encaja con tu equipo.","*Comparación* de software de webinar:  %{company1} vs %{company2}",[2086,2090,2093],{"id":2087,"tabTabTitle":2088,"tabSubtitle":2089},"58386342","Funcionalidades","%{company1} vs %{company2}: funcionalidades",{"id":2091,"tabTabTitle":2060,"tabSubtitle":2092},"58386345","%{company1} vs %{company2}: integraciones",{"id":2094,"tabTabTitle":2095,"tabSubtitle":2096},"58386347","Precios","%{company1} vs %{company2}: precios",{"id":2098,"customersTestimonials":2099,"heroTag":2079,"heroTitle":2199,"heroText":2200,"livestormPromotionTitle":2201,"livestormPromotionBackgroundDesktop":2202,"livestormPromotionBackgroundMobile":2207,"relatedTitle":2212,"relatedPages":2213,"seoTitle":2293,"seoDescription":2294,"tabs":2295,"tabTitleSubtitleImage":2327,"textTabTitle":2356},"58385997",[2100,2115,2122,2142,2149,2167,2180],{"authorUserStory":2101,"authorPicture":2102,"authorPosition":1273,"contentUserStory":2106,"logoColor":2107,"quote":2112,"name":2113,"slug":2114},"Stan Massueras",{"id":2103,"alt":1267,"height":2104,"url":2105,"width":2104},"331147",450,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1531838186-stan-massueras.jpeg",[],{"id":2108,"alt":1267,"height":2109,"url":2110,"width":2111},"2013341",192,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1594043698-intercom-logo-3x.png",432,"La elegancia de la interfaz de usuario de Livestorm y su simplicidad para crear páginas de destino fabulosas tuvieron un gran impacto positivo en la forma en que comunicamos con los clientes a gran escala.","Intercom","intercom",{"authorUserStory":1273,"authorPicture":1267,"authorPosition":1273,"contentUserStory":2116,"logoColor":2117,"quote":1273,"name":2120,"slug":2121},[],{"id":2118,"alt":1267,"height":2109,"url":2119,"width":2111},"2013303","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1594042768-chargebee-logo-3x.png","Chargebee","chargebee",{"authorUserStory":2123,"authorPicture":2124,"authorPosition":2129,"contentUserStory":2130,"logoColor":2136,"quote":2139,"name":2140,"slug":2141},"Poppy Acton Davis",{"id":2125,"alt":2126,"height":2127,"url":2128,"width":2127},"305539","Poppy Acton Davis WPP",178,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1528389567-poppy-wpp.jpeg","Gestor Global de Cuentas",[2131,2133,2135],{"__typename":2132},"TextRecord",{"__typename":2134},"ImageRecord",{"__typename":2132},{"id":2137,"alt":1267,"height":2109,"url":2138,"width":2111},"17908672","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1624030881-wpp.png","Las personas acuden a nosotros para aprender cómo hacer seminarios web y hemos conseguido formar exitosamente a las personas para el uso de la plataforma. Livestorm es muy fácil de usar.","WPP","wpp",{"authorUserStory":1273,"authorPicture":1267,"authorPosition":1273,"contentUserStory":2143,"logoColor":2144,"quote":1273,"name":2147,"slug":2148},[],{"id":2145,"alt":1267,"height":2109,"url":2146,"width":2111},"17908662","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1624030769-verizon.png","Verizon","verizon",{"authorUserStory":2150,"authorPicture":2151,"authorPosition":2155,"contentUserStory":2156,"logoColor":2160,"quote":2164,"name":2165,"slug":2166},"Clement Spiers",{"id":2152,"alt":2153,"height":1605,"url":2154,"width":1605},"119897","Clement Spiers PayFit","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1505223008-clement.jpg","Lead Generation Manager",[2157,2158,2159],{"__typename":2132},{"__typename":2134},{"__typename":2132},{"id":2161,"alt":2162,"height":2109,"url":2163,"width":2111},"17908641","PayFit logo","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1624029890-payfit.png","Livestorm nos permitió adquirir nuevos clientes y ofrecer una alternativa a nuestras demostraciones individuales. 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De esta manera, los equipos remotos y el personal que viaja pueden unirse a reuniones importantes desde cualquier parte del mundo.","Spendesk","spendesk",{"authorUserStory":2181,"authorPicture":2182,"authorPosition":2185,"contentUserStory":2186,"logoColor":2192,"quote":2196,"name":2197,"slug":2198},"Miles De Paul",{"id":2183,"alt":2181,"height":1605,"url":2184,"width":1605},"303392","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1528125510-miles.jpeg","Marketing Manager",[2187,2188,2189,2190,2191],{"__typename":2132},{"__typename":2134},{"__typename":2132},{"__typename":2134},{"__typename":2132},{"id":2193,"alt":2194,"height":2109,"url":2195,"width":2111},"17908593","Mailjet logo","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1624029223-mailjet.png","Las capacidades de marca de Livestorm, los correos electrónicos y la experiencia del usuario desempeñaron el papel más importante en nuestro proceso de decisión.","Mailjet","mailjet","Livestorm vs %{company2}: ¿cuál elegir para tus webinars?","Compara Livestorm y %{company2} en funciones, integraciones y precios. Cada dato se verifica en la web, la página de precios y el centro de ayuda de cada proveedor, además de en las reseñas de G2 y Capterra.","Por qué los equipos eligen *Livestorm*",{"id":2203,"alt":2069,"height":2204,"url":2205,"width":2206},"26955167",2413,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1633959443-pattern-3d-color-fix.png",4320,{"id":2208,"alt":2075,"height":2209,"url":2210,"width":2211},"26955168",4249,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1633959446-gradient.png",2304,"Cómo se compara *Livestorm*",[2214,2219,2224,2229,2234,2239,2246,2253,2258,2265,2272,2280,2285],{"id":2215,"company2":2216,"slug":2218},"67269416",{"id":1746,"companyName":1747,"companyColor":2217},{"hex":1749},"livestorm-vs-webex",{"id":2220,"company2":2221,"slug":2223},"67269413",{"id":1730,"companyName":1731,"companyColor":2222},{"hex":1733},"livestorm-vs-on24",{"id":2225,"company2":2226,"slug":2228},"67269181",{"id":1770,"companyName":1771,"companyColor":2227},{"hex":1773},"livestorm-vs-crowdcast",{"id":2230,"company2":2231,"slug":2233},"67269185",{"id":1738,"companyName":1739,"companyColor":2232},{"hex":1741},"livestorm-vs-googlemeet",{"id":2235,"company2":2236,"slug":2238},"67269304",{"id":436,"companyName":437,"companyColor":2237},{"hex":1725},"livestorm-vs-gotowebinar",{"id":2240,"company2":2241,"slug":2245},"67269411",{"id":2242,"companyName":1343,"companyColor":2243},"58396236",{"hex":2244},"#4B53BC","livestorm-vs-microsoftteams",{"id":2247,"company2":2248,"slug":2252},"67269418",{"id":2249,"companyName":1460,"companyColor":2250},"58396314",{"hex":2251},"#DD4E41","livestorm-vs-webinarjam",{"id":2254,"company2":2255,"slug":2257},"67268967",{"id":1754,"companyName":1755,"companyColor":2256},{"hex":1757},"livestorm-vs-adobeconnect",{"id":2259,"company2":2260,"slug":2264},"67269870",{"id":2261,"companyName":1373,"companyColor":2262},"67269650",{"hex":2263},"#C98484","livestorm-vs-bigmarker",{"id":2266,"company2":2267,"slug":2271},"67270049",{"id":2268,"companyName":1402,"companyColor":2269},"67269684",{"hex":2270},"#8A3A3A","livestorm-vs-clickmeeting",{"id":2273,"company2":2274,"slug":2279},"67270139",{"id":2275,"companyName":2276,"companyColor":2277},"67269778","Demio",{"hex":2278},"#4D4646","livestorm-vs-demio",{"id":2281,"company2":2282,"slug":2284},"67268964",{"id":1710,"companyName":1711,"companyColor":2283},{"hex":1713},"livestorm-vs-zoom",{"id":2286,"company2":2287,"slug":2292},"67270241",{"id":2288,"companyName":2289,"companyColor":2290},"67269827","WebinarGeek",{"hex":2291},"#7A2020","livestorm-vs-webinargeek","Livestorm vs %{company2} (2026): funciones y precios","Livestorm vs %{company2} para webinars: compara funciones, integraciones con el CRM, precios y número de asistentes, actualizado en 2026. Descubre cuál encaja con tu equipo.",[2296,2308,2318],{"id":2297,"tab":2298,"subTitle":2299,"paragraph":2300,"asset":2301},"62722852","Todo en uno para marketing","Gestiona tus webinars de marketing desde *una única plataforma todo en uno*","\u003Cp>Planifica, promociona, organiza y analiza tus webinars en un solo lugar. Crea páginas de inscripción con tu marca, envía emails automáticos de recordatorio y seguimiento, e interactúa con los asistentes con encuestas, preguntas y respuestas y CTA en directo, sin herramientas adicionales.\u003C\u002Fp>\u003Cp>Después del evento, los datos de asistencia e interacción llegan a tu CRM, y AI Studio convierte las grabaciones en clips cortos para tus redes sociales.\u003C\u002Fp>",{"id":2302,"alt":2303,"format":2304,"height":2305,"url":2306,"width":2307},"bHHxTD-bSQ6GeIpHkEzYYw","Sala de eventos de Livestorm","jpg",1080,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1785845416-newroom.jpg",1920,{"id":2309,"tab":1786,"subTitle":2310,"paragraph":2311,"asset":2312},"62722851","Organiza webinars *directamente en tu navegador*","\u003Cp>Livestorm funciona directamente en el navegador de cualquier ordenador o móvil, así que tu audiencia puede unirse desde cualquier lugar sin descargar ni instalar nada.\u003C\u002Fp>\u003Cp>Eliminar ese paso extra mejora la asistencia: \u003Cstrong>en Livestorm, el 47,7 % de los inscritos asiste en directo de media\u003C\u002Fstrong> (Webinar Benchmark Report 2026, 33.786 webinars analizados).\u003C\u002Fp>",{"id":2313,"alt":2314,"format":2304,"height":2315,"url":2316,"width":2317},"O8egjkloSCCehkBjDWRKWQ","Un programa de sesiones prácticas en directo, por nivel y zona horaria",1431,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1791313462-acme-ai-industry-benefit-academy.jpg",2190,{"id":2319,"tab":2320,"subTitle":2321,"paragraph":2322,"asset":2323},"62722853","Impulsado por IA","Saca más partido a cada webinar *con IA*","\u003Cp>Conecta Livestorm a Claude con su conector verificado, o a cualquier agente de IA compatible con MCP, para crear eventos, inscribir asistentes y analizar la interacción en lenguaje natural.\u003C\u002Fp>\u003Cp>Los complementos van más allá: AI Studio convierte cada grabación en clips cortos, y las traducciones en directo muestran subtítulos con IA en tiempo real en el 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",1979,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1633449288-integration.jpg",3228,{"id":2348,"tabTabTitle":2095,"tabSubtitle":2349,"tabImage":2350},"58385987","Livestorm vs %{company2}: precios",{"id":2351,"alt":2352,"format":2304,"height":2353,"url":2354,"width":2355},"26247264","Panel de control Livestorm",1980,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1633449300-pricing.jpg",3168,"Dónde *Livestorm* marca la diferencia frente a %{company2}",{"id":2358,"title":2359,"paragraph":2360,"backgroundImage":2361},"40113054","Prueba Livestorm gratis","Empiece en cuestión de minutos y organice hoy mismo su primer seminario web atractivo.",{"id":2362,"alt":1273,"height":2363,"url":2364,"width":2365},"16390384",1212,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1621603238-call-to-action-pattern.png",3840,{"id":1650,"bestFor":1273,"ctaGetDemo":2367,"ctaGetStartedForFree":1655,"ctaTryForFreeShort":1657,"ctaUpgradeNow":1658,"cons":1273,"faqTitle":2368,"keyTakeaways":2369,"pros":1273,"livestormLogo":2370,"noCreditCard":2375,"noInstall":2376,"readTheirStories":2377,"readTheCustomerStory":2378},"Demostración","Preguntas frecuentes","Principales conclusiones",{"id":2371,"alt":2372,"height":2373,"url":1660,"width":2374},"26247194","Livestorm logo",97,96,"No se necesita tarjeta de crédito","No requiere instalación","Lea sus historias","Leer la 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Páginas de inscripción, correos de recordatorio y seguimiento, sala del evento, grabaciones y páginas bajo demanda, analíticas y sincronización con el CRM: todo está en un mismo lugar, para que gestiones el evento de principio a fin sin ir saltando entre herramientas. Funciona en el navegador, y tus asistentes se unen en un clic, sin descargar nada.\n\nAdemás, se conecta con el resto de tus herramientas. HubSpot se sincroniza de forma nativa en el plan Pro, y Salesforce, Marketo, Pardot y Microsoft Dynamics en Enterprise. El servidor MCP oficial de Livestorm permite a Claude, ChatGPT y otros asistentes de IA crear eventos, inscribir asistentes y obtener tus datos de interacción por ti, en todos los planes, y es un [conector verificado en Claude](https:\u002F\u002Flivestorm.co\u002Fes\u002Fintegraciones\u002Fclaude). 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