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con el CRM y un precio basado en los asistentes que se conectan.",{"id":454,"text":455},"Nxuf3EqjRdWsadlY3VBM5Q","Microsoft Teams, Google Meet y Webex sustituyen a Zoom para reuniones, sobre todo si tu empresa ya usa su suite.",{"id":457,"text":458},"c3uzeV63QCWnY9afkm5gqg","GoTo Webinar, ClickMeeting, Zoho Webinar y WebinarJam son herramientas dedicadas a webinars, para formación, clases de pago, usuarios de Zoho y embudos de venta.",{"id":460,"text":461},"Cdp7MbixTcCDC3Cg4GOgGQ","Para audiencias muy por encima de 3.000 asistentes, Zoom Webinars y Webex Events llegan más lejos.",{"value":463,"blocks":1230},{"schema":464,"document":465},"dast",{"type":466,"children":467},"root",[468,474,478,486,492,496,546,550,553,557,561,566,612,626,628,638,640,644,646,650,654,680,686,688,707,711,713,717,721,747,753,755,777,781,783,787,791,817,823,825,847,851,853,857,861,887,893,895,917,921,923,927,931,957,963,965,975,979,981,985,989,1015,1021,1023,1033,1037,1039,1043,1047,1073,1079,1081,1097,1101,1103,1107,1109,1113,1117,1155,1159,1163,1206,1210,1214,1218,1226],{"type":469,"children":470},"paragraph",[471],{"type":472,"value":473},"span","Zoom es la herramienta de videollamadas por defecto de muchos equipos, así que una alternativa a Zoom puede responder a dos necesidades distintas. Hay quien busca una herramienta de reuniones mejor para las llamadas del día a día. Y hay quien organiza webinars en Zoom y quiere una plataforma pensada para la inscripción, la interacción y el seguimiento.",{"type":469,"children":475},[476],{"type":472,"value":477},"Esta guía compara plataformas como Zoom para los dos casos. Microsoft Teams, Google Meet y Webex son suites de reuniones. Livestorm, GoTo Webinar, ClickMeeting, Zoho Webinar y WebinarJam son plataformas de webinars. En cada herramienta verás para qué uso encaja, cuánto cuesta y dónde se queda corta.",{"type":469,"children":479},[480,484],{"type":472,"marks":481,"value":483},[482],"strong","Respuesta rápida:",{"type":472,"value":485}," las mejores alternativas y competidores de Zoom en 2026 son Livestorm para webinars de marketing, Microsoft Teams para reuniones en Microsoft 365, Google Meet para equipos de Google Workspace, Webex para reuniones corporativas y eventos muy grandes, GoTo Webinar para formación corporativa, ClickMeeting para clases online y webinars de pago, Zoho Webinar para equipos que usan Zoho CRM y WebinarJam para webinars de ventas y lanzamientos.",{"type":487,"level":488,"children":489},"heading",2,[490],{"type":472,"value":491},"¿Por qué buscar una alternativa a Zoom?",{"type":469,"children":493},[494],{"type":472,"value":495},"Zoom es una muy buena herramienta de reuniones, y Zoom Webinars admite hasta 50.000 asistentes. Las fricciones suelen aparecer cuando los webinars se convierten en un canal habitual de marketing o de formación:",{"type":497,"style":498,"children":499},"list","bulleted",[500,510,519,528,537],{"type":501,"children":502},"listItem",[503],{"type":469,"children":504},[505,508],{"type":472,"marks":506,"value":507},[482],"Los webinars se pagan aparte.",{"type":472,"value":509}," Zoom Webinars es un complemento de pago que se suma a una licencia de Zoom Workplace Pro, con precio por nivel de capacidad, desde unos 55 € (66,67 $) al mes con facturación anual o unos 75 € (89 $) con facturación mensual (precios de septiembre de 2026).",{"type":501,"children":511},[512],{"type":469,"children":513},[514,517],{"type":472,"marks":515,"value":516},[482],"Pagas por capacidad, no por asistencia.",{"type":472,"value":518}," Los niveles van de 300 a 50.000 asistentes, y pagas el nivel completo, asista quien asista.",{"type":501,"children":520},[521],{"type":469,"children":522},[523,526],{"type":472,"marks":524,"value":525},[482],"Todo gira en torno a la aplicación.",{"type":472,"value":527}," La mejor experiencia de Zoom está en la aplicación de escritorio o móvil, y el acceso desde el navegador es limitado, lo que complica las cosas a los asistentes externos.",{"type":501,"children":529},[530],{"type":469,"children":531},[532,535],{"type":472,"marks":533,"value":534},[482],"Sincronizar con el CRM requiere herramientas extra.",{"type":472,"value":536}," Los datos de los webinars llegan al CRM sobre todo a través de apps de Zoom App Marketplace o de Zapier, y la personalización de marca de los webinars es más limitada que en las plataformas dedicadas.",{"type":501,"children":538},[539],{"type":469,"children":540},[541,544],{"type":472,"marks":542,"value":543},[482],"Las reuniones gratuitas son cortas.",{"type":472,"value":545}," El plan gratuito Zoom Basic corta las reuniones a los 40 minutos, con un máximo de 100 participantes, y no incluye webinars.",{"type":487,"level":488,"children":547},[548],{"type":472,"value":549},"1. Livestorm",{"item":551,"type":552},"IgmA2KEFRfWCmIK0_JJ8tA","block",{"type":469,"children":554},[555],{"type":472,"value":556},"Livestorm es una plataforma de webinars que funciona en el navegador, pensada para equipos de marketing, ventas y formación. Organizadores y asistentes se conectan en un clic sin descargar nada, y cada evento incluye páginas de inscripción con tu marca, herramientas de interacción y sincronización con el CRM. A diferencia de Zoom, los webinars son el núcleo del producto, no un complemento de una licencia de reuniones.",{"type":469,"children":558},[559],{"type":472,"value":560},"Livestorm no está pensado para las videollamadas internas del día a día, así que muchos equipos mantienen Microsoft Teams o Google Meet para las reuniones y organizan sus webinars externos en Livestorm. Está alojado en la Unión Europea, tiene la certificación ISO 27001 y cumple el RGPD, y de media el 47,7 % de los inscritos asiste en directo (Livestorm 2026 Webinar Benchmark Report, 33.786 webinars).",{"type":469,"children":562},[563],{"type":472,"marks":564,"value":565},[482],"Funciones clave:",{"type":497,"style":498,"children":567},[568,574,580,592],{"type":501,"children":569},[570],{"type":469,"children":571},[572],{"type":472,"value":573},"Webinars en directo, bajo demanda y automatizados para hasta 3.000 asistentes en directo, con correos automatizados de recordatorio y seguimiento",{"type":501,"children":575},[576],{"type":469,"children":577},[578],{"type":472,"value":579},"Páginas de inscripción y salas del evento con tu marca, con encuestas, preguntas y respuestas, votos a las preguntas, reacciones con emojis y CTA en directo",{"type":501,"children":581},[582],{"type":469,"children":583},[584,590],{"url":585,"type":586,"children":587},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fintegraciones\u002Fhubspot","link",[588],{"type":472,"value":589},"Integración nativa con HubSpot",{"type":472,"value":591}," en Pro (Livestorm es HubSpot Leading Technology Partner), Salesforce, Marketo, Pardot y Microsoft Dynamics en Enterprise, y Zapier o Make para más de 3.000 apps",{"type":501,"children":593},[594],{"type":469,"children":595},[596,598,603,605,610],{"type":472,"value":597},"Un ",{"url":599,"type":586,"children":600},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fintegraciones\u002Fclaude",[601],{"type":472,"value":602},"conector de Claude (MCP)",{"type":472,"value":604}," verificado para asistentes de IA, y ",{"url":606,"type":586,"children":607},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcaracteristicas\u002Fia\u002Flivestorm-ai-studio",[608],{"type":472,"value":609},"AI Studio",{"type":472,"value":611}," para convertir las grabaciones en clips cortos (complemento de pago)",{"type":469,"children":613},[614,617,619,624],{"type":472,"marks":615,"value":616},[482],"Precios:",{"type":472,"value":618}," Livestorm funciona con créditos por participante, desde 2,50 € por participante con el pack anual de 400 créditos, y los organizadores, moderadores y ausentes no consumen créditos. Un plan gratuito te permite probar el producto, y un plan Enterprise a medida cubre necesidades mayores (precios de septiembre de 2026). Consulta los ",{"url":620,"type":586,"children":621},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fprecios",[622],{"type":472,"value":623},"precios de Livestorm",{"type":472,"value":625},".",{"item":627,"type":552},"M2WhYR9AQJad-vfJTcAOVA",{"type":469,"children":629},[630,632,637],{"type":472,"value":631},"Consulta la ",{"url":633,"type":586,"children":634},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Flivestorm-vs-zoom",[635],{"type":472,"value":636},"comparativa completa Livestorm vs Zoom",{"type":472,"value":625},{"item":639,"type":552},"GBuAy8OSQaiBL3GGiO-mGw",{"type":487,"level":488,"children":641},[642],{"type":472,"value":643},"2. Microsoft Teams",{"item":645,"type":552},"Czx9TGR5TpKy6LBu6IqELw",{"type":469,"children":647},[648],{"type":472,"value":649},"Microsoft Teams es el centro de reuniones y colaboración de Microsoft 365. Si tu empresa ya paga Microsoft 365, es el sustituto más directo de las reuniones de Zoom, con llamadas, chat, archivos y calendarios en un mismo sitio. También permite organizar webinars y town halls, que funcionan mejor con audiencias internas.",{"type":469,"children":651},[652],{"type":472,"marks":653,"value":565},[482],{"type":497,"style":498,"children":655},[656,662,668,674],{"type":501,"children":657},[658],{"type":469,"children":659},[660],{"type":472,"value":661},"Reuniones, chat y archivos junto a Outlook, SharePoint y OneDrive",{"type":501,"children":663},[664],{"type":469,"children":665},[666],{"type":472,"value":667},"Webinars con inscripción e informes de asistencia, para hasta 1.000 asistentes",{"type":501,"children":669},[670],{"type":469,"children":671},[672],{"type":472,"value":673},"Town halls para hasta 10.000 asistentes en modo solo visualización, o 100.000 con el Attendee Capacity Pack",{"type":501,"children":675},[676],{"type":469,"children":677},[678],{"type":472,"value":679},"Preguntas y respuestas, encuestas y reacciones, con conexión directa a Dynamics 365",{"type":469,"children":681},[682,684],{"type":472,"marks":683,"value":616},[482],{"type":472,"value":685}," los webinars de Teams están incluidos desde Microsoft 365 Business Standard, por unos 12 € (14 $) por usuario al mes con pago anual, y Business Premium cuesta unos 19 € (22 $). La personalización avanzada de los eventos requiere Teams Premium, que añade unos 9 € (10 $) por usuario al mes (precios de septiembre de 2026). Los asistentes no pagan, pero cada organizador necesita una licencia.",{"item":687,"type":552},"CyPopsWETX2CjwmYfB_H-w",{"type":469,"children":689},[690,693,695,700,702],{"type":472,"marks":691,"value":692},[482],"Comparativas relacionadas:",{"type":472,"value":694}," ",{"url":696,"type":586,"children":697},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Fzoom-vs-microsoftteams",[698],{"type":472,"value":699},"Zoom vs Microsoft Teams",{"type":472,"value":701}," · ",{"url":703,"type":586,"children":704},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Flivestorm-vs-microsoftteams",[705],{"type":472,"value":706},"Livestorm vs Microsoft Teams",{"type":487,"level":488,"children":708},[709],{"type":472,"value":710},"3. Google Meet",{"item":712,"type":552},"CA_GxZAqQFS5MiGSM5Kytw",{"type":469,"children":714},[715],{"type":472,"value":716},"Google Meet es la herramienta de videollamadas de Google Workspace. Funciona en el navegador, los invitados se unen desde un enlace del calendario y cualquiera que use Gmail ya la conoce. Es un buen sustituto de Zoom para llamadas internas y sesiones pequeñas, pero no tiene un modo webinar dedicado ni páginas de inscripción.",{"type":469,"children":718},[719],{"type":472,"marks":720,"value":565},[482],{"type":497,"style":498,"children":722},[723,729,735,741],{"type":501,"children":724},[725],{"type":469,"children":726},[727],{"type":472,"value":728},"Reuniones en el navegador a las que los invitados se unen desde un enlace de Google Calendar",{"type":501,"children":730},[731],{"type":469,"children":732},[733],{"type":472,"value":734},"Preguntas y respuestas, encuestas, salas para grupos y grabación desde Business Standard",{"type":501,"children":736},[737],{"type":469,"children":738},[739],{"type":472,"value":740},"Control de asistencia desde Business Plus",{"type":501,"children":742},[743],{"type":469,"children":744},[745],{"type":472,"value":746},"Emisión en directo para hasta 100.000 espectadores del dominio en los planes Enterprise",{"type":469,"children":748},[749,751],{"type":472,"marks":750,"value":616},[482],{"type":472,"value":752}," Google Meet viene incluido en Google Workspace, desde unos 6 € (7 $) por usuario al mes en Business Starter con plan anual, sin preguntas y respuestas ni encuestas. Business Standard cuesta unos 12 € (14 $) y Business Plus unos 19 € (22 $) por usuario al mes. La versión gratuita admite 100 participantes en llamadas de grupo de hasta 60 minutos (precios de septiembre de 2026).",{"item":754,"type":552},"OLDyOGafQX2aL3sNzTsKuA",{"type":469,"children":756},[757,759,760,765,766,771,772],{"type":472,"marks":758,"value":692},[482],{"type":472,"value":694},{"url":761,"type":586,"children":762},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Fzoom-vs-googlemeet",[763],{"type":472,"value":764},"Zoom vs Google Meet",{"type":472,"value":701},{"url":767,"type":586,"children":768},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Flivestorm-vs-googlemeet",[769],{"type":472,"value":770},"Livestorm vs Google Meet",{"type":472,"value":701},{"url":773,"type":586,"children":774},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Falternativas-google-meet",[775],{"type":472,"value":776},"Alternativas a Google Meet",{"type":487,"level":488,"children":778},[779],{"type":472,"value":780},"4. Webex",{"item":782,"type":552},"cItYOBx9Tg6zanq3deszVw",{"type":469,"children":784},[785],{"type":472,"value":786},"Webex es la suite de colaboración de Cisco para reuniones y llamadas, con dos productos para eventos: Webex Webinars y Webex Events. Encaja en grandes organizaciones que han adoptado Cisco como estándar o que tienen requisitos estrictos de cumplimiento normativo. Como en Zoom, su oferta de webinars forma parte de una suite de reuniones más amplia, así que es un cambio natural si tu empresa ya trabaja con Cisco.",{"type":469,"children":788},[789],{"type":472,"marks":790,"value":565},[482],{"type":497,"style":498,"children":792},[793,799,805,811],{"type":501,"children":794},[795],{"type":469,"children":796},[797],{"type":472,"value":798},"Webex Webinars con inscripción con tu marca, sesiones pregrabadas emitidas como en directo, sesiones bajo demanda, salas para grupos y subtítulos",{"type":501,"children":800},[801],{"type":469,"children":802},[803],{"type":472,"value":804},"Encuestas de Slido y preguntas y respuestas moderadas",{"type":501,"children":806},[807],{"type":469,"children":808},[809],{"type":472,"value":810},"Webex Events para audiencias de hasta 100.000 asistentes",{"type":501,"children":812},[813],{"type":469,"children":814},[815],{"type":472,"value":816},"Integraciones nativas con Salesforce, Marketo y Oracle Eloqua, además de compatibilidad con HIPAA y opciones FedRAMP en algunos planes Enterprise",{"type":469,"children":818},[819,821],{"type":472,"marks":820,"value":616},[482],{"type":472,"value":822}," el precio publicado de Webex Webinars es de unos 2.300 € (2.700 $) por licencia al año para hasta 1.000 asistentes, y la traducción en tiempo real añade unos 260 € (300 $) por licencia al año. Los webinars más grandes y Webex Events se venden bajo presupuesto. Webex Free solo cubre reuniones, de hasta 40 minutos con 100 participantes (precios de septiembre de 2026).",{"item":824,"type":552},"Mo3ij-ZARAauXFHmg3q0wA",{"type":469,"children":826},[827,829,830,835,836,841,842],{"type":472,"marks":828,"value":692},[482],{"type":472,"value":694},{"url":831,"type":586,"children":832},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Fzoom-vs-webex",[833],{"type":472,"value":834},"Zoom vs Webex",{"type":472,"value":701},{"url":837,"type":586,"children":838},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Flivestorm-vs-webex",[839],{"type":472,"value":840},"Livestorm vs Webex",{"type":472,"value":701},{"url":843,"type":586,"children":844},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Falternativas-webex",[845],{"type":472,"value":846},"Alternativas a Webex",{"type":487,"level":488,"children":848},[849],{"type":472,"value":850},"5. GoTo Webinar",{"item":852,"type":552},"OuV5IFSVTIShlNUz0mCFKw",{"type":469,"children":854},[855],{"type":472,"value":856},"GoTo Webinar es un producto de GoTo dedicado solo a webinars, con una larga trayectoria. Encaja en equipos que organizan formaciones periódicas y eventos internos para hasta 3.000 asistentes y quieren una herramienta dedicada. A diferencia de Zoom Webinars, los planes de GoTo Webinar son independientes, así que no necesitas una licencia de reuniones previa.",{"type":469,"children":858},[859],{"type":472,"marks":860,"value":565},[482],{"type":497,"style":498,"children":862},[863,869,875,881],{"type":501,"children":864},[865],{"type":469,"children":866},[867],{"type":472,"value":868},"Planes para 500, 1.000 o 3.000 participantes",{"type":501,"children":870},[871],{"type":469,"children":872},[873],{"type":472,"value":874},"Salas para grupos, modo de ensayo, certificados y app móvil nativa",{"type":501,"children":876},[877],{"type":469,"children":878},[879],{"type":472,"value":880},"Eventos pregrabados emitidos como en directo y resúmenes con IA desde el plan Elevate",{"type":501,"children":882},[883],{"type":469,"children":884},[885],{"type":472,"value":886},"Grabación con transcripción y subtítulos en directo",{"type":469,"children":888},[889,891],{"type":472,"marks":890,"value":616},[482],{"type":472,"value":892}," GoTo Webinar cobra por organizador, según el tamaño de la audiencia. Reach cuesta 50 € al mes con facturación anual para hasta 500 participantes, Elevate cuesta 88 € para hasta 1.000, y Complete (hasta 3.000) tiene precio bajo consulta. Hay una prueba gratuita, pero no un plan gratuito (precios de septiembre de 2026).",{"item":894,"type":552},"A6b4f0AXR8-GTZGkXywCBw",{"type":469,"children":896},[897,899,900,905,906,911,912],{"type":472,"marks":898,"value":692},[482],{"type":472,"value":694},{"url":901,"type":586,"children":902},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Fgotowebinar-vs-zoom",[903],{"type":472,"value":904},"GoTo Webinar vs Zoom",{"type":472,"value":701},{"url":907,"type":586,"children":908},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Flivestorm-vs-gotowebinar",[909],{"type":472,"value":910},"Livestorm vs GoTo Webinar",{"type":472,"value":701},{"url":913,"type":586,"children":914},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Falternativas-gotowebinar",[915],{"type":472,"value":916},"Alternativas a GoTo Webinar",{"type":487,"level":488,"children":918},[919],{"type":472,"value":920},"6. ClickMeeting",{"item":922,"type":552},"UsY4FxPDRGWHBObRJBTEQw",{"type":469,"children":924},[925],{"type":472,"value":926},"ClickMeeting es una herramienta de webinars que funciona en el navegador, pensada para clases online, formación y sesiones de pago. Encaja con formadores, profesores y expertos que venden el acceso a sus webinars para audiencias más pequeñas. A diferencia de Zoom, todo funciona en el navegador y el cobro de entradas está integrado. Los planes de autoservicio llegan hasta 500 asistentes, con una solución Enterprise a medida para eventos más grandes.",{"type":469,"children":928},[929],{"type":472,"marks":930,"value":565},[482],{"type":497,"style":498,"children":932},[933,939,945,951],{"type":501,"children":934},[935],{"type":469,"children":936},[937],{"type":472,"value":938},"Webinars en directo y automatizados que funcionan en el navegador",{"type":501,"children":940},[941],{"type":469,"children":942},[943],{"type":472,"value":944},"Pagos integrados con PayPal y Stripe para vender entradas a eventos de pago",{"type":501,"children":946},[947],{"type":469,"children":948},[949],{"type":472,"value":950},"Pizarra virtual y salas para grupos para clases interactivas",{"type":501,"children":952},[953],{"type":469,"children":954},[955],{"type":472,"value":956},"Integraciones con HubSpot, Pipedrive, Keap y Moodle, además de Zapier",{"type":469,"children":958},[959,961],{"type":472,"marks":960,"value":616},[482],{"type":472,"value":962}," ClickMeeting fija el precio de sus planes según tu mayor audiencia prevista, con hasta un 20 % de descuento en facturación anual, un plan Enterprise a medida para eventos más grandes y una prueba gratuita sin tarjeta de crédito (precios de septiembre de 2026).",{"item":964,"type":552},"WuusDMhWQVuW5XnQLF4rRA",{"type":469,"children":966},[967,969,970],{"type":472,"marks":968,"value":692},[482],{"type":472,"value":694},{"url":971,"type":586,"children":972},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Flivestorm-vs-clickmeeting",[973],{"type":472,"value":974},"Livestorm vs ClickMeeting",{"type":487,"level":488,"children":976},[977],{"type":472,"value":978},"7. Zoho Webinar",{"item":980,"type":552},"Hw0T9Dq4R6eCoouNsD8etw",{"type":469,"children":982},[983],{"type":472,"value":984},"Zoho Webinar es la herramienta de webinars de Zoho para formación, onboarding y town halls. Encaja si tu empresa trabaja con las aplicaciones de Zoho, y es una forma económica de organizar webinars con inscripción sin pagar el complemento Zoom Webinars. Los asistentes pueden conectarse desde el navegador.",{"type":469,"children":986},[987],{"type":472,"marks":988,"value":565},[482],{"type":497,"style":498,"children":990},[991,997,1003,1009],{"type":501,"children":992},[993],{"type":469,"children":994},[995],{"type":472,"value":996},"Encuestas, preguntas y respuestas, reacciones con emojis, levantar la mano, anotaciones y acceso por teléfono",{"type":501,"children":998},[999],{"type":469,"children":1000},[1001],{"type":472,"value":1002},"Transcripciones, resúmenes y capítulos inteligentes con IA en las grabaciones",{"type":501,"children":1004},[1005],{"type":469,"children":1006},[1007],{"type":472,"value":1008},"Integraciones nativas con Zoho CRM, Zoho Campaigns y Zoho Backstage, además de HubSpot desde el plan Professional",{"type":501,"children":1010},[1011],{"type":469,"children":1012},[1013],{"type":472,"value":1014},"Hasta 5.000 asistentes en directo en Enterprise",{"type":469,"children":1016},[1017,1019],{"type":472,"marks":1018,"value":616},[482],{"type":472,"value":1020}," Zoho Webinar tiene un plan gratuito para hasta 20 asistentes y 60 minutos por webinar. Los planes de pago se cobran por organizador y según el tamaño de la audiencia, desde 8 € al mes con facturación anual en Standard, y Enterprise añade webinars bajo demanda y hasta 5.000 asistentes (precios de septiembre de 2026).",{"item":1022,"type":552},"fDb75yYvSpC3dMnwBOAI6w",{"type":469,"children":1024},[1025,1027,1028],{"type":472,"marks":1026,"value":692},[482],{"type":472,"value":694},{"url":1029,"type":586,"children":1030},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Flivestorm-vs-zohowebinar",[1031],{"type":472,"value":1032},"Livestorm vs Zoho Webinar",{"type":487,"level":488,"children":1034},[1035],{"type":472,"value":1036},"8. WebinarJam",{"item":1038,"type":552},"NVtHbjPwRhaBhu5gyeLs1A",{"type":469,"children":1040},[1041],{"type":472,"value":1042},"WebinarJam es una herramienta de webinars orientada a embudos de venta, para creadores, coaches y equipos pequeños que venden a través de webinars. Trata cada webinar como un evento de venta, con ofertas por tiempo limitado, cuentas atrás y recordatorios por SMS. Los asistentes se conectan desde el navegador sin descargar nada, y los planes llegan hasta 5.000 asistentes.",{"type":469,"children":1044},[1045],{"type":472,"marks":1046,"value":565},[482],{"type":497,"style":498,"children":1048},[1049,1055,1061,1067],{"type":501,"children":1050},[1051],{"type":469,"children":1052},[1053],{"type":472,"value":1054},"Páginas de inscripción, ofertas en la sala, CTA, encuestas y chat",{"type":501,"children":1056},[1057],{"type":469,"children":1058},[1059],{"type":472,"value":1060},"Recordatorios por correo y SMS, pizarra e inserción de vídeos",{"type":501,"children":1062},[1063],{"type":469,"children":1064},[1065],{"type":472,"value":1066},"Webinars automatizados con EverWebinar, incluido desde el plan Basic",{"type":501,"children":1068},[1069],{"type":469,"children":1070},[1071],{"type":472,"value":1072},"Integración nativa con ActiveCampaign, además de Zapier, una API y webhooks",{"type":469,"children":1074},[1075,1077],{"type":472,"marks":1076,"value":616},[482],{"type":472,"value":1078}," WebinarJam vende planes de precio fijo con facturación anual: Starter por unos 35 € (39 $) al mes para 100 asistentes, Basic por unos 70 € (79 $) para 500, Professional por unos 195 € (229 $) para 2.000 y Enterprise por unos 325 € (379 $) para 5.000. La prueba de 14 días cuesta 1 $ (precios de septiembre de 2026).",{"item":1080,"type":552},"Wwra73ZLQzyUAGY8HtXLhw",{"type":469,"children":1082},[1083,1085,1086,1091,1092],{"type":472,"marks":1084,"value":692},[482],{"type":472,"value":694},{"url":1087,"type":586,"children":1088},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Fwebinarjam-vs-zoom",[1089],{"type":472,"value":1090},"WebinarJam vs Zoom",{"type":472,"value":701},{"url":1093,"type":586,"children":1094},"https:\u002F\u002Flivestorm.co\u002Fes\u002Fcomparacion-software-seminarios-web\u002Flivestorm-vs-webinarjam",[1095],{"type":472,"value":1096},"Livestorm vs WebinarJam",{"type":487,"level":488,"children":1098},[1099],{"type":472,"value":1100},"Comparativa de alternativas a Zoom",{"item":1102,"type":552},"evbuX8GARnON6aEXowGbEg",{"type":469,"children":1104},[1105],{"type":472,"value":1106},"Valoraciones: media de G2 y Capterra, octubre de 2026. Precios de septiembre de 2026, según la página de precios de cada proveedor; los precios en dólares se convierten a euros a título orientativo (1 $ ≈ 0,86 €).",{"item":1108,"type":552},"E0UlHbXqT6eYh3p2sFaP0A",{"type":487,"level":488,"children":1110},[1111],{"type":472,"value":1112},"¿Cómo elegir una alternativa a Zoom?",{"type":469,"children":1114},[1115],{"type":472,"value":1116},"Empieza por el uso que necesitas cubrir y después revisa estos puntos:",{"type":497,"style":498,"children":1118},[1119,1128,1137,1146],{"type":501,"children":1120},[1121],{"type":469,"children":1122},[1123,1126],{"type":472,"marks":1124,"value":1125},[482],"Reuniones o webinars.",{"type":472,"value":1127}," Para las llamadas del día a día, elige la suite que ya usa tu empresa: Microsoft Teams, Google Meet o Webex. Para webinars externos, una plataforma dedicada como Livestorm reúne la inscripción, la interacción y el seguimiento en un mismo sitio.",{"type":501,"children":1129},[1130],{"type":469,"children":1131},[1132,1135],{"type":472,"marks":1133,"value":1134},[482],"Modelo de precios.",{"type":472,"value":1136}," Zoom, Webex, GoTo Webinar, ClickMeeting, Zoho Webinar y WebinarJam cobran por nivel de capacidad, por licencia o por organizador. Livestorm cobra por los asistentes que se conectan, y Teams y Meet cobran por usuario.",{"type":501,"children":1138},[1139],{"type":469,"children":1140},[1141,1144],{"type":472,"marks":1142,"value":1143},[482],"Sincronización con el CRM.",{"type":472,"value":1145}," Si tus webinars alimentan tu pipeline, comprueba qué CRM se sincronizan de forma nativa y en qué plan. Livestorm se sincroniza con HubSpot desde Pro, Zoho Webinar gira en torno a Zoho CRM (HubSpot desde Professional) y Webex no tiene integración nativa con HubSpot.",{"type":501,"children":1147},[1148],{"type":469,"children":1149},[1150,1153],{"type":472,"marks":1151,"value":1152},[482],"Tamaño de la audiencia y alojamiento de datos.",{"type":472,"value":1154}," Livestorm admite hasta 3.000 asistentes en directo por evento, está alojado en la UE, tiene la certificación ISO 27001 y cumple el RGPD. Para audiencias mucho mayores, mira Zoom Webinars o Webex Events.",{"type":487,"level":488,"children":1156},[1157],{"type":472,"value":1158},"Alternativas gratuitas a Zoom",{"type":469,"children":1160},[1161],{"type":472,"value":1162},"El plan gratuito Basic de Zoom corta las reuniones a los 40 minutos. Si ese límite es lo que te hace cambiar, esto es lo que ofrecen los planes gratuitos de esta lista (septiembre de 2026):",{"type":497,"style":498,"children":1164},[1165,1174,1183,1197],{"type":501,"children":1166},[1167],{"type":469,"children":1168},[1169,1172],{"type":472,"marks":1170,"value":1171},[482],"Google Meet:",{"type":472,"value":1173}," la versión gratuita admite 100 participantes en llamadas de grupo de hasta 60 minutos, y permite llamadas individuales sin límite de tiempo.",{"type":501,"children":1175},[1176],{"type":469,"children":1177},[1178,1181],{"type":472,"marks":1179,"value":1180},[482],"Webex Free:",{"type":472,"value":1182}," reuniones de hasta 40 minutos con 100 participantes, sin webinars.",{"type":501,"children":1184},[1185],{"type":469,"children":1186},[1187,1190,1192,1196],{"type":472,"marks":1188,"value":1189},[482],"Livestorm:",{"type":472,"value":1191}," un plan gratuito limitado para webinars, ideal para probar antes de pasar a un ",{"url":620,"type":586,"children":1193},[1194],{"type":472,"value":1195},"plan de pago",{"type":472,"value":625},{"type":501,"children":1198},[1199],{"type":469,"children":1200},[1201,1204],{"type":472,"marks":1202,"value":1203},[482],"Zoho Webinar:",{"type":472,"value":1205}," un plan gratuito para webinars de hasta 20 asistentes y 60 minutos.",{"type":469,"children":1207},[1208],{"type":472,"value":1209},"Los planes gratuitos sirven para reuniones puntuales o para una primera prueba, no para un programa regular de webinars. GoTo Webinar y ClickMeeting ofrecen pruebas gratuitas en su lugar, y la prueba de 14 días de WebinarJam cuesta 1 $.",{"type":469,"children":1211},[1212],{"type":472,"value":1213},"Fuera de esta lista, Jitsi Meet es una opción gratuita y de código abierto para reuniones: puedes usar el servicio público meet.jit.si o alojarlo en tus propios servidores.",{"type":487,"level":488,"children":1215},[1216],{"type":472,"value":1217},"Nuestro veredicto",{"type":469,"children":1219},[1220,1222,1225],{"type":472,"value":1221},"Si dejas Zoom porque los webinars se han convertido en un canal de marketing o de formación, Livestorm es la mejor opción. Funciona en el navegador, lleva tu marca a las páginas de inscripción y a las salas del evento, se sincroniza con tu CRM y solo cobra por los asistentes que se conectan. Compara los planes en la página de ",{"url":620,"type":586,"children":1223},[1224],{"type":472,"value":623},{"type":472,"value":625},{"type":469,"children":1227},[1228],{"type":472,"value":1229},"Si sobre todo necesitas reuniones, quédate con la suite que ya paga tu empresa: Microsoft Teams para Microsoft 365, Google Meet para Google Workspace y Webex para entornos Cisco. GoTo Webinar encaja con programas de formación regulares, ClickMeeting con clases de pago, Zoho Webinar con equipos que usan Zoho y WebinarJam con creadores que venden a través de webinars. Y si necesitas audiencias muy por encima de 3.000 asistentes, Zoom Webinars o Webex Events están pensados para esa escala.",[1231,1240,1264,1275,1283,1306,1313,1336,1343,1366,1373,1396,1403,1426,1432,1455,1461,1484,1487],{"__typename":1232,"id":551,"image":1233,"caption":1239},"BlockImageRecord",{"id":1234,"alt":1235,"url":1236,"width":1237,"height":1238},"48990306","Una presentación con chat en directo en la sala de eventos de Livestorm","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1688997069-finance-v2.jpg",1860,1299,"\u003Cp>La sala de eventos de Livestorm, en el navegador.\u003C\u002Fp>",{"__typename":1241,"id":627,"name":1242,"bestFor":1243,"pros":1244,"cons":1254},"BlockAlternativeRecord","Livestorm","Webinars de marketing",[1245,1248,1251],{"id":1246,"text":1247},"UIyZk-hxTvSPrGpTRhe9ZA","\u003Cp>Funciona por completo en el navegador, con acceso en un clic sin descargas\u003C\u002Fp>\n",{"id":1249,"text":1250},"U8ZqGJGIRbSFp50QUoexKw","\u003Cp>Integración nativa con HubSpot en Pro; Salesforce, Marketo y Pardot en Enterprise\u003C\u002Fp>\n",{"id":1252,"text":1253},"TskhiH8PQxm2yQuiP6s3fg","\u003Cp>Solo pagas por los asistentes que se conectan: los ausentes no consumen créditos\u003C\u002Fp>\n",[1255,1258,1261],{"id":1256,"text":1257},"R80e5SnqRbmQE01fFR3yiw","\u003Cp>Pensado para webinars, no para videollamadas internas del día a día\u003C\u002Fp>\n",{"id":1259,"text":1260},"Nj0-of1TSxWt8NMKyyzYTw","\u003Cp>Los eventos en directo tienen un máximo de 3.000 asistentes\u003C\u002Fp>\n",{"id":1262,"text":1263},"CpzY_xhqQuCxL0PixFzpxA","\u003Cp>El SSO SAML es un complemento de pago\u003C\u002Fp>\n",{"__typename":1265,"id":639,"theme":1266,"title":1267,"description":1268,"image":418,"ctaButton":1269,"ctaLinkLabel":1274,"ctaLinkUrl":1274},"BlockBannerCtaRecord","blizzard","Organiza tu próximo webinar con Livestorm","Páginas de inscripción, correos, sala del evento y sincronización con el CRM en un mismo lugar, directamente en el navegador.",{"id":1270,"family":1271,"slot":1272,"slug":1273},"32390113","primary","Probar Livestorm gratis","https:\u002F\u002Fapp.livestorm.co\u002F#\u002Fsignup","",{"__typename":1232,"id":645,"image":1276,"caption":1282},{"id":1277,"alt":1278,"url":1279,"width":1280,"height":1281},"TiVPQbd4RICXy81_SuS8uw","Captura de pantalla del sitio web de Microsoft Teams","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1792508065-microsoft-teams-website-oct-2026.jpg",1400,693,"\u003Cp>Fuente: microsoft.com, octubre de 2026.\u003C\u002Fp>",{"__typename":1241,"id":687,"name":1284,"bestFor":1285,"pros":1286,"cons":1296},"Microsoft Teams","Reuniones Microsoft 365",[1287,1290,1293],{"id":1288,"text":1289},"EVek0ZweSE21l3GFez0rUg","\u003Cp>Webinars incluidos en Microsoft 365 Business Standard y planes superiores\u003C\u002Fp>\n",{"id":1291,"text":1292},"Y1XKMSo1QcS6blhIaFeGfQ","\u003Cp>Los town halls llegan a 10.000 espectadores, o 100.000 con un complemento\u003C\u002Fp>\n",{"id":1294,"text":1295},"RZHB4_ftRkyUVpgRXI4GcQ","\u003Cp>Interfaz conocida, junto al chat, los archivos y los calendarios\u003C\u002Fp>\n",[1297,1300,1303],{"id":1298,"text":1299},"QtKhEGatR-mO6zN8IHq3uA","\u003Cp>La personalización avanzada de eventos requiere una licencia de pago de Teams Premium\u003C\u002Fp>\n",{"id":1301,"text":1302},"fYlUtxlwSjCbyB0iDwSdeQ","\u003Cp>Los webinars tienen un máximo de 1.000 asistentes antes de pasar a los town halls\u003C\u002Fp>\n",{"id":1304,"text":1305},"Bc7qGtfsQf6kvtuzIaTPSw","\u003Cp>Sin botones de CTA en la sala ni webinars automatizados (pregrabados)\u003C\u002Fp>\n",{"__typename":1232,"id":712,"image":1307,"caption":1312},{"id":1308,"alt":1309,"url":1310,"width":1280,"height":1311},"brUKaDwXTPqpjnBBnAQhrQ","Captura de pantalla del sitio web de Google Meet","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1792508065-google-meet-website-oct-2026.jpg",642,"\u003Cp>Fuente: workspace.google.com, octubre de 2026.\u003C\u002Fp>",{"__typename":1241,"id":754,"name":1314,"bestFor":1315,"pros":1316,"cons":1326},"Google Meet","Equipos Google Workspace",[1317,1320,1323],{"id":1318,"text":1319},"KoCmSSWJQyO0tzIMhBJh6Q","\u003Cp>La versión gratuita admite 100 participantes en llamadas de hasta 60 minutos\u003C\u002Fp>\n",{"id":1321,"text":1322},"UgRDUv_YRuu_y8UQTNLvvw","\u003Cp>Funciona en el navegador y los usuarios de Gmail ya lo conocen\u003C\u002Fp>\n",{"id":1324,"text":1325},"AJrMomW2T4eE73qWhprCvA","\u003Cp>Incluido con Gmail, Drive y Docs en Google Workspace\u003C\u002Fp>\n",[1327,1330,1333],{"id":1328,"text":1329},"IU28zeTgR_26c6owGsCn1g","\u003Cp>Sin modo webinar dedicado ni páginas de inscripción con tu marca\u003C\u002Fp>\n",{"id":1331,"text":1332},"SQEA-oVMRh-YaSudaB0S1Q","\u003Cp>Encuestas, preguntas y respuestas y salas para grupos solo desde Business Standard\u003C\u002Fp>\n",{"id":1334,"text":1335},"Uh4eC1M6S9ecYgtcFfJBeg","\u003Cp>Las reuniones tienen un máximo de 100 a 1.000 participantes según el plan\u003C\u002Fp>\n",{"__typename":1232,"id":782,"image":1337,"caption":1342},{"id":1338,"alt":1339,"url":1340,"width":1280,"height":1341},"FYmwWdDCTbOfdyxON9Ymbg","Captura de pantalla del sitio web de Webex Webinars","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1792508064-webex-website-oct-2026.jpg",681,"\u003Cp>Fuente: webex.com, octubre de 2026.\u003C\u002Fp>",{"__typename":1241,"id":824,"name":1344,"bestFor":1345,"pros":1346,"cons":1356},"Webex","Reuniones corporativas",[1347,1350,1353],{"id":1348,"text":1349},"ajra3g_4TICK4z_uXhHs3Q","\u003Cp>Inscripción con tu marca, sesiones pregrabadas y bajo demanda en Webex Webinars\u003C\u002Fp>\n",{"id":1351,"text":1352},"QtKhsXaJQCSuJKTtu5iCbg","\u003Cp>Webex Events admite audiencias de hasta 100.000 asistentes\u003C\u002Fp>\n",{"id":1354,"text":1355},"HHE5OeMKS6ukBo6Go_QNbQ","\u003Cp>Compatibilidad con HIPAA y opciones FedRAMP en algunos planes Enterprise\u003C\u002Fp>\n",[1357,1360,1363],{"id":1358,"text":1359},"C7XctGKrR62IxIfIOo2gOQ","\u003Cp>Precio por licencia anual en Webex Webinars\u003C\u002Fp>\n",{"id":1361,"text":1362},"S0NsvVRNSZ6f40CCTbxORw","\u003Cp>Líneas de producto que se solapan y complican elegir el plan adecuado\u003C\u002Fp>\n",{"id":1364,"text":1365},"aWiMYcGETq6WyZI04h_gMg","\u003Cp>Sin integración nativa con HubSpot: requiere Zapier o una API a medida\u003C\u002Fp>\n",{"__typename":1232,"id":852,"image":1367,"caption":1372},{"id":1368,"alt":1369,"url":1370,"width":1280,"height":1371},"Q0qibIIQSX-RGkgP51GXVQ","Captura de pantalla del sitio web de GoTo Webinar","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1792508065-goto-webinar-website-oct-2026.jpg",503,"\u003Cp>Fuente: goto.com, octubre de 2026.\u003C\u002Fp>",{"__typename":1241,"id":894,"name":1374,"bestFor":1375,"pros":1376,"cons":1386},"GoTo Webinar","Formación corporativa",[1377,1380,1383],{"id":1378,"text":1379},"Vyh9PFj3SD-Kip_5hQa26g","\u003Cp>Producto de webinars con larga trayectoria y fiabilidad probada\u003C\u002Fp>\n",{"id":1381,"text":1382},"JTD1MZkIQSSwkpbBfg9yZg","\u003Cp>Salas para grupos, modo de ensayo y app móvil nativa\u003C\u002Fp>\n",{"id":1384,"text":1385},"RV1ipSjfSFuIGfhaZm52UA","\u003Cp>Grabación con transcripción, resúmenes con IA y subtítulos en directo\u003C\u002Fp>\n",[1387,1390,1393],{"id":1388,"text":1389},"dNF6RALYR5K5KfWRx3FLPg","\u003Cp>Las reseñas suelen describir la interfaz como anticuada\u003C\u002Fp>\n",{"id":1391,"text":1392},"MIKHDwtfRsm27w-NlSUcQw","\u003Cp>Se puede acceder desde el navegador, pero la experiencia se apoya en las apps\u003C\u002Fp>\n",{"id":1394,"text":1395},"bK-NwzcVS76OWCdaw96kJQ","\u003Cp>Inscripción menos personalizable y menos funciones de conversión\u003C\u002Fp>\n",{"__typename":1232,"id":922,"image":1397,"caption":1402},{"id":1398,"alt":1399,"url":1400,"width":1280,"height":1401},"BazrYZ9nS0W1Mi-xIXWx2A","Captura de pantalla del sitio web de ClickMeeting","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1792508064-clickmeeting-website-oct-2026.jpg",678,"\u003Cp>Fuente: clickmeeting.com, octubre de 2026.\u003C\u002Fp>",{"__typename":1241,"id":964,"name":1404,"bestFor":1405,"pros":1406,"cons":1416},"ClickMeeting","Cursos y eventos de pago",[1407,1410,1413],{"id":1408,"text":1409},"EEgqKjdbSBmqw58UKuayYA","\u003Cp>Funciona en el navegador para organizadores, presentadores y asistentes\u003C\u002Fp>\n",{"id":1411,"text":1412},"Yy6oR2wgS6u-ODUdeV4Sfg","\u003Cp>Pagos integrados con PayPal y Stripe para webinars de pago\u003C\u002Fp>\n",{"id":1414,"text":1415},"drD-1xbcQveuj19LBA7JhA","\u003Cp>Pizarra, salas para grupos e integración con Moodle, ideales para clases online\u003C\u002Fp>\n",[1417,1420,1423],{"id":1418,"text":1419},"b-b6jKPYTgqMAzdCW_y_fg","\u003Cp>Precio según la mayor audiencia prevista, así que pagas la capacidad máxima\u003C\u002Fp>\n",{"id":1421,"text":1422},"Z7pl1E7xQhGtVADAMYmlyQ","\u003Cp>Presentadores adicionales, sesiones paralelas y almacenamiento se venden como complementos\u003C\u002Fp>\n",{"id":1424,"text":1425},"FeGMiKvHSZSnbTSnwV-3Fw","\u003Cp>Los planes de autoservicio llegan como máximo a 500 asistentes\u003C\u002Fp>\n",{"__typename":1232,"id":980,"image":1427,"caption":1431},{"id":1428,"alt":1429,"url":1430,"width":1280,"height":1341},"Gr9x17_bSrm5s7qk46p2qw","Captura de pantalla del sitio web de Zoho Webinar","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1792508064-zoho-webinar-website-oct-2026.jpg","\u003Cp>Fuente: zoho.com, octubre de 2026.\u003C\u002Fp>",{"__typename":1241,"id":1022,"name":1433,"bestFor":1434,"pros":1435,"cons":1445},"Zoho Webinar","Equipos con Zoho CRM",[1436,1439,1442],{"id":1437,"text":1438},"M7goA0StTIK44vm46JgV8g","\u003Cp>Hasta 5.000 asistentes en directo en Enterprise\u003C\u002Fp>\n",{"id":1440,"text":1441},"NGzgSXFpTX6Cc7DdI7hCIA","\u003Cp>Plan gratuito y, después, precios bajos por organizador\u003C\u002Fp>\n",{"id":1443,"text":1444},"Z993azP9SqmaKRlzFSG5sQ","\u003Cp>Integraciones nativas con Zoho CRM, Campaigns y Backstage, además de HubSpot\u003C\u002Fp>\n",[1446,1449,1452],{"id":1447,"text":1448},"YnZ0cTULQqCTicc9VKLjhw","\u003Cp>Webinars bajo demanda y personalización de correos solo en Enterprise\u003C\u002Fp>\n",{"id":1450,"text":1451},"A6l4UNNEQlWbHFWNgTKDzQ","\u003Cp>La personalización de la página de inscripción empieza en el plan Professional\u003C\u002Fp>\n",{"id":1453,"text":1454},"TQe4Bj8wSL235A6fl_1XUw","\u003Cp>Salesforce y Marketo no están entre sus integraciones nativas\u003C\u002Fp>\n",{"__typename":1232,"id":1038,"image":1456,"caption":1460},{"id":1457,"alt":1458,"url":1459,"width":1280,"height":1341},"FfSN6wgmQKqOXX1E2b4cxQ","Captura de pantalla del sitio web de WebinarJam","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1792508065-webinarjam-website-oct-2026.jpg","\u003Cp>Fuente: webinarjam.com, octubre de 2026.\u003C\u002Fp>",{"__typename":1241,"id":1080,"name":1462,"bestFor":1463,"pros":1464,"cons":1474},"WebinarJam","Ventas y lanzamientos",[1465,1468,1471],{"id":1466,"text":1467},"U32LmZDfT4-1IiCb5bko8g","\u003Cp>Los asistentes se conectan desde el navegador sin descargar nada\u003C\u002Fp>\n",{"id":1469,"text":1470},"WIZ9Bb3bR9qW1Cq1TNxbjQ","\u003Cp>Recordatorios por correo y SMS, pizarra e inserción de vídeos\u003C\u002Fp>\n",{"id":1472,"text":1473},"avWCqMxcSsCznUoECo1UJg","\u003Cp>El plan Enterprise admite hasta 5.000 asistentes y seis organizadores\u003C\u002Fp>\n",[1475,1478,1481],{"id":1476,"text":1477},"TpqhRp6PQBG1YNHWLId6KA","\u003Cp>Cada plan limita los asistentes, los organizadores y la duración de las sesiones\u003C\u002Fp>\n",{"id":1479,"text":1480},"LVmoRl1NS9Ofmb9BRoDwrA","\u003Cp>Los webinars automatizados no están incluidos en el plan Starter\u003C\u002Fp>\n",{"id":1482,"text":1483},"Wt4z_tC1RM6qTzd49q10qA","\u003Cp>Sin integración nativa con HubSpot: requiere Zapier o n8n\u003C\u002Fp>\n",{"__typename":1485,"id":1102,"content":1486},"BlockTableRecord","\u003Ctable>\u003Cthead>\u003Ctr>\u003Cth>Herramienta\u003C\u002Fth>\u003Cth>Ideal para\u003C\u002Fth>\u003Cth>Precio de entrada\u003C\u002Fth>\u003Cth>Asistentes en directo (máx.)\u003C\u002Fth>\u003Cth>Valoración\u003C\u002Fth>\u003C\u002Ftr>\u003C\u002Fthead>\u003Ctbody>\u003Ctr>\u003Ctd>Livestorm\u003C\u002Ftd>\u003Ctd>Webinars de marketing\u003C\u002Ftd>\u003Ctd>2,50 € por participante (pack anual de 400 créditos); plan gratuito\u003C\u002Ftd>\u003Ctd>3.000\u003C\u002Ftd>\u003Ctd>4,6\u002F5 (2.000+)\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd>Microsoft Teams\u003C\u002Ftd>\u003Ctd>Reuniones Microsoft 365\u003C\u002Ftd>\u003Ctd>Unos 12 € (14 $) por usuario\u002Fmes (Microsoft 365 Business Standard, pago anual)\u003C\u002Ftd>\u003Ctd>1.000 por webinar; 10.000 en town halls\u003C\u002Ftd>\u003Ctd>4,5\u002F5 (30.000+)\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd>Google Meet\u003C\u002Ftd>\u003Ctd>Equipos Google Workspace\u003C\u002Ftd>\u003Ctd>Unos 6 € (7 $) por usuario\u002Fmes (Business Starter, plan anual); versión gratuita\u003C\u002Ftd>\u003Ctd>100 a 1.000 según el plan\u003C\u002Ftd>\u003Ctd>4,6\u002F5 (60.000+)\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd>Webex\u003C\u002Ftd>\u003Ctd>Reuniones corporativas\u003C\u002Ftd>\u003Ctd>Unos 2.300 € (2.700 $) por licencia\u002Faño (Webex Webinars)\u003C\u002Ftd>\u003Ctd>1.000 (plan de entrada de Webex Webinars); 100.000 (Webex Events)\u003C\u002Ftd>\u003Ctd>4,5\u002F5 (8.000+)\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd>GoTo Webinar\u003C\u002Ftd>\u003Ctd>Formación corporativa\u003C\u002Ftd>\u003Ctd>50 €\u002Fmes con facturación anual (Reach)\u003C\u002Ftd>\u003Ctd>3.000 (Complete)\u003C\u002Ftd>\u003Ctd>4,4\u002F5 (2.000+)\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd>ClickMeeting\u003C\u002Ftd>\u003Ctd>Cursos y eventos de pago\u003C\u002Ftd>\u003Ctd>Según el tamaño de la audiencia; prueba gratuita\u003C\u002Ftd>\u003Ctd>500 (a medida en Enterprise)\u003C\u002Ftd>\u003Ctd>4,4\u002F5 (400+)\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd>Zoho Webinar\u003C\u002Ftd>\u003Ctd>Equipos con Zoho CRM\u003C\u002Ftd>\u003Ctd>Plan gratuito; Standard 8 €\u002Forganizador\u002Fmes con facturación anual\u003C\u002Ftd>\u003Ctd>5.000 (Enterprise)\u003C\u002Ftd>\u003Ctd>4,6\u002F5 (100+)\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd>WebinarJam\u003C\u002Ftd>\u003Ctd>Ventas y lanzamientos\u003C\u002Ftd>\u003Ctd>Unos 35 € (39 $)\u002Fmes con facturación anual (Starter)\u003C\u002Ftd>\u003Ctd>5.000 (Enterprise)\u003C\u002Ftd>\u003Ctd>3,8\u002F5 (300+)\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd>Zoom (como referencia)\u003C\u002Ftd>\u003Ctd>Equipos que ya usan Zoom\u003C\u002Ftd>\u003Ctd>Zoom Webinars: unos 55 € (66,67 $)\u002Fmes con facturación anual, más una licencia Workplace Pro\u003C\u002Ftd>\u003Ctd>50.000\u003C\u002Ftd>\u003Ctd>4,6\u002F5 (6.000+)\u003C\u002Ftd>\u003C\u002Ftr>\u003C\u002Ftbody>\u003C\u002Ftable>",{"__typename":1265,"id":1108,"theme":1266,"title":1488,"description":1489,"image":418,"ctaButton":1490,"ctaLinkLabel":1274,"ctaLinkUrl":1274},"¿Quieres cambiar de Zoom?","Empieza con el plan gratuito de Livestorm y organiza tu primer webinar desde el navegador.",{"id":1270,"family":1271,"slot":1272,"slug":1273},[1492,1497,1501,1505,1509,1513],{"__typename":1493,"id":1494,"question":1495,"answer":1496},"BlockFaqRecord","Icwyga0TSGyE4NYSZRPfwg","¿Cuál es la mejor alternativa a Zoom?","\u003Cp>Depende del uso. Para webinars, Livestorm es la mejor alternativa a Zoom: funciona en el navegador, incluye inscripción con tu marca y herramientas de interacción, y se sincroniza de forma nativa con HubSpot desde el plan Pro. Para las reuniones del día a día, Microsoft Teams o Google Meet son las opciones naturales si tu empresa ya usa Microsoft 365 o Google Workspace.\u003C\u002Fp>\n",{"__typename":1493,"id":1498,"question":1499,"answer":1500},"N7vVXvrdQbWfar2LZBYFcw","¿Quiénes son los principales competidores de Zoom?","\u003Cp>En reuniones, los principales competidores de Zoom son Microsoft Teams, Google Meet y Webex. En webinars, Zoom compite con plataformas dedicadas como Livestorm, GoTo Webinar, ClickMeeting, Zoho Webinar y WebinarJam.\u003C\u002Fp>\n",{"__typename":1493,"id":1502,"question":1503,"answer":1504},"a1eM32eOS5qR1RPP8O4UcA","¿Existe una alternativa gratuita a Zoom?","\u003Cp>Sí. La versión gratuita de Google Meet admite 100 participantes en llamadas de grupo de hasta 60 minutos, sin límite de duración en las llamadas individuales, y Webex Free permite reuniones de hasta 40 minutos con 100 participantes (septiembre de 2026). Para webinars, Livestorm tiene un plan gratuito limitado, ideal para probar; el plan gratuito de Zoho Webinar admite 20 asistentes durante un máximo de 60 minutos, y la mayoría de las herramientas de webinars de pago ofrecen una prueba gratuita.\u003C\u002Fp>\n",{"__typename":1493,"id":1506,"question":1507,"answer":1508},"OnWfoSRjQaCR69ukLvNBFw","¿Cuál es la mejor alternativa a Zoom para webinars?","\u003Cp>Livestorm está pensado para webinars, no para reuniones: organizadores y asistentes se conectan desde el navegador, y cada evento incluye páginas de inscripción con tu marca, encuestas, preguntas y respuestas, CTA en directo y correos automatizados. Admite hasta 3.000 asistentes en directo por evento y cuesta desde 2,50 € por participante con el pack anual de 400 créditos (precios de septiembre de 2026). GoTo Webinar, ClickMeeting, Zoho Webinar y WebinarJam son otras plataformas dedicadas a webinars.\u003C\u002Fp>\n",{"__typename":1493,"id":1510,"question":1511,"answer":1512},"L8-G8zHYSQewcefw0ZqV3Q","¿Cuál es la mejor alternativa a Zoom para reuniones?","\u003Cp>Elige la suite que ya usa tu empresa. Microsoft Teams encaja en empresas con Microsoft 365, Google Meet en equipos con Google Workspace y Webex en organizaciones que ya trabajan con Cisco. Livestorm no está pensado para las llamadas internas del día a día, así que muchos equipos combinan una de estas herramientas con Livestorm para sus webinars externos.\u003C\u002Fp>\n",{"__typename":1493,"id":1514,"question":1515,"answer":1516},"V05nRmwUSQyyD0Jl4gJl_A","¿Cuánto cuestan las alternativas a Zoom?","\u003Cp>En septiembre de 2026, Livestorm cuesta 2,50 € por participante con el pack anual de 400 créditos, Google Meet empieza en unos 6 € (7 $) por usuario al mes y los webinars de Microsoft Teams vienen incluidos en Microsoft 365 Business Standard por unos 12 € (14 $) por usuario al mes. Las herramientas dedicadas a webinars empiezan en 8 € por organizador al mes en Zoho Webinar, unos 35 € (39 $) al mes en WebinarJam y 50 € en GoTo Webinar, todas con facturación anual. Como referencia, Zoom Webinars empieza en unos 55 € (66,67 $) al mes con facturación anual, además de una licencia de Zoom Workplace Pro.\u003C\u002Fp>\n",{"logo":1518},{"id":1519,"openLinkInNewTabTitle":1520,"downloadIconTitle":1521,"downloadIconPng":1522,"downloadIconSvg":1526,"downloadLogoTitle":1528,"downloadLogoPng":1529,"downloadLogoSvg":1534,"visitBrandGuidelinesTitle":1536,"visitBrandGuidelinesLink":1537},"ALC9MfevTFOtqdGxjir3nA","Abrir enlace en una nueva pestaña","Descargar icono",{"alt":1523,"height":1524,"url":1525,"width":1524},"Ícono en formato .png",140,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1702040904-livestorm-icon-primary.png",{"url":1527},"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1702040919-livestorm-icon-primary.svg","Descargar logo",{"alt":1530,"height":1531,"url":1532,"width":1533},"Logo en formato .png",63,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1702040979-livestorm-logo-primary.png",372,{"url":1535},"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1702040994-livestorm-logo-primary.svg","Consultar las guidelines de la marca","https:\u002F\u002Fbrand.livestorm.co\u002F",{"allForms":1539,"componentCsmSection":1577,"componentForm":1584,"componentEventBanner":1596,"componentPricing":1601,"componentSignupPopup":1647,"global":1650,"openGraph":1662,"softwareApplicationSchema":1666},[1540,1554,1562,1569],{"id":1541,"name":1542,"slug":1543,"formId":1544,"redirectUrl":1274,"firstStepTitle":1545,"firstStepText":1546,"lastStepTitle":1547,"lastStepText":1548,"lastStepCta":1549,"gtmEvent":1550,"segmentEvent":1551,"segmentLabel":1552,"segmentWhitelistedProperties":1553},"WFjns70TQg6BhSrndeLOuA","Demo","demo","860d36ce-8c02-4b68-b0d2-4b03632d8f7d","¿Necesitas una *demostración de Livestorm*?","Deja tu información para programar una demostración con un experto en nuestro producto. Te mostraremos las características esenciales para ti y responderemos a tus preguntas..","¡Gracias, nos pondremos en contacto *dentro de poco*!","Mientras tanto, puedes ver [nuestra demo a la carta](https:\u002F\u002Fapp.livestorm.co\u002Flivestorm\u002Flivestorm-demo-live) y probar Livestorm gratis haciendo clic en el botón de abajo.",{"id":1270,"slot":1272,"slug":1273},"event.demoRequested","Demo requested","call","firstname, lastname, email, phone, company, company_size, country",{"id":1555,"name":1556,"slug":1557,"formId":1558,"redirectUrl":1274,"firstStepTitle":1274,"firstStepText":1559,"lastStepTitle":1560,"lastStepText":1561,"lastStepCta":418,"gtmEvent":1274,"segmentEvent":1274,"segmentLabel":1274,"segmentWhitelistedProperties":1274},"Tyv9unF3TiClSxQ9KwjbAw","VIP Calculator","calculator","c4a982a6-711d-45e3-bd5e-27ac2e884a2a","Déjanos tus datos para que nuestro equipo de ventas se ponga en contacto contigo. ","Gracias.","Nuestro equipo se pondrá en contacto con usted en breve.\n",{"id":1563,"name":1564,"slug":1565,"formId":1566,"redirectUrl":1567,"firstStepTitle":1545,"firstStepText":1546,"lastStepTitle":1274,"lastStepText":1274,"lastStepCta":418,"gtmEvent":1274,"segmentEvent":1551,"segmentLabel":1568,"segmentWhitelistedProperties":1553},"P-P22GxNSiaBOtm4RTYigA","Watch video","watch-video","0f9353e4-df5e-4b0d-8930-9bbd27934367","https:\u002F\u002Fapp.livestorm.co\u002Flivestorm\u002Flivestorm-on-demand-demo\u002Flive?s=2574c038-50dc-426d-8b86-899841e6a5fa#\u002Fchat","video",{"id":1570,"name":1571,"slug":1572,"formId":1573,"redirectUrl":1274,"firstStepTitle":1274,"firstStepText":1274,"lastStepTitle":1274,"lastStepText":1274,"lastStepCta":418,"gtmEvent":1574,"segmentEvent":1575,"segmentLabel":1274,"segmentWhitelistedProperties":1576},"S8tsEc06S-aLSPRTFYhqkA","Offer","offer","17b15a49-a0eb-405a-860e-3609f523b17c","event.offerFormSubmitted","Offer form submitted","firstname, lastname, email, 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página pública que reúna todos los eventos programados y pasados.","Página de empresa","company-page",{"id":2779,"featureCategory":2780,"hoverDescription":2781,"name":2782,"showLastUpdate":1638,"slug":2783},"64973899",{"id":2750},"Comparte las páginas de inscripción en las redes sociales de la empresa directamente desde tu plataforma de webinar.","Compartir en redes","built-in-social-sharing",{"id":2785,"featureCategory":2786,"hoverDescription":2787,"name":2788,"showLastUpdate":1638,"slug":2789},"64973903",{"id":2750},"Personaliza campos en tu formulario de inscripción para saber más sobre tu audiencia.","Formularios personalizados","custom-registration-forms",{"id":2791,"featureCategory":2792,"hoverDescription":2793,"name":2794,"showLastUpdate":1638,"slug":2795},"64973909",{"id":2750},"Aplica filtros para aceptar inscripciones al evento solo con emails de trabajo.","Filtros de inscripción","registration-filters",{"id":2797,"featureCategory":2798,"hoverDescription":2800,"name":2801,"showLastUpdate":1638,"slug":2802},"64973968",{"id":2799},"64965833","Utiliza un panel de control integrado para analizar la interacción de los participantes e inscritos.","Informes de rendimiento","analytics-dashboard",{"id":2804,"featureCategory":2805,"hoverDescription":2806,"name":2807,"showLastUpdate":1638,"slug":2808},"64974844",{"id":2799},"Graba webinars automáticamente y envíalos a los participantes al final de cada sesión.","Grabación de webinar","webinar-recordings",{"id":2810,"featureCategory":2811,"hoverDescription":2812,"name":2813,"showLastUpdate":448,"slug":2814},"BE1y0dohRv-GQj9z2FDaaw",{"id":2624},"Un plan gratuito que puedes usar sin límite de tiempo, no solo una prueba.","Plan gratuito","free-plan",{"id":2816,"featureCategory":2817,"hoverDescription":2818,"name":2819,"showLastUpdate":1638,"slug":2820},"NvPw03R4Q0yMuD0wgBHeFg",{"id":2624},"Organiza eventos con varias sesiones o recorridos con una sola inscripción.","Eventos con varias sesiones","multi-session-events",{"id":2822,"featureCategory":2823,"hoverDescription":2824,"name":2825,"showLastUpdate":1638,"slug":2826},"G8J-QP-EQBGM0J45HNCibg",{"id":2653},"Añade tu logotipo, tus colores y tus fondos a la sala del evento en directo.","Sala personalizada con tu marca","custom-room-branding",{"id":2828,"featureCategory":2829,"hoverDescription":2830,"name":2831,"showLastUpdate":1638,"slug":2832},"AawMgtVOT0ugeIuXqc_J1Q",{"id":2799},"Una puntuación por asistente según cómo interactuó durante el evento.","Puntuación de participación","engagement-scoring",{"id":2834,"featureCategory":2835,"hoverDescription":2837,"name":2838,"showLastUpdate":448,"slug":2839},"HbNXjRx7T2yZ32a3KBFtnA",{"id":2836},"SPtumYzOSam6vDCKZvNyXQ","Transcripciones automáticas y resúmenes con IA de cada sesión.","Resúmenes y transcripciones con IA","ai-summaries",{"id":2841,"featureCategory":2842,"hoverDescription":2843,"name":2844,"showLastUpdate":448,"slug":2845},"e8jNuNpiQFCv8aHGwb7NDw",{"id":2836},"La IA convierte las grabaciones en clips cortos listos para compartir.","Creación automática de clips","video-clipping",{"id":2847,"featureCategory":2848,"hoverDescription":2849,"name":2850,"showLastUpdate":448,"slug":2851},"SCFR4vvpSmmqVw2JTbkGoA",{"id":2836},"La IA redacta publicaciones, correos o artículos a partir del contenido de tu webinar.","Generación de contenido con IA","ai-content-generation",{"id":2853,"featureCategory":2854,"hoverDescription":2856,"name":2857,"showLastUpdate":1638,"slug":2858},"fw3b1xRNT82jDkbmQLC70g",{"id":2855},"aE36Yu87SOOvkPHWP8EyBQ","Sincroniza inscritos y asistencia con HubSpot sin herramientas de terceros.","HubSpot (nativo)","hubspot",{"id":2860,"featureCategory":2861,"hoverDescription":2862,"name":2863,"showLastUpdate":1638,"slug":2864},"ASrYIzs7Qn-Nv4mne0Cw5g",{"id":2855},"Sincroniza inscritos y asistencia con Salesforce sin herramientas de terceros.","Salesforce (nativo)","salesforce",{"id":2866,"featureCategory":2867,"hoverDescription":2868,"name":2869,"showLastUpdate":1638,"slug":2870},"bf72gRi7QxKSmpnhDGq7MQ",{"id":2855},"Se conecta con miles de aplicaciones a través de Zapier o Make.","Zapier \u002F Make","zapier-make",{"id":2872,"featureCategory":2873,"hoverDescription":2874,"name":2875,"showLastUpdate":448,"slug":2876},"DXWiBqTKSq2g9JWRGZhwlw",{"id":2855},"Conector oficial que permite a asistentes de IA como Claude trabajar con los datos de tus webinars.","Conector de IA nativo (MCP)","mcp-ai-connector",{"id":2878,"featureCategory":2879,"hoverDescription":2881,"name":2882,"showLastUpdate":1638,"slug":2883},"OMEQKWyvTmCZfw1AlJLMsw",{"id":2880},"Td-IrT0GRI-noHzyCJp3UQ","Tus datos pueden almacenarse en servidores de la Unión Europea.","Alojamiento de datos en la UE","eu-hosting",{"id":2885,"featureCategory":2886,"hoverDescription":2887,"name":2016,"showLastUpdate":1638,"slug":2888},"JPTOCf-zQ9Gl8gJNf40i7Q",{"id":2880},"Certificado según la norma de seguridad de la información ISO 27001.","iso-27001",[2890,2892,2894,2896,2898,2900,2902,2903],{"id":2624,"categoryName":2891},"Información General",{"id":2750,"categoryName":2893},"Funciones de promoción",{"id":2653,"categoryName":2895},"Funciones de activación",{"id":2707,"categoryName":2897},"Funciones de organización",{"id":2799,"categoryName":2899},"Funciones de análisis",{"id":2836,"categoryName":2901},"Funciones de IA",{"id":2855,"categoryName":1737},{"id":2880,"categoryName":2904},"Seguridad y cumplimiento",{"id":2906,"getStartedTitle":2907,"getStartedText":2908,"getStartedImageBackground":2909,"getStartedImageMobile":2915,"heroTag":2921,"heroTitle":2922,"heroText":2923,"relatedTitle":2924,"seoTitle":2922,"seoDescription":2925,"textTabTitle":2926,"tabTitleSubtitle":2927},"58386181","Elige Livestorm, el líder del sector","Descubre una experiencia mejor para tus asistentes y menos estrés para tu equipo.",{"id":2910,"alt":2911,"height":2912,"url":2913,"width":2914},"26612240","Fondo para ordenador",529,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1633619819-cta-card-background.jpg",2376,{"id":2916,"alt":2917,"height":2918,"url":2919,"width":2920},"26612241","Fondo para móvil",805,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1633619823-cta-card-background-mobile.jpg",1029,"Comparación de software de webinar","%{company1} vs %{company2}: ¿qué software de webinar es el mejor para ti?","Compara %{company1} y %{company2} en funciones, integraciones y precios. Cada dato se verifica en la web, la página de precios y el centro de ayuda de cada proveedor, además de en las reseñas de G2 y Capterra.","Explora más *comparaciones*","%{company1} vs %{company2} para webinars: compara funciones, integraciones, precios y número de asistentes, actualizado en 2026. Descubre cuál encaja con tu equipo.","*Comparación* de software de webinar:  %{company1} vs %{company2}",[2928,2931,2934],{"id":2929,"tabTabTitle":1733,"tabSubtitle":2930},"58386342","%{company1} vs %{company2}: funcionalidades",{"id":2932,"tabTabTitle":1737,"tabSubtitle":2933},"58386345","%{company1} vs %{company2}: integraciones",{"id":2935,"tabTabTitle":2215,"tabSubtitle":2936},"58386347","%{company1} vs %{company2}: precios",{"id":2938,"customersTestimonials":2939,"heroTag":2921,"heroTitle":3039,"heroText":3040,"livestormPromotionTitle":3041,"livestormPromotionBackgroundDesktop":3042,"livestormPromotionBackgroundMobile":3047,"relatedTitle":3052,"relatedPages":3053,"seoTitle":3134,"seoDescription":3135,"tabs":3136,"tabTitleSubtitleImage":3168,"textTabTitle":3197},"58385997",[2940,2955,2962,2982,2989,3007,3020],{"authorUserStory":2941,"authorPicture":2942,"authorPosition":1274,"contentUserStory":2946,"logoColor":2947,"quote":2952,"name":2953,"slug":2954},"Stan Massueras",{"id":2943,"alt":418,"height":2944,"url":2945,"width":2944},"331147",450,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1531838186-stan-massueras.jpeg",[],{"id":2948,"alt":418,"height":2949,"url":2950,"width":2951},"2013341",192,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1594043698-intercom-logo-3x.png",432,"La elegancia de la interfaz de usuario de Livestorm y su simplicidad para crear páginas de destino fabulosas tuvieron un gran impacto positivo en la forma en que comunicamos con los clientes a gran escala.","Intercom","intercom",{"authorUserStory":1274,"authorPicture":418,"authorPosition":1274,"contentUserStory":2956,"logoColor":2957,"quote":1274,"name":2960,"slug":2961},[],{"id":2958,"alt":418,"height":2949,"url":2959,"width":2951},"2013303","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1594042768-chargebee-logo-3x.png","Chargebee","chargebee",{"authorUserStory":2963,"authorPicture":2964,"authorPosition":2969,"contentUserStory":2970,"logoColor":2976,"quote":2979,"name":2980,"slug":2981},"Poppy Acton Davis",{"id":2965,"alt":2966,"height":2967,"url":2968,"width":2967},"305539","Poppy Acton Davis WPP",178,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1528389567-poppy-wpp.jpeg","Gestor Global de Cuentas",[2971,2973,2975],{"__typename":2972},"TextRecord",{"__typename":2974},"ImageRecord",{"__typename":2972},{"id":2977,"alt":418,"height":2949,"url":2978,"width":2951},"17908672","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1624030881-wpp.png","Las personas acuden a nosotros para aprender cómo hacer seminarios web y hemos conseguido formar exitosamente a las personas para el uso de la plataforma. Livestorm es muy fácil de usar.","WPP","wpp",{"authorUserStory":1274,"authorPicture":418,"authorPosition":1274,"contentUserStory":2983,"logoColor":2984,"quote":1274,"name":2987,"slug":2988},[],{"id":2985,"alt":418,"height":2949,"url":2986,"width":2951},"17908662","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1624030769-verizon.png","Verizon","verizon",{"authorUserStory":2990,"authorPicture":2991,"authorPosition":2995,"contentUserStory":2996,"logoColor":3000,"quote":3004,"name":3005,"slug":3006},"Clement Spiers",{"id":2992,"alt":2993,"height":1606,"url":2994,"width":1606},"119897","Clement Spiers PayFit","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1505223008-clement.jpg","Lead Generation Manager",[2997,2998,2999],{"__typename":2972},{"__typename":2974},{"__typename":2972},{"id":3001,"alt":3002,"height":2949,"url":3003,"width":2951},"17908641","PayFit logo","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1624029890-payfit.png","Livestorm nos permitió adquirir nuevos clientes y ofrecer una alternativa a nuestras demostraciones individuales. En el pasado, hacíamos las demostraciones con Facebook Live y obteníamos menos interacción que Livestorm.","PayFit","payfit",{"authorUserStory":3008,"authorPicture":3009,"authorPosition":1274,"contentUserStory":3013,"logoColor":3014,"quote":3017,"name":3018,"slug":3019},"Adrien Gaucher",{"id":3010,"alt":418,"height":3011,"url":3012,"width":3011},"698521",200,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1558107451-adrien.jpeg",[],{"id":3015,"alt":418,"height":2949,"url":3016,"width":2951},"17908648","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1624030179-spendesk.png","Usamos Livestorm para reuniones internas de toda la compañía. De esta manera, los equipos remotos y el personal que viaja pueden unirse a reuniones importantes desde cualquier parte del mundo.","Spendesk","spendesk",{"authorUserStory":3021,"authorPicture":3022,"authorPosition":3025,"contentUserStory":3026,"logoColor":3032,"quote":3036,"name":3037,"slug":3038},"Miles De Paul",{"id":3023,"alt":3021,"height":1606,"url":3024,"width":1606},"303392","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1528125510-miles.jpeg","Marketing Manager",[3027,3028,3029,3030,3031],{"__typename":2972},{"__typename":2974},{"__typename":2972},{"__typename":2974},{"__typename":2972},{"id":3033,"alt":3034,"height":2949,"url":3035,"width":2951},"17908593","Mailjet logo","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1624029223-mailjet.png","Las capacidades de marca de Livestorm, los correos electrónicos y la experiencia del usuario desempeñaron el papel más importante en nuestro proceso de decisión.","Mailjet","mailjet","Livestorm vs %{company2}: ¿cuál elegir para tus webinars?","Compara Livestorm y %{company2} en funciones, integraciones y precios. Cada dato se verifica en la web, la página de precios y el centro de ayuda de cada proveedor, además de en las reseñas de G2 y Capterra.","Por qué los equipos eligen *Livestorm*",{"id":3043,"alt":2911,"height":3044,"url":3045,"width":3046},"26955167",2413,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1633959443-pattern-3d-color-fix.png",4320,{"id":3048,"alt":2917,"height":3049,"url":3050,"width":3051},"26955168",4249,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1633959446-gradient.png",2304,"Cómo se compara *Livestorm*",[3054,3059,3064,3069,3074,3079,3086,3093,3098,3106,3113,3121,3126],{"id":3055,"company2":3056,"slug":3058},"67269416",{"id":2593,"companyName":1344,"companyColor":3057},{"hex":2595},"livestorm-vs-webex",{"id":3060,"company2":3061,"slug":3063},"67269413",{"id":2578,"companyName":2579,"companyColor":3062},{"hex":2581},"livestorm-vs-on24",{"id":3065,"company2":3066,"slug":3068},"67269181",{"id":2616,"companyName":2617,"companyColor":3067},{"hex":2619},"livestorm-vs-crowdcast",{"id":3070,"company2":3071,"slug":3073},"67269185",{"id":2586,"companyName":1314,"companyColor":3072},{"hex":2588},"livestorm-vs-googlemeet",{"id":3075,"company2":3076,"slug":3078},"67269304",{"id":2570,"companyName":2571,"companyColor":3077},{"hex":2573},"livestorm-vs-gotowebinar",{"id":3080,"company2":3081,"slug":3085},"67269411",{"id":3082,"companyName":1284,"companyColor":3083},"58396236",{"hex":3084},"#4B53BC","livestorm-vs-microsoftteams",{"id":3087,"company2":3088,"slug":3092},"67269418",{"id":3089,"companyName":1462,"companyColor":3090},"58396314",{"hex":3091},"#DD4E41","livestorm-vs-webinarjam",{"id":3094,"company2":3095,"slug":3097},"67268967",{"id":2600,"companyName":2601,"companyColor":3096},{"hex":2603},"livestorm-vs-adobeconnect",{"id":3099,"company2":3100,"slug":3105},"67269870",{"id":3101,"companyName":3102,"companyColor":3103},"67269650","BigMarker",{"hex":3104},"#C98484","livestorm-vs-bigmarker",{"id":3107,"company2":3108,"slug":3112},"67270049",{"id":3109,"companyName":1404,"companyColor":3110},"67269684",{"hex":3111},"#8A3A3A","livestorm-vs-clickmeeting",{"id":3114,"company2":3115,"slug":3120},"67270139",{"id":3116,"companyName":3117,"companyColor":3118},"67269778","Demio",{"hex":3119},"#4D4646","livestorm-vs-demio",{"id":3122,"company2":3123,"slug":3125},"67268964",{"id":438,"companyName":439,"companyColor":3124},{"hex":2557},"livestorm-vs-zoom",{"id":3127,"company2":3128,"slug":3133},"67270241",{"id":3129,"companyName":3130,"companyColor":3131},"67269827","WebinarGeek",{"hex":3132},"#7A2020","livestorm-vs-webinargeek","Livestorm vs %{company2} (2026): funciones y precios","Livestorm vs %{company2} para webinars: compara funciones, integraciones con el CRM, precios y número de asistentes, actualizado en 2026. Descubre cuál encaja con tu equipo.",[3137,3149,3159],{"id":3138,"tab":3139,"subTitle":3140,"paragraph":3141,"asset":3142},"62722852","Todo en uno para marketing","Gestiona tus webinars de marketing desde *una única plataforma todo en uno*","\u003Cp>Planifica, promociona, organiza y analiza tus webinars en un solo lugar. Crea páginas de inscripción con tu marca, envía emails automáticos de recordatorio y seguimiento, e interactúa con los asistentes con encuestas, preguntas y respuestas y CTA en directo, sin herramientas adicionales.\u003C\u002Fp>\u003Cp>Después del evento, los datos de asistencia e interacción llegan a tu CRM, y AI Studio convierte las grabaciones en clips cortos para tus redes sociales.\u003C\u002Fp>",{"id":3143,"alt":3144,"format":3145,"height":3146,"url":3147,"width":3148},"bHHxTD-bSQ6GeIpHkEzYYw","Sala de eventos de Livestorm","jpg",1080,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1785845416-newroom.jpg",1920,{"id":3150,"tab":2632,"subTitle":3151,"paragraph":3152,"asset":3153},"62722851","Organiza webinars *directamente en tu navegador*","\u003Cp>Livestorm funciona directamente en el navegador de cualquier ordenador o móvil, así que tu audiencia puede unirse desde cualquier lugar sin descargar ni instalar nada.\u003C\u002Fp>\u003Cp>Eliminar ese paso extra mejora la asistencia: \u003Cstrong>en Livestorm, el 47,7 % de los inscritos asiste en directo de media\u003C\u002Fstrong> (Webinar Benchmark Report 2026, 33.786 webinars analizados).\u003C\u002Fp>",{"id":3154,"alt":3155,"format":3145,"height":3156,"url":3157,"width":3158},"O8egjkloSCCehkBjDWRKWQ","Un programa de sesiones prácticas en directo, por nivel y zona horaria",1431,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1791313462-acme-ai-industry-benefit-academy.jpg",2190,{"id":3160,"tab":3161,"subTitle":3162,"paragraph":3163,"asset":3164},"62722853","Impulsado por IA","Saca más partido a cada webinar *con IA*","\u003Cp>Conecta Livestorm a Claude con su conector verificado, o a cualquier agente de IA compatible con MCP, para crear eventos, inscribir asistentes y analizar la interacción en lenguaje natural.\u003C\u002Fp>\u003Cp>Los complementos van más allá: AI Studio convierte cada grabación en clips cortos, y las traducciones en directo muestran subtítulos con IA en tiempo real en el idioma de tus asistentes.\u003C\u002Fp>",{"id":3165,"alt":3166,"format":3145,"height":3156,"url":3167,"width":3158},"OANXH-fyTwChMVMZwOo52A","AI Studio convierte una sesión en clips, transcripción, resumen y capítulos","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1791302793-acme-ai-industry-benefit-ai-studio.jpg",[3169,3179,3188],{"id":3170,"tabTabTitle":1733,"tabSubtitle":3171,"tabImage":3172},"58385985","Livestorm vs %{company2}: funcionalidades",{"id":3173,"alt":3174,"format":3175,"height":3176,"url":3177,"width":3178},"26247258","Sala de eventos Livestorm y recordatorio de email","png",2208,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1633449272-features.png",3983,{"id":3180,"tabTabTitle":1737,"tabSubtitle":3181,"tabImage":3182},"58385986","Livestorm vs %{company2}: integraciones",{"id":3183,"alt":3184,"format":3145,"height":3185,"url":3186,"width":3187},"26247262","App Marketplace 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Páginas de inscripción, correos de recordatorio y seguimiento, sala del evento, grabaciones y páginas bajo demanda, analíticas y sincronización con el CRM: todo está en un mismo lugar, para que gestiones el evento de principio a fin sin ir saltando entre herramientas. Funciona en el navegador, y tus asistentes se unen en un clic, sin descargar nada.\n\nAdemás, se conecta con el resto de tus herramientas. HubSpot se sincroniza de forma nativa en el plan Pro, y Salesforce, Marketo, Pardot y Microsoft Dynamics en Enterprise. El servidor MCP oficial de Livestorm permite a Claude, ChatGPT y otros asistentes de IA crear eventos, inscribir asistentes y obtener tus datos de interacción por ti, en todos los planes, y es un [conector verificado en Claude](https:\u002F\u002Flivestorm.co\u002Fes\u002Fintegraciones\u002Fclaude). 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