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Free playbook.","Fill your next webinar with real buyers","\u003Cp>Get the full playbook, co-created by Livestorm and SparkForce, and learn how to:\u003C\u002Fp>\n\u003Cul>\n\u003Cli>Wire your LinkedIn Event to Livestorm so registrations land automatically\u003C\u002Fli>\n\u003Cli>Pick the ad formats that work, starting with Thought Leader Ads (11.8% CTR in SparkForce campaigns)\u003C\u002Fli>\n\u003Cli>Turn every recording into clips, Document Ads and a 90-day retargeting track\u003C\u002Fli>\n\u003C\u002Ful>","Before, during and after the live","\u003Cp>\u003Cem>By the end of this playbook, you'll be able to:\u003C\u002Fem>\u003C\u002Fp>\n\u003Cul>\n\u003Cli>Place LinkedIn in your channel mix (organic social is the #2 registration driver, cited by 43.3% of GTM teams)\u003C\u002Fli>\n\u003Cli>Warm up a cold audience with Thought Leader, Video and Event Ads, and judge it on the right metrics\u003C\u002Fli>\n\u003Cli>Time your promotion around the 7-day rule: 49.6% of registrations happen in the final week\u003C\u002Fli>\n\u003Cli>Restream your Livestorm session to LinkedIn Live to reach a second audience\u003C\u002Fli>\n\u003Cli>Retarget attendees, no-shows and viewers for 90 days, with the right message for each\u003C\u002Fli>\n\u003C\u002Ful>",[478,481,484],{"alt":479,"height":470,"url":480,"width":469},"livestorm-linkedin-webinar-playbook-slide-1","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1793008366-linkedin-webinar-playbook-slide-1.png",{"alt":482,"height":470,"url":483,"width":469},"livestorm-linkedin-webinar-playbook-slide-2","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1793008366-linkedin-webinar-playbook-slide-2.png",{"alt":485,"height":470,"url":486,"width":469},"livestorm-linkedin-webinar-playbook-slide-3","https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1793008367-linkedin-webinar-playbook-slide-3.png","Fill your webinars with LinkedIn","\u003Cp>Ads, timing and retargeting tactics that work for B2B webinars. Co-written by SparkForce and Livestorm.\u003C\u002Fp>","Stop counting sign-ups. Start counting pipeline.","\u003Cp>Most teams stop after promotion. This playbook covers the full lifecycle: the ads that build anticipation, the stream that carries the live, and the clips and retargeting that keep the webinar working for three months. Built on 7M+ registrations from the Livestorm Benchmark Report and SparkForce's work with 100+ B2B SaaS companies.\u003C\u002Fp>","Get the playbook",[],false,[],[],"Discover our virtual backgrounds",[],{"logo":499},{"id":500,"openLinkInNewTabTitle":501,"downloadIconTitle":502,"downloadIconPng":503,"downloadIconSvg":507,"downloadLogoTitle":509,"downloadLogoPng":510,"downloadLogoSvg":515,"visitBrandGuidelinesTitle":517,"visitBrandGuidelinesLink":518},"ALC9MfevTFOtqdGxjir3nA","Open link in new tab","Download Icon",{"alt":504,"height":505,"url":506,"width":505},"Icon in .png format",140,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1702040904-livestorm-icon-primary.png",{"url":508},"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1702040919-livestorm-icon-primary.svg","Download Logo",{"alt":511,"height":512,"url":513,"width":514},"Logo in .png format",63,"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1702040979-livestorm-logo-primary.png",372,{"url":516},"https:\u002F\u002Fwww.datocms-assets.com\u002F1127\u002F1702040994-livestorm-logo-primary.svg","Visit Brand Guidelines","https:\u002F\u002Fbrand.livestorm.co\u002F",{"allForms":520,"componentCsmSection":615,"componentForm":643,"componentEventBanner":656,"componentPricing":661,"componentSignupPopup":707,"global":758,"openGraph":770,"softwareApplicationSchema":774},[521,538,549,557,564,572,583,594,605],{"id":522,"name":523,"slug":524,"formId":525,"redirectUrl":425,"firstStepTitle":526,"firstStepText":527,"lastStepTitle":528,"lastStepText":529,"lastStepCta":530,"gtmEvent":534,"segmentEvent":535,"segmentLabel":536,"segmentWhitelistedProperties":537},"WFjns70TQg6BhSrndeLOuA","Demo","demo","5c4f470d-280b-4686-998d-4b435bce1025","Need a *Livestorm demo*?","Leave your information to schedule a demo with our sales team. We will run you through the Enterprise features and answer your questions.","Thanks, we'll be in touch *soon*!","In the meantime, you can check out [our on-demand product demo](https:\u002F\u002Fapp.livestorm.co\u002Flivestorm\u002Flivestorm-on-demand-webinar\u002F?utm_source=livestorm-website&utm_medium=nav) and get started for free by clicking on the button below.",{"id":531,"slot":532,"slug":533},"32390113","Try Livestorm for free","https:\u002F\u002Fapp.livestorm.co\u002F#\u002Fsignup","event.demoRequested","Demo requested","call","firstname, lastname, email, phone, company, company_size, country",{"id":539,"name":540,"slug":541,"formId":542,"redirectUrl":425,"firstStepTitle":543,"firstStepText":544,"lastStepTitle":545,"lastStepText":546,"lastStepCta":433,"gtmEvent":425,"segmentEvent":425,"segmentLabel":547,"segmentWhitelistedProperties":548},"YvOyYwrFQwuYHGlaSJibBQ","User group","user-group","34f03c1e-a6db-48ac-85b9-b7bc20158b3f","*Livestorm's 10 years event*","Rsvp for Livestorm's 10 years event","Thanks for registering!","Our team will review your registraton and will confirm your participation by email shortly.","User group form","firstname, lastname, company, job_function, email, phone",{"id":550,"name":551,"slug":552,"formId":553,"redirectUrl":425,"firstStepTitle":425,"firstStepText":554,"lastStepTitle":555,"lastStepText":556,"lastStepCta":433,"gtmEvent":425,"segmentEvent":425,"segmentLabel":425,"segmentWhitelistedProperties":425},"Tyv9unF3TiClSxQ9KwjbAw","VIP Calculator","calculator","e7527a4e-e2d0-40e2-b673-401713043e7a","Leave your information so our sales team can get in touch. 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Fill out the following form and we'll make the introductions.","Thank you for your request","We have shared your request for information with the agency.","Agency contact form","firstname, lastname, email, phone, company, website",{"id":595,"name":596,"slug":597,"formId":598,"redirectUrl":425,"firstStepTitle":599,"firstStepText":600,"lastStepTitle":528,"lastStepText":601,"lastStepCta":602,"gtmEvent":425,"segmentEvent":425,"segmentLabel":603,"segmentWhitelistedProperties":604},"BIv89PycSFaLGl3R_XhpSQ","Agency partner","agency-partner","171f3878-9dc2-404a-bd88-9d0b97d05dfc","Interested in our *partnership program*?","Fill in the following information to register.","In the meantime, you can check out [our on-demand product demo](https:\u002F\u002Fapp.livestorm.co\u002Flivestorm\u002Flivestorm-on-demand-webinar\u002F?utm_source=livestorm-website&utm_medium=nav) and get started for free by clicking on the button below.",{"id":531,"slot":532,"slug":533},"Agency partner form","firstname, 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