Salesforce

What is Salesforce?

Salesforce is the #1 global CRM solution that helps companies manage leads, contacts and accounts. With Salesforce you can create and manage campaigns. Salesforce’s integrated platform gives every department in an organization one single, shared view of a customer. This makes it easy for marketing, sales, customer support, and IT teams to manage information at scale.

Why integrate Salesforce with Livestorm?

By connecting your Salesforce account with Livestorm, you will be able to boost your conversion rates and save time on your sales processes.

Create leads faster

Streamline your lead generation process by automatically creating a lead in Salesforce for every new registrant that signs up for your Livestorm event. Inversely, you can add a Salesforce contact directly to your Livestorm event.

Manage every aspect of your campaigns

Gain maximum efficiency as our connector creates the campaigns in Salesforce automatically for you. Rename these campaigns as you see fit and stay in control of your marketing efforts.

You can choose to associate each registrant as a Campaign Member of the event they registered for. Your registrants may be replicated either as a Lead or Contact in Salesforce. With this integration, you will get an overview of all registrants for each event.

Qualify and nurture leads

When your event ends, your Campaign Members can be automatically updated with new attendance and engagement information, if applicable. You can also map and sync your Campaign Members’ custom fields from Salesforce with Livestorm. This zooming lens per event and registrant allows you to qualify, score, and nurture your leads more effectively. Additionally, analyzing the impact of your Livestorm events becomes simpler.

How to integrate Salesforce with Livestorm

To integrate Salesforce to your Livestorm account, simply follow this guide from our Help Center. Note that this integration is available for Enterprise customers only.