Usage-based enterprise pricing is a model where companies pay based on their actual consumption of a service rather than a flat fee. For video engagement platforms like Livestorm, this means pricing tied to metrics such as attendees per event, webinar minutes streamed, or the number of automated email sends.
Livestorm’s Usage-Based Enterprise Pricing for Greater Flexibility & Savings
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Try it for freeVideo plays a central role in our professional lives, and it’s here to stay! As a matter of fact, 84% of professionals use video to communicate internally, and 77% use it for external purposes, according to this new report.
When it comes to video conferencing, there’s a lack of collaboration. Traditional tools don't provide a common solution to address the needs of different teams and the diversity of their use cases.
With Livestorm’s Video Engagement Platform (VEP), teams can access a common video workspace for easier collaboration. A VEP is so much more than a webinar or video conferencing software: it addresses the complexity and diversity of remote communication for sales, marketing, and internal teams.
However, until now, our pricing model wasn’t flexible enough. The traditional user based licensing model created friction to onboard new teams to Livestorm or use the platform for any use case.
The mission of Livestorm’s video engagement platform is to enable our customers to connect simply and engage powerfully at scale. That’s why we are introducing a new Enterprise pricing to bill on the value that we actually create: engagement.
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Try it for freeIntroducing Livestorm’s new Enterprise pricing
Today, we are excited to introduce the first usage-based pricing in the industry! This new usage-based Enterprise pricing will offer you the flexibility and economies of scale that you need.
Historically, video providers were billing the usage of their product like telecom providers: by the minute. But, the value of a video engagement platform is to generate engagement with prospects, customers, or employees. Therefore, we'll adopt usage-based pricing by embracing codes from the Martech, CRM, and Collaboration spaces by billing on active contacts.
With this new Enterprise usage-based billing, you will be able to:
- Pay according to your usage: you will only pay depending on your total active contacts per month! Read more about active contacts below.
- Have unlimited hosts: your usage of Livestorm's video engagement platform won’t be limited by licensing costs, and you will have unlimited hosts for your team. Foster collaboration by inviting all your team members across departments!
- Include up to 3,000 live attendees: unlike our previous pricing plan, you can now go up to as many as 3,000 live attendees without additional charges!
This new usage-based billing with unlimited hosts lets you adopt Livestorm across any department at a fraction of the cost compared to traditional license-based pricing. Organizations will pay the same price, whether they have one or thousands of team members. Moreover, only the active contacts will be accounted for!
We’ll also continue to provide more flexibility to our customers by adding new customization features for your events. Stay tuned!
Livestorm’s new Enterprise usage-based billing: greater flexibility and savings
Who can subscribe to the usage-based Enterprise plan?
This plan is available immediately to new and existing Enterprise customers who wish to move to the new pricing and starts at 500 active contacts per month.
What is an active contact?
An active contact is a unique person (external registrant or team member) who has registered for or joined one of your Livestorm events. These individuals are calculated on a monthly basis.
How can you benefit from this plan?
If you want to upgrade or have questions about this new usage-based plan, we invite you to contact our Sales team at sales@livestorm.co.
If you already have a Livestorm Enterprise account, then you can contact your dedicated Customer Success Manager (CSM) to switch plans! If you prefer to keep your existing pricing plan, you can do that too.
We’re rolling out the usage-based billing only for Enterprise accounts for now, but stay tuned for further improvements and features that will soon be added to our other tiers of pricing.
Frequently Asked Questions
What is usage-based enterprise pricing?
How does usage-based pricing differ from seat-based pricing?
Seat-based pricing charges per user who can access the platform, regardless of usage, while usage-based pricing charges based on actual consumption. Many webinar platforms combine both approaches, using seats for organizers plus usage metrics like attendees to align costs with outcomes.
How do you implement usage-based pricing?
Choose a measurable unit like attendee seats, webinar sessions, or streaming minutes, set clear thresholds and overage rules, and instrument tracking so customers can monitor consumption in real time. Livestorm supports this with event-level reporting and analytics to help teams forecast and control spend.
What are the benefits of usage-based pricing for enterprises?
Usage-based pricing aligns costs with actual business value and scales with customer needs, making it easier to justify ROI. It helps enterprises avoid paying for unused capacity while supporting sustainable growth as usage increases.
How does ASC 606 affect usage-based pricing?
Under ASC 606, usage-based arrangements recognize revenue as customers consume the service, meaning revenue ties to actual event delivery or attendee usage rather than contract signature date. Accurate usage tracking and auditable reports help support clean revenue recognition workflows.
What usage metrics work best for webinar platforms?
Common usage metrics for webinar platforms include number of attendees per event, total webinar minutes streamed, number of events hosted, and automated email sends. Livestorm provides event analytics and exports that help teams track these metrics and reconcile usage internally.