How to Create a Webinar Marketing Strategy (+5 Tactics to Use)
Marketing

How to Create a Webinar Marketing Strategy (+5 Tactics to Use)

Learn how to create a successful webinar marketing strategy. Discover 5 promotion tactics to market webinars, boost attendance, and generate leads.

15 B2B Webinar Ideas for Every Stage of the Customer Journey
Marketing

15 B2B Webinar Ideas for Every Stage of the Customer Journey

Explore creative webinar ideas tailored for every stage of the B2B customer journey. Find out how to host engaging webinars that resonate with your ICP.

9 Tips to Make Your Webinars Accessible to Everyone
Marketing

9 Tips to Make Your Webinars Accessible to Everyone

Learn 9 webinar accessibility tips to reach more customers and comply with EU requirements. Improve audio, enable captions, and more with Livestorm.

How to Build a Lead Generation Funnel in 7 Steps
Marketing

How to Build a Lead Generation Funnel in 7 Steps

Discover how to build a lead generation funnel in 7 steps. Attract prospects, guide their customer journey, and boost conversions with a lead funnel.

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Posts from Gilles Bertaux

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Gilles Bertaux

Gilles Bertaux

CEO and co-founder

Gilles Bertaux is co-founder and CEO of Livestorm, the world’s leading end-to-end video engagement platform. As a first-time entrepreneur, Gilles co-founded Livestorm in 2016 along with Robin Lambert, Tom Forlini and Vincent Garreau. In 2020, Gilles raised $30M in series B to accelerate Livestorm’s presence in Europe and the US and scale its go-to-market strategies towards mid-market and Enterprise. Now 5,000+ companies trust Livestorm to organize their meetings, webinars or online events.

How a top medical device company improved webinar outcomes with Livestorm
Company updates

How a top medical device company improved webinar outcomes with Livestorm

Discover how a leading medical device company boosted webinar results using Livestorm.

Automated Webinars: Benefits compared to Live Webinars
Marketing

Automated Webinars: Benefits compared to Live Webinars

In this post, you will learn about Automated Webinars vs Live Webinars and how to set them up.

Livestorm is Now a HubSpot Certified Partner
Company updates

Livestorm is Now a HubSpot Certified Partner

Livestorm has officially become a certified app partner with HubSpot, a leading CRM and marketing automation platform.

6 Ways To Boost Your Content Marketing with Webinars
Marketing

6 Ways To Boost Your Content Marketing with Webinars

In this post we'll share some webinar formats you can use to boost your content marketing strategy.

How to Build Authority Within Your Target Market
Marketing

How to Build Authority Within Your Target Market

Building authority within your target market is essential when you want to gain some early traction. Here are our two-cents on what’s like to build it from scratch.

Livestorm’s Usage-Based Enterprise Pricing for Greater Flexibility & Savings
Company updates

Livestorm’s Usage-Based Enterprise Pricing for Greater Flexibility & Savings

We've upgraded our Enterprise pricing to reflect usage. Discover how this will benefit you with this article.

Live Polls and Surveys You Should be Using for Your Webinars
Marketing

Live Polls and Surveys You Should be Using for Your Webinars

Webinars are only as great as your ability to interact with your audience. In this post, I will share a few reasons why we believe live polls are important.

We've Raised a 4.6M€ Series A
Company updates

We've Raised a 4.6M€ Series A

Livestorm has raised a 4.6M€ series A round to expand to other use video and web-conferencing cases and strengthen our presence in the US.

Livestorm Raises a $30 Million Series B
Company updates

Livestorm Raises a $30 Million Series B

Livestorm has raised a $30 series B round to strengthen our presence globally and accelerate hiring.

Support for Ukraine
Company updates

Support for Ukraine

How Livestorm is responding to the war in Ukraine.

Webinars Should be Part of Your Marketing Communication Strategy
Marketing

Webinars Should be Part of Your Marketing Communication Strategy

You may not see it, but a lot of SaaS companies out there are doing webinars on a weekly basis. Webinars are the perfect channel for SaaS companies, here's why.

Product Update: Official Launch
Company updates

Product Update: Official Launch

Livestorm is officially out of beta. Also, it is now possible to run webinars inside the browser on any browsers (desktop or mobile).