How to Offer Continuing Education Credits for Finance
Learn how to provide continuing education credits for finance professionals. Discover how to develop material, get approval, and offer an online course.
What Is AI Marketing? Challenges & Best Practices
Learn how AI marketing transforms your strategy and benefits your brand. Get free tools, explore use cases, and review best practices for AI in marketing.
Pharmaceutical Meeting Planning: 9 Tips for Pharma Events
Host successful pharma events with our tips for pharmaceutical meeting planning. Run effective investigator meetings, product launches, and other events.
How to Plan a Successful Medical Congress in 2025
Learn how to organize a successful medical congress. Discover the biggest perks of participating and how to plan an event that makes an impact.
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What Is AI Marketing? Challenges & Best Practices
Learn how AI marketing transforms your strategy and benefits your brand. Get free tools, explore use cases, and review best practices for AI in marketing.
Calendar 2026 for Tech Marketers: Events, trends & inspiration
The tech industry never slows down—and neither should your marketing. This 2026 calendar highlights the key dates and events you need to plan campaigns that land.”
How to Write a Video Script (+ Free Tool)
Learn how to write a video script with our step-by-step walkthrough and expert tips. Use our free tool to generate video scripts in minutes.
16 Event Marketing Strategies for 2025 (+Examples)
Discover 16 powerful event marketing strategies to promote your next event. Get clear on types of event marketing and how to build a strategy.
Marketing Calendar for Healthcare 2026: Key dates and inspirations
Get ahead with our 2026 healthcare marketing calendar. Explore key dates from regulations to B2B events, plus campaign ideas to maximize impact. Discover it now.
How to Cancel an Event (+5 “Event Cancelled” Email Templates)
Learn how to cancel an event gracefully yet professionally. Use our "event cancelled" email templates to notify attendees and maintain brand integrity.
How to Test Your Microphone and Camera: 7 Ways to Check
Test your webcam and microphone before hosting a live event to ensure you sound and look your best. Here's how to do it in a few simple steps.
Marketing Calendar for Finance 2026: Key Dates
Plan smarter with our 2026 finance marketing calendar. Discover key dates (regulations, B2B events...) and get marketing ideas to time your campaigns. Read now.
10 Best Pre-Recorded Webinar Platforms to Help You Scale
Discover the best pre-recorded webinar platforms for delivering on-demand content, engaging viewers, generating leads, and driving conversions.
18 Unforgettable Webinar Titles & How to Create Your Own
Get inspired by 18 of the most unforgettable webinar titles. Learn how to create your own catchy webinar titles and headlines for your next event.
21 Expert Tips for Social Media Event Promotion
Learn how to promote an event on social media. Design an event promotion strategy that targets the right audience, creates buzz, and boosts attendance.
Why You Lose Train of Thought When Speaking (+ Solutions)
Learn why you lose your train of thought when speaking or hosting webinars. Get practical strategies to recover quickly and prevent future mental blocks.
Life Sciences Marketing: Guide to Strategies & Trends
Learn how to develop and optimize your life sciences marketing strategy, including key trends to incorporate and tips to overcome common challenges.
Symposium vs. Conference: What's the Difference?
Discover the difference between a symposium and a conference, and find out all you need to plan the ideal in-person or virtual event format.
What Is a Summit? How to Host One: 15-Step Checklist
Host a successful virtual summit with the help of our checklist. Get tips for producing online summits, from the initial strategy to the post-event review.
How to Grow Revenue Faster with Sales and Marketing Alignment
Grow revenue faster with sales and marketing alignment. Discover best practices to align your sales and marketing team and win more business.
Plan a Marketing Budget: How to Allocate Spend for ROI & Growth
Plan a marketing budget that fits your company's short- and long-term goals. Learn how to allocate marketing spend to maximize ROI and growth.
Video SEO: Complete Guide to Optimize Videos for Search
Learn how to optimize videos for search engines and viewers with 11 video SEO best practices that increase visibility, drive traffic, and generate leads.
9 Tips to Make Your Webinars Accessible to Everyone
Learn 9 webinar accessibility tips to reach more customers and comply with EU requirements. Improve audio, enable captions, and more with Livestorm.
5 Ways to use Automatic Redirect After your Webinar Ends
Leave a lasting impression by adding automatic redirects to the end of your webinars. Here are five ways you can use this feature in your presentations.
Email Automation: Guide to Automated Marketing Emails
Use email automation to grow your business. Set up an email automation strategy and spark ideas with email marketing automation examples.
Data in Healthcare Marketing: How to Unlock HCP Insights
Learn how to gather and use HCP insights. Transform your pharma marketing strategy and develop tailored messaging and content for HCPs.
How to Create a Webinar Marketing Strategy (+5 Tactics to Use)
Learn how to create a successful webinar marketing strategy. Discover 5 promotion tactics to market webinars, boost attendance, and generate leads.
75 Questions to Ask Guest Speakers During a Virtual Event
Find out what to ask and what to avoid along with other tips and tricks for a successful and engaging guest speaker virtual event.
How to Find Keynote Speakers for Virtual or Hybrid Events
Learn how to find keynote speakers for virtual and hybrid events. Get budget ranges, evaluation tips, and actionable search strategies.
AI in Banking Marketing: Smarter, but still Human?
Discover how the French banking firm Crédit Agricole Transitions & Énergies combines artificial intelligence, webinars, and local outreach to strengthen customer relationships.
What Is Thought Leadership? A Practical Framework
What is thought leadership? Learn how to create an authentic strategy that drives business growth. Includes frameworks, content formats, and examples.
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How to create a virtual event marketing strategy
Work in events, marketing, comms, or PR? There’s strong chance you need advice on hosting a virtual event for your business or improving your webinar landing page. Virtual conferences are a great way to promote your work and engage wider audiences. Creating a virtual event space for real-time communication with virtual attendees allows you to deliver valuable content to your clients or customers, while amplifying the voice and vision of your company, getting to know your online community and embracing all the opportunities of event partnership. That’s why we’ve written up several comprehensive guides to making your virtual event a hit. Plus, you’ll get a wealth of social media promotion and virtual event ideas for your business, including tools for webinar promotion and advice for incorporating video conferences and event partnership into your marketing strategy. Take a look at seven strategic partnership examples including affiliate marketing and distribution partnership and try out our content ideas for social media event marketing and partnership marketing to boost your social media metrics. But first, you may be wondering how to encourage participation in virtual meetings or run an interactive event. We can tell you how to host engaging virtual events! And if you're asking yourself "what is a webinar?" before you even begin with webinar online marketing, that's OK too! These posts answer all your questions—even the simple ones.