Webinar

Latest articles

  • How to run a webinar on LinkedIn: a B2B playbook

    WebinarOct 26, 2026
  • LinkedIn Thought Leader Ads: a B2B guide with real data

    Lead GenerationOct 26, 2026
  • How to restream your webinar to LinkedIn Live

    WebinarOct 26, 2026
  • Average Webinar Attendance Rate (2026) + 15 Ways to Boost It

    WebinarOct 21, 2026
  • Webinar Follow-Up Email: 10 Templates, Subject Lines & Timing

    WebinarOct 21, 2026

More articles in Webinar

The new Livestorm Room, with reactions in the chat and the Ask question button
Company updates

Introducing The New Room Experience: a new way to engage, right inside the Room

A new Room and a new chat for every Livestorm event: more engaging for viewers, easier to run for hosts, with nothing to set up.

October 20, 2026

home office computer setup
AI

Webinar platforms with an MCP server: 2026 comparison

Your AI assistant already reads your CRM and your ad accounts. Your webinar platform is often where it stops. As of October 2026, Livestorm, Zoho Webinar and Sequel run official MCP servers built for webinar data, and Zoom runs one focused on meetings. GoTo Webinar, WebinarJam, Demio, BigMarker and WebinarGeek connect to AI assistants only through third-party bridges such as Zapier or Pipedream.

October 15, 2026

Webinar

8 Best Webinar Platforms with Salesforce Integration (2026)

Compare 8 webinar platforms with Salesforce integration: native vs Zapier, Campaign creation, engagement data, two-way registration, and plan required.

October 1, 2026

woman configuring software integration
Webinar

11 Best Webinar Platforms with HubSpot Integration (2026)

Compare 11 webinar platforms with HubSpot integration: Marketing Events, engagement data, two-way registration, plans, and Marketplace ratings.

October 1, 2026

Webinar

How to host a webinar: a step-by-step guide

Discover how to host a webinar with insider tips from Livestorm. Find out how to prep, host, and wrap up a successful webinar session.

September 27, 2026

two women sitting next to each other waving at a screen
Webinar

What Is a Webinar? Meaning, How It Works & Types

A webinar is a live online presentation you join by link and take part in through chat, Q&A, and polls. Learn how it works, what to expect, and the main types.

September 17, 2026

The webinar blog for B2B marketers

Whether you're planning your first webinar or scaling an existing program, you'll find practical, in-depth guides covering every stage of the webinar lifecycle. From writing compelling webinar titles and building high-converting landing pages to running a dry run, managing live Q&As, and sending follow-up emails that re-engage attendees — every step has its own playbook here. Browse guides on webinar best practices, webinar engagement strategies, webinar marketing, audience growth, and how to create a webinar funnel that turns registrations into pipeline. We also cover platform comparisons, AI-powered webinar features, pricing models, accessibility requirements, and ROI frameworks — so you can make informed decisions at every stage of your webinar strategy. Looking to go further? Dive into resources on automated webinars, on-demand webinar software, demand generation webinars, ABM webinar plays, and how to integrate webinars into the full marketing funnel. Updated regularly with new research, platform guides, and field-tested playbooks.