Well below the level of speech, so narration and dialogue stay clear. Fade it in and out rather than cutting it abruptly.
Video Glossary
Background Music
Background music is music played under a video to set the mood and support the content.
What is background music?
Background music is the music track that plays under your video's main audio. It sets the mood, fills silence, and helps a video feel finished. It sits low enough that narration and dialogue stay clear.
Why background music matters
The right music shapes how a video feels before a word is spoken. Upbeat tracks energize product and social content, while calm tracks suit explainers and testimonials. Music also smooths transitions and holds a montage together.
Using music the right way
Keep music well below the level of speech, and fade it in and out rather than cutting it abruptly. Always use licensed or royalty-free tracks, since unlicensed music can get your video muted or taken down.
Music in repurposed clips
When you create short-form video from longer recordings, a subtle music bed can lift energy, especially for highlights and recaps. Keep speech clear so your message still lands with the sound on or off.
Frequently Asked Questions
How loud should background music be?
Can I use any music in my videos?
No. Use licensed or royalty-free music, since unlicensed tracks can get your video muted or taken down.
Does background music improve a video?
Often, when chosen well. It sets the mood, fills silence, and smooths transitions, but it should support the message rather than compete with it.
What music suits business videos?
Something subtle that matches your brand and topic. Calm tracks suit explainers and testimonials, while upbeat tracks fit product and social content.
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