Webinar Glossary

Webcast

Webcasts are real-life professional events that are recorded and broadcasted online.

What is a webcast?

The definition of a webcast is very simple: webcasts are real-life events that are recorded and broadcasted online. Webcasting can used to stream table discussions, presentations with one speaker, or live panels. Any professional event that can happen in front of an audience will also work for a video webcast.

As a webcaster, you can distribute your live webcast with a webinar software, which makes it easy for hosts to share slides. And since most webinar platforms have recording features built-in, your webcast can be repurposed and redistributed at a later time.

Webcast vs webinar: what is the difference between a webcast and a webinar?

Webcasts and webinars are easy to confuse, as they are both online video events. However, there are a few key differences. Webcasts usually have a Q&A session with the live and online audience at the end of the presentation. Because webcasts have a live aspect to them, all of the normal preparations for event planning will need to be considered. Finding venues, speakers, and making sure the technology is up to par for the streaming component all factor into webcasts.

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Webinars happen 100% online and are highly interactive. Audiences can send questions in real-time, and respond to polls during the presentation. There is no need to find a venue, webinars can be hosted from anywhere with an internet connection.

Webcast vs podcast: what is the difference between a webcast and a podcast?

Webcasts are sometimes confused with podcasts because they have similar-sounding names. And while they are not the same medium, it is true that they are both valuable tools for marketing and have a "share" factor that makes them reach large audiences.

We've already mentioned that a webcast is a live video stream of an event. Therefore, the critical difference between a webcast and a podcast is that a podcast contains no visual elements. Podcasts are audio files and lack any engagement features present in a webcast like registration pages, chat tabs, screen sharing, automated recordings, and more.

What are the benefits of webcasts ?

Here are a few benefits of webcasts:

  • Less costly
  • Better reach
  • Save on travel costs

The ideal use-case for a webcast is an event that can be hosted in a smaller venue and is live-streamed online. The limited live audience can participate with the speakers, while still benefiting from the high standards of a physical event. Event organizers pay less overall, while the reach of any particular event is expanded. Plus, webcasts help to save on travel costs for attendees.

What is the best webcast software ?

If you are looking for a webcasting software to manage every part of your webcast, look no further. From the registration pages to hosting the actual webcast – and even the follow-up afterward, Livestorm is the world's first video engagement platform that can do it all. You can try it for free here.

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