SaaSCast Ep.5 Find Your Ideal Customer (MadKudu)
Last week we hosted the fifth episode of our monthly live SaaSCast. I had the pleasure to interview Francis Brero, co-founder and CRO of MadKudu.
November 3, 2016 • 1 min. read
SaaSCast Ep. 4 - Customer-Driven Growth (feat. Buffer)
In our last episode of SaaSCast we discussed with Maxime Berthelot from Buffer how to build a growth engine and how Buffer handles their own growth strategy.
October 20, 2016 • 1 min. read
How-To to Build Authority Within Your Target Market
Building authority within your target market is essential when you want to gain some early traction. Here are our two-cents on what’s like to build it from scratch.
September 26, 2016 • 1 min. read
SaaSCast Ep.1 - Customer Success (feat. Salesmachine)
In this week's SaaSCast we held a live session with Gilles Samoun, CEO of Salesmachine. We talked about Salesmachine manages Customer Success. You will find the audio replay in french as well as the Slideshare (in english).
September 1, 2016 • 1 min. read
Real-time Communication is Changing Marketing
Slack, Livestorm, YouTube Live or Drift are real-time marketing tools. Your users now want to engage in real-time with your brand. Here's why and how real-time communication is changing the marketing game.
August 16, 2016 • 1 min. read