How to Offer Continuing Education Credits for Finance
Learn how to provide continuing education credits for finance professionals. Discover how to develop material, get approval, and offer an online course.
What Is AI Marketing? Challenges & Best Practices
Learn how AI marketing transforms your strategy and benefits your brand. Get free tools, explore use cases, and review best practices for AI in marketing.
Pharmaceutical Meeting Planning: 9 Tips for Pharma Events
Host successful pharma events with our tips for pharmaceutical meeting planning. Run effective investigator meetings, product launches, and other events.
How to Plan a Successful Medical Congress in 2025
Learn how to organize a successful medical congress. Discover the biggest perks of participating and how to plan an event that makes an impact.
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How to Create a Webinar Outline [+ Free Tool]
Learn how to create a webinar outline so you can host more successful online events that engage your target audience and meet key marketing goals.
10 Public Speaking Tips to Be More Persuasive & Win Buy-In
Learn 10 proven public speaking tips to make your webinars more persuasive and win buy-in from B2B audiences. Boost confidence and engagement.
7 Body Language Tips for Powerful Public Speaking
Master public speaking body language for webinars. Learn 7 simple changes to posture, eye contact, and gestures to make you more credible on camera.
Public Speaking Anxiety: How to Manage & Overcome It
Overcome public speaking anxiety with proven techniques. Learn breathing exercises, confidence-building strategies, and virtual presentation tips.
Webinar ROI Calculator: 5 Steps to Evaluate ROI (+Free Tool)
Learn to maximize webinar ROI. Use our webinar ROI calculator to measure return on investment and get more value from your marketing efforts.
Marketing ROI: How to Measure It & Tips to Improve ROI
Learn how to calculate marketing ROI, benchmark performance, and optimize results. Get the insights you need to make smarter marketing decisions.
Webinar ABM: How to Attract & Convert High-Value Leads
Complete guide to using webinars in ABM campaigns. Learn to engage target accounts, reach decision-makers, and measure what moves the needle.
14 Ways to Repurpose Content to Increase Reach
Learn how repurposing content boosts reach and engagement. Get ideas to repurpose content across formats and channels to amplify marketing efforts.
How to Build a Lead Generation Funnel in 7 Steps
Discover how to build a lead generation funnel in 7 steps. Attract prospects, guide their customer journey, and boost conversions with a lead funnel.
Build a Demand Generation Webinar Strategy That Drives Pipeline
Learn how to design demand generation webinars that attract qualified prospects. Discover 7 effective formats plus a step-by-step strategy guide.
Sync Marketing & Sales with Livestorm's HubSpot Integration
Learn how Livestorm’s HubSpot integration helps you sync webinar data, automate workflows, and close deals faster. Get setup tips and best practices.
What Is a Panel Discussion? And How to Run One Like a Pro
Discover everything you need to know about creating a successful panel discussion including how to choose the best format, topics, guests, and host.
How to Plan an Event in 9 Steps (+ Event Planning Checklist)
Learn how to plan a successful event in 9 steps. Get our event planning tips and grab our checklist to set up your next event for success.
5 Event Email Templates & Examples to Boost Attendance & Leads
Build an event email marketing program that boosts attendance and generates leads. Get email templates and see examples to inspire your messaging
12 Best Video Hosting Sites for Business (Free + Paid)
Discover the 12 best video hosting sites for business, with options for free and paid services. Find the ideal option to upload, record, and share videos.
8 Insurance Marketing Tools to Generate & Nurture Leads
Discover 8 types of insurance marketing tools for generating and nurturing leads. Get essential software to expand your client base and grow your agency.
13 Webinar Engagement Strategies to Keep Audiences Invested
Try these 13 creative webinar engagement tips to capture and keep your audience's attention before, during, and after your next online event.
How to Run a Roundtable Discussion in 11 Steps
Discover how to lead a successful roundtable discussion. Get tips for in-person and virtual events and use our step-by-step plan to host an engaging event.
How to Write the Perfect Webinar Follow-Up Email [+10 Templates]
Learn how to write effective email follow-ups to drive conversions after webinars. Read more to get 10 webinar follow-up email templates.
How to Host a Successful Webinar: The Complete Guide
Discover how to host a webinar with insider tips from Livestorm. Find out how to prep, host, and wrap up a successful webinar session.
How to Host an Event Debrief: 15 Essential Questions to Ask
Gather post-event insights with our essential event debrief template. Get key debrief questions to ask for a successful post-event meeting.
Event Sponsorship Guide: How to Find the Right Event Partners
Get our step-by-step process to find event sponsors. Learn about types of event sponsorships, crafting sponsorship packages, and building partnerships.
Inbound Marketing: Why It Works for B2B & How to Start
Discover how inbound marketing attracts, engages, and delights potential customers via engaging content, making it a powerful B2B marketing strategy.
How to Record a Webinar: Guide for Hosts and Attendees
Learn how to record a webinar whether you’re hosting or attending. Find out how to easily record an event using webinar or screen recording tools.
22 Event Marketing Examples & Trends for Your Strategy
Get event marketing examples and discover event marketing trends to build a successful B2B event strategy.
15 B2B Webinar Ideas for Every Stage of the Customer Journey
Explore creative webinar ideas tailored for every stage of the B2B customer journey. Find out how to host engaging webinars that resonate with your ICP.
The Ultimate Guide to Hosting Virtual Conferences
Use this comprehensive step-by-step actionable guide to discover how to: plan, promote, host, and analyze your virtual conference.
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How to create a virtual event marketing strategy
Work in events, marketing, comms, or PR? There’s strong chance you need advice on hosting a virtual event for your business or improving your webinar landing page. Virtual conferences are a great way to promote your work and engage wider audiences. Creating a virtual event space for real-time communication with virtual attendees allows you to deliver valuable content to your clients or customers, while amplifying the voice and vision of your company, getting to know your online community and embracing all the opportunities of event partnership. That’s why we’ve written up several comprehensive guides to making your virtual event a hit. Plus, you’ll get a wealth of social media promotion and virtual event ideas for your business, including tools for webinar promotion and advice for incorporating video conferences and event partnership into your marketing strategy. Take a look at seven strategic partnership examples including affiliate marketing and distribution partnership and try out our content ideas for social media event marketing and partnership marketing to boost your social media metrics. But first, you may be wondering how to encourage participation in virtual meetings or run an interactive event. We can tell you how to host engaging virtual events! And if you're asking yourself "what is a webinar?" before you even begin with webinar online marketing, that's OK too! These posts answer all your questions—even the simple ones.