How to Host a Webinar? The Complete Guide for 2026
Marketing

How to Host a Webinar? The Complete Guide for 2026

Discover how to host a webinar with insider tips from Livestorm. Find out how to prep, host, and wrap up a successful webinar session.

What Is Partnership Marketing? Ultimate Guide 2026
Marketing

What Is Partnership Marketing? Ultimate Guide 2026

Unlock the power of partnership marketing to boost lead generation and revenue. Get tips for partner marketing and drive your business growth.

13 Best Automated Webinar Platforms [2026 Comparison]
Marketing

13 Best Automated Webinar Platforms [2026 Comparison]

Compare 13 of the best automated webinar platforms for B2B lead generation. See why Livestorm tops the list.

How to Plan & Host a Successful Webinar Training Session
Remote communication

How to Plan & Host a Successful Webinar Training Session

Get our complete guide to webinar training sessions. Learn when to use them and how to set up engaging online training for your team or customers.

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How to Host a Webinar? The Complete Guide for 2026
Marketing

How to Host a Webinar? The Complete Guide for 2026

Discover how to host a webinar with insider tips from Livestorm. Find out how to prep, host, and wrap up a successful webinar session.

What Is Partnership Marketing? Ultimate Guide 2026
Marketing

What Is Partnership Marketing? Ultimate Guide 2026

Unlock the power of partnership marketing to boost lead generation and revenue. Get tips for partner marketing and drive your business growth.

13 Best Automated Webinar Platforms [2026 Comparison]
Marketing

13 Best Automated Webinar Platforms [2026 Comparison]

Compare 13 of the best automated webinar platforms for B2B lead generation. See why Livestorm tops the list.

What Is Field Marketing? Tactics, Benefits, and Metrics
Marketing

What Is Field Marketing? Tactics, Benefits, and Metrics

Discover the power of field marketing and learn how to design marketing activities that engage customers and drive revenue.

Webinar ROI Calculator: 5 Steps to Evaluate ROI (+Free Tool)
Marketing

Webinar ROI Calculator: 5 Steps to Evaluate ROI (+Free Tool)

Learn to maximize webinar ROI. Use our webinar ROI calculator to measure return on investment and get more value from your marketing efforts.

Build a Demand Generation Webinar Strategy That Drives Pipeline
Marketing

Build a Demand Generation Webinar Strategy That Drives Pipeline

Learn how to design demand generation webinars that attract qualified prospects. Discover 7 effective formats plus a step-by-step strategy guide.

15 B2B Webinar Ideas for Every Stage of the Customer Journey
Marketing

15 B2B Webinar Ideas for Every Stage of the Customer Journey

Explore creative webinar ideas tailored for every stage of the B2B customer journey. Find out how to host engaging webinars that resonate with your ICP.

How to Find Keynote Speakers for Virtual or Hybrid Events
Marketing

How to Find Keynote Speakers for Virtual or Hybrid Events

Learn how to find keynote speakers for virtual and hybrid events. Get budget ranges, evaluation tips, and actionable search strategies.

9 Tips to Make Your Webinars Accessible to Everyone
Marketing

9 Tips to Make Your Webinars Accessible to Everyone

Learn 9 webinar accessibility tips to reach more customers and comply with EU requirements. Improve audio, enable captions, and more with Livestorm.

B2B Marketing Strategies: Your Guide to What Works in 2026
Marketing

B2B Marketing Strategies: Your Guide to What Works in 2026

Explore the top B2B marketing strategies for 2026. Learn about video marketing, email marketing, and more in this comprehensive guide for B2B.

Marketing

Inbound Marketing: Why It Works for B2B & How to Start

Discover how inbound marketing attracts, engages, and delights potential customers via engaging content, making it a powerful B2B marketing strategy.

How to Create a Webinar Marketing Strategy (+5 Tactics to Use)
Marketing

How to Create a Webinar Marketing Strategy (+5 Tactics to Use)

Learn how to create a successful webinar marketing strategy. Discover 5 promotion tactics to market webinars, boost attendance, and generate leads.

16 Event Marketing Strategies for 2026 (+Examples)
Marketing

16 Event Marketing Strategies for 2026 (+Examples)

Discover 16 powerful event marketing strategies to promote your next event. Get clear on types of event marketing and how to build a strategy.

12 Best HubSpot Integrations for Webinar Software
Marketing

12 Best HubSpot Integrations for Webinar Software

Compare 12 webinar platforms to find the best HubSpot integrations. See why Livestorm is the best for syncing data and simplifying lead generation.

What Is the Best Webinar Platform with AI Features?
Marketing

What Is the Best Webinar Platform with AI Features?

Discover the best webinar platform with AI features. Compare transcription, content repurposing, and captioning tools across 12 platforms.

How to Boost Webinar Attendance Rate: 15 Proven Tactics
Marketing

How to Boost Webinar Attendance Rate: 15 Proven Tactics

Low webinar attendance compromising your results? Learn the why behind no-shows and find out how to boost webinar attendance with 15 actionable tips.

How to Implement ABM Play That Work [Experts Takes]
Marketing

How to Implement ABM Play That Work [Experts Takes]

Learn practical ABM implementation strategies from Userpilot and Demandbase experts. Get frameworks for account selection, measurement, and sales alignment.

Webinar ABM: How to Attract & Convert High-Value Leads
Marketing

Webinar ABM: How to Attract & Convert High-Value Leads

Complete guide to using webinars in ABM campaigns. Learn to engage target accounts, reach decision-makers, and measure what moves the needle.

Data in Healthcare Marketing: How to Unlock HCP Insights
Healthcare

Data in Healthcare Marketing: How to Unlock HCP Insights

Learn how to gather and use HCP insights. Transform your pharma marketing strategy and develop tailored messaging and content for HCPs.

20 Fun Virtual Event Ideas for Your Team and Clients
Marketing

20 Fun Virtual Event Ideas for Your Team and Clients

Explore our fantastic list of fun virtual event ideas and see which ones your clients, prospects, and in-house teams will love most.

Event Sponsorship Guide: How to Find the Right Event Partners
Marketing

Event Sponsorship Guide: How to Find the Right Event Partners

Get our step-by-step process to find event sponsors. Learn about types of event sponsorships, crafting sponsorship packages, and building partnerships.

How to Plan an Event in 9 Steps (+ Event Planning Checklist)
Marketing

How to Plan an Event in 9 Steps (+ Event Planning Checklist)

Learn how to plan a successful event in 9 steps. Get our event planning tips and grab our checklist to set up your next event for success.

Complete Guide to Hosting Successful Virtual Recruiting Events
Marketing

Complete Guide to Hosting Successful Virtual Recruiting Events

Virtual recruiting events take preparation and creativity. Discover everything you need to know, including how to get set up and ideas for boosting engagement.

How to Create a Webinar Outline [+ Free Tool]
Marketing

How to Create a Webinar Outline [+ Free Tool]

Learn how to create a webinar outline so you can host more successful online events that engage your target audience and meet key marketing goals.

Symposium vs. Conference: What's the Difference?
Marketing

Symposium vs. Conference: What's the Difference?

Discover the difference between a symposium and a conference, and find out all you need to plan the ideal in-person or virtual event format.

How to Run a Roundtable Discussion in 11 Steps
Marketing

How to Run a Roundtable Discussion in 11 Steps

Discover how to lead a successful roundtable discussion. Get tips for in-person and virtual events and use our step-by-step plan to host an engaging event.

10 Best Pre-Recorded Webinar Platforms to Help You Scale
Marketing

10 Best Pre-Recorded Webinar Platforms to Help You Scale

Discover the best pre-recorded webinar platforms for delivering on-demand content, engaging viewers, generating leads, and driving conversions.

How to create a virtual event marketing strategy

Work in events, marketing, comms, or PR? There’s strong chance you need advice on hosting a virtual event for your business or improving your webinar landing page. Virtual conferences are a great way to promote your work and engage wider audiences. Creating a virtual event space for real-time communication with virtual attendees allows you to deliver valuable content to your clients or customers, while amplifying the voice and vision of your company, getting to know your online community and embracing all the opportunities of event partnership. That’s why we’ve written up several comprehensive guides to making your virtual event a hit. Plus, you’ll get a wealth of social media promotion and virtual event ideas for your business, including tools for webinar promotion and advice for incorporating video conferences and event partnership into your marketing strategy. Take a look at seven strategic partnership examples including affiliate marketing and distribution partnership and try out our content ideas for social media event marketing and partnership marketing to boost your social media metrics. But first, you may be wondering how to encourage participation in virtual meetings or run an interactive event. We can tell you how to host engaging virtual events! And if you're asking yourself "what is a webinar?" before you even begin with webinar online marketing, that's OK too! These posts answer all your questions—even the simple ones.