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This week on SaaSCast episode 2 we had the pleasure to have Guillaume Cabane, ex-Apple, former CMO at Mention and current VP Growth at Segment.

We had a great talk about growth, and more specifically about conversion improvement tactics using APIs such as Clearbit.

In this post you will find three things:

Note, those replays are in french. Sorry english speaking users, but don’t worry I gathered some of the key learnings of this talk and compiled them in a Slideshare (embed at the bottom of this post).

Livestorm SaaSCast - Growth - Guillaume Cabane (Segment) from Livestorm

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