Top 9 ON24 Alternatives for Webinars & Virtual Events

Looking for the right alternative to ON24 for your webinar program? While ON24 is a well-known tool for hosting virtual events, it isn't the best option for every organization's use cases, tech stack, or budget.

Whether you want a platform that's easier for everyone to use or that has more effective engagement tools, we'll explore the top ON24 competitors and alternatives for webinars, online events, and virtual meetings.

What is ON24 and why consider an alternative to ON24?

ON24 is an enterprise webinar tool that bills itself as an intelligent engagement platform. In addition to hosting webinars and virtual events, it offers tools for audience engagement, AI-generated content, and personalized touchpoints.

Yet it isn't the right choice for every team. You may want to consider an alternative to ON24 if you're seeking a webinar platform with a more intuitive user interface (UI), fewer technical issues, better customer support, and more affordable pricing.

Key ON24 features

• Audience engagement: Create interactive experiences for viewers using tools like questions, live chat, reactions, surveys, and requests to speak.
• AI-generated content: Repurpose webinars into short-form videos, blog posts, and ebooks to amplify content across channels.
• Personalized touchpoints: Segment audience members and create relevant messaging and calls-to-action across your webinar content.

ON24 reviews

ON24 reviews on G2 and other software review sites speak positively about the platform's options for hosting live events, on-demand webinars, and simulive events. Many highlight the platform's interactive tools as well.

However, the platform also has its fair share of negative reviews. Users report that ON24 has an outdated UI that makes it difficult to navigate. This issue can be particularly problematic for hosts who regularly need to onboard and train guest speakers.

ON24 users also report issues with screen sharing malfunctions, poor audio and video quality, and hosting webinars that don't involve slide decks. Some also mention inadequate customer support that fails to provide helpful or timely solutions.

ON24 pricing

ON24 has three pricing plans:

• Essentials includes basic webinar hosting and analytics tools
• Standard adds on audience segmentation and AI tools
• Advanced adds on content hubs and personalized landing pages

The company doesn't list pricing publicly, as all plans require a custom quote. However, software review sites like Capterra suggest that ON24 pricing starts at $10,000 per year.

9 Best ON24 alternatives for virtual events and webinars

Whether you're looking to live stream virtual events, build a library of on-demand webinars, or repurpose content across channels, here are the best alternatives to ON24:

1. Livestorm: Best for engaging webinars and virtual events
2. Goldcast: Best for video campaigns
3. GoTo Webinar: Best for simple online events
4. BigMarker: Best for hybrid events
5. Zoom Webinars: Best for large virtual events
6. Airmeet: Best for virtual experiences
7. Hubilo: Best for ticketed webinars
8. Bizzabo: Best for virtual and in-person events
9. RingCentral Events: Best for AI-powered webinars

1. Livestorm: Best for engaging webinars and virtual events

Livestorm is a video engagement platform for all your video conferencing needs, including webinars, online events, and virtual meetings. With our webinar software, you can also restream to multiple platforms, amplifying the reach of every event.

Livestorm's standout features

• Live, on-demand, and automated webinars: Connect with your target audience in real time or at their convenience. Record live events automatically so you can use them as marketing assets.
• Custom branding: Add your organization's branding to event registration pages, marketing emails, and webinar rooms to create a cohesive experience.
• Audience engagement: Interact with attendees via live Q&A sessions, emoji reactions, live chat, and networking opportunities in breakout rooms.
• Content repurposing: Generate marketing content like blog posts, social media posts, and email campaigns from each webinar or virtual event.
• App integrations: Work more efficiently by using Livestorm integrations to connect your marketing, sales, CRM, and analytics tools to your event technology.
• Advanced analytics: Track registration, attendance, engagement, and much more to measure webinar performance and improve your strategy.

When to choose Livestorm over ON24

Livestorm is a great choice for marketers seeking an intuitive UI, a full slate of engagement tools, built-in content repurposing features, and an advanced analytics dashboard.

2. Goldcast: Best for video campaigns

Goldcast is an enterprise platform for hosting webinars, virtual summits, and field events and a solution for repurposing video marketing content.

Goldcast's standout features

• Content lab: Turn webinars, podcasts, and summits into short-form videos, blog posts, email campaigns in just a couple clicks.
• In-person event management: Depend on Goldcast's waitlists and QR code check-in system to manage seamless field events.

When to choose Goldcast over ON24

Think about Goldcast if you're planning video marketing and demand generation campaigns that include in-person or field events.

3. GoTo Webinar: Best for simple online events

GoTo Webinar is a complete platform for webinars and virtual events with solutions for everything from quick product demos to all-day virtual conferences.

GoTo Webinar's standout features

• Pre-recorded webinars: Engage prospects around the clock with simulive events that viewers can watch at their convenience.
• GoTo Stage: Create a channel for your webinars where viewers can watch all your best video content in one place.

When to choose GoTo Webinar over ON24

Consider GoTo Webinar when you want a simpler option for hosting webinars and virtual events. However, it's important to note that the GoTo ecosystem has a separate product for meetings and training.

4. BigMarker: Best for hybrid events

BigMarker is a solution with tools for webinars, virtual events, in-person events, and hybrid events with everything you need for registration, hosting, engagement, and analysis.

BigMarker's standout features

• Broadcast studio: Host live or simulive events, record on-demand webinars, and restream video across channels from one dashboard.
• Media hubs: Curate and display on-demand content in a customized media hub and use it as a lead generation tool.

When to choose BigMarker over ON24

Think about BigMarker when you're planning to add virtual, in-person, and hybrid events to your B2B marketing strategy and you want to handle event management on a single platform.

5. Zoom Webinars: Best for large virtual events

Zoom Webinars is a webinar tool for reaching large audiences via livestream or on-demand content.

Zoom Webinars' standout features

• Powerful speaker support: Invite up to 100 panelists to a single online event to hear from a wider group of speakers and spark interesting conversations.
• Single-use webinars: In addition to purchasing a monthly subscription, you can buy a single-use plan to host a webinar for up to 1 million attendees.

When to choose Zoom Webinars over ON24

Zoom Webinars is a good choice for global marketing teams that often need to reach a large audience of 10,000 or more people. However, it's important to note that Zoom has separate Sessions and Events products for hosting interactive webinars and virtual events.

6. Airmeet: Best for virtual experiences

Airmeet is a platform for immersive virtual conferences, webinars, and hybrid events. It offers a range of branding and customization options for organizers and sponsors.

Airmeet's standout features

• Community connection opportunities: Set up breakout rooms, social lounges, and fluid spaces for attendees to connect or plan speed networking to create connections more efficiently.
• Event analytics: Evaluate how attendees engaged, how sponsors performed, and how much your team earned via ticket sales.

When to choose Airmeet over ON24

Consider Airmeet when you need a virtual summit platform to produce immersive hybrid and virtual events that create memorable experiences for your audience.

7. Hubilo: Best for ticketed webinars

Hubilo is a demand generation tool for hosting free or ticketed webinars and virtual events that build pipeline, convert viewers, and drive revenue.

Hubilo's standout features

• AI-powered content repurposing: Use AI to instantly turn full-length webinars and events into shareable short-form videos and social media posts.
• Audience intelligence dashboard: Rely on advanced analytics to identify your most engaged accounts, measure the impact of your content, and assess purchase intent.

When to choose Hubilo over ON24

Think about Hubilo when you're developing an account-based marketing (ABM) program to target and nurture specific prospects.

8. Bizzabo: Best for virtual and in-person events

Bizzabo is an event experience operating system with powerful solutions for webinars and in-person, hybrid, and virtual events.

Bizzabo's standout features

• Video production suite: Host unlimited attendees and build engaging user experiences with tools like customizable layouts, interactive tools, and automated session recordings.
• Next-level networking: Connect attendees via chat, give them the option to book video meetings, and make it easy for them to meet event sponsors and speakers.

When to choose Bizzabo over ON24

Bizzabo is a good choice for B2B marketing teams that go beyond virtual events to organize hybrid and in-person field marketing events.

9. RingCentral Webinar: Best for AI-powered webinars

RingCentral Webinar offers easy online event setup for hosts, a straightforward browser-based event experience for viewers, and AI-powered webinar creation and management for marketers.

RingCentral Webinar's standout features

• Built-in AI-powered webinar creation: Use RingCentral's smart content to write descriptions, smart translations to make events more accessible, and smart answers to draft Q&A replies.
• Webinar rehearsals and review sessions: Host a webinar dry run before the big day and debrief immediately afterward without having to create and schedule separate events.

When to choose RingCentral Webinar over ON24

Consider RingCentral Webinar when you want a more user-friendly software platform that lets you set up and manage webinars with the help of AI. However, if you also plan to host virtual events, it's important to note that RingCentral has a separate Events product with its own pricing.

FAQs about ON24 competitors

Is ON24 a good webinar platform?

ON24 is a good webinar platform, but there are plenty of better alternatives to ON24 for different use cases. Livestorm is a great choice for engaging webinars and virtual events, as it combines branding tools, interactive options, and powerful analytics in a single platform.

Which webinar platform is the best?

The best webinar platform for your team depends on your use case, engagement needs, and budget. Livestorm is the best choice for live, on-demand, and automated webinars, with options to engage your audience asynchronously or in real time.

What is the best platform for online meetings?

Livestorm is the best platform for online meetings, as it supports everything from 1:1 meetings to company-wide meetings with up to 3,000 attendees. Livestorm also offers instant meeting rooms with dedicated URLs for up to 12 people.