ON24 vs Adobe Connect: which webinar software is right for you?

Explore a detailed comparison of ON24 and Adobe Connect to see which is the best webinar software. Compare platforms by features, integrations, and price.


Adobe Connect


Adobe Connect

General information

Customer Rating

Average rating on review websites Capterra and G2 Crowd.



Browser based

Webinar platforms that work directly in the browser, there's no need to download any software.

Device versatility

Host events from a desktop, tablet or mobile.

On-demand webinars

Create or access pre-recorded on-demand webinars, available any time.

Automated webinars

Automate entire webinars or key actions like CTAs, start and stop times or page redirects.

Promotion Features

Customizable registration pages

Add a banner, logo, social channels or speaker information to the event registration page without any coding skills.

Customizable emails

Customize emails with ease by adding an event banner, social sharing buttons, or a signature.

Customized email sequence

Customize your own email sequence and schedule them to be sent automatically.

Embed forms

Embed a registration form on your own website to capture more registrants.

Company page

Publish events to a public company page that gathers all upcoming and past events.

Built-in social sharing

Share event registration pages on your company's social channels directly from your webinar platform.

Custom registration forms

Customize the fields of your registration form to capture insights on your audience.

Registration filter

Apply a filter to accept event registrations only from work email addresses.

Activation Features


Send chat messages through a tab built right into your webinar room.

Emoji reactions

Enable emoji reactions during live events to allow attendees to react in real-time.


Audiences can ask questions in a dedicated space.

Question upvotes

Audiences can vote on questions that they most want to see answered. Organizers can sort them by date or most upvotes.

Live answer notification

Display a notification that shows the question you are answering live during the webinar.


Create drafts of polls in advance and publish them during your event. Or, create them live during your event to further activate your audience.

Call-to-action button

Direct your attendees to a promotional offer via a CTA displayed in the event room.

Virtual backgrounds

Change your background to personalize your webinar or look more professional.

Digital whiteboards

Collaborate with digital whiteboards within the platform or through a native integration.

Organization Features

Private chat

Chat privately with event organizers and moderators during the event.

Registrants moderation

Control which registrants can and cannot access the event.

One-click integrations

Integrate the software with any app to capture other valuable insights.

Maximum number of attendees

The maximum number of attendees supported.



Unique contact list

Find all your event contacts in one place and get a 360 view of their activity within different events.


Secure your team's access to the platform with SAML SSO.

Dial-in to webinars

Attendees can opt to dial-in to the webinar from a phone number.

Reporting Features

Analytics reports

Track and analyze all of your data with our powerful analytics tool built into the dashboard.

Webinar recordings

Record webinars automatically and send them to attendees at the end of each session.


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What is ON24 ?

On24 functions as a virtual event software which allows for creating unique video experiences. Founded in 1998 On24's center of operations is in San Francisco, California, United States. On24's key clientele are remote audiences located around the world. About 900 collaborators work for On24, the majority of which studied business development and were rated highly skilled in marketing. The software exists in Spanish, French, and more and it can be used on most devices.

ON24 is best for:

Product demos

Product demos



Customer training

Customer training

What is Adobe Connect ?

Adobe Connect is classified as a web conferencing software that promotes remote communication with hundreds. Launched in 2005 Adobe Connect is based in San Jose, California. Adobe Connect's primary customers are all size corporations based throughout the world. Approximately 1,400 staff members work for Adobe Connect, the majority of which studied software engineering and have skills in computational science. The software's languages include Brazilian, Dutch, and other languages and it can be accessed from most devices.

Adobe Connect is best for:

Online courses

Online courses



Online meetings

Online meetings

Webinar software comparison: ON24 vs Adobe Connect

ON24 vs Adobe Connect: features

While Adobe Connect can be directly accessed through a browser or on any mobile device, On24 can only be accessed through a desktop browser.

On24 offers users a variety of promotional tools, most notably adjustable email sequences. However, there are no website widgets. Adobe Connect's primary promotional feature is its landing pages with registration forms. Unfortunately, these forms are not optimized to improve conversion and attendance rates.

On24 offers a plethora of engagement tools, like polls, chats, and Q&As. Unfortunately, though, questions cannot be upvoted, meaning that hosts won't know which questions to prioritize. Adobe Connect's engagement features include whiteboards. However, it does not have virtual backgrounds.

Finally, while On24 offers an analytics dashboard, hosts and moderators have no private chat box to communicate. Adobe Connect also provides attendance and engagement reporting but does not support on-demand webinar streaming.

ON24 vs Adobe Connect: integrations

A variety of integrations are available for On24, including HubSpot, Salesforce Pardot, and Action. Adobe Connect also allows users to plug in natively with other tools. Its virtual classroom use case, in particular, can integrate with Moodle.

On24 also lets users develop their own custom integrations, with a suite of REST APIs covering various functions like event management, account analytics, event analytics, and registration. Adobe Connect offers a suite of web service APIs as well.

While On24 offers a wide array of plugins that can improve the in-room experience, there is no SDK to create custom effects for the product. Adobe Connect provides a range of plugins, called Custom Pods, and provides an SDK to allow developers to build their own custom solutions.

Finally, both On24 and Adobe Connect list their integrations and plugins in an app marketplace. Both can be viewed directly on the respective platforms' websites in the browser.

ON24 vs Adobe Connect: pricing

On24 has a free webinar plan that supports up to three people per event. In addition, a free plan is available for Adobe Connect, called Small Meetings, which is also limited to three guests. Additionally, those curious about Adobe Connect can take advantage of a free 30-day trial offer.

On24 is unique among webinar platforms in that it does not have distinct pricing plans. Instead, users can build their own custom solution from various available features, “buffet style.”

Adobe Connect offers traditional plans, the cheapest being Adobe Connect Meetings for $50 a month. The next tier plan is called Webinars, and it supports up to 100 participants for $130 a month.

Adobe Connect does offer plans tailored for enterprise businesses that feature customer support and tailored security measures. On24 is designed almost exclusively for large enterprises, which may explain its atypical pricing model.

Livestorm, the best webinar software

Run great webinars right in your browser

Livestorm makes it easy to run great webinars straight from the browser of any mobile or desktop. This makes if possible for your audience to join, no matter where they are in the world, without having to download or install anything.

Removing these extra steps helps attendance rates soar for no-download webinars. This is why Livestorm has a 53% higher attendance rate than the industry average.

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Manage everything with our end-to-end platform

Every part of your webinar can be managed within Livestorm. You can organize, promote, analyze and host great webinars with only one end-to-end platform. Collaborate with your team using the intuitive dashboard.

Promote your webinar to your audience with customizable registration pages and automated emails. Most webinar platforms need integrations to be able to send emails or create registration pages, but with Livestorm you can do that right in your account.

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Experience an intuitive webinar platform

Designed with ease-of-use in mind, Livestorm is a modern webinar solution. Enjoy a frictionless experience with intuitive controls that make it easy to plan, host, or promote your webinar sessions.

Attendees also benefit from a great user experience. Says Elise on the software review platform G2: "Livestorm is easy to use, the support is very responsive and the analytic system is very helpful."

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