ON24 vs Google Meet: which webinar software is right for you?

Explore a detailed comparison of ON24 and Google Meet to see which is the best webinar software. Compare platforms by features, integrations, and price.

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What is ON24 ?

ON24 is an enterprise webinar and digital engagement platform, part of Cvent since April 2026.

It is built for B2B demand-generation teams, with interactive webinars, always-on content hubs and an attendee Engagement Score. ON24 connects natively to Salesforce, Marketo and HubSpot and is sold on custom annual contracts.

ON24 is best for:

Product demos

Product demos

Webinars

Webinars

Customer training

Customer training

What is Google Meet ?

Google Meet is Google's video meeting tool, included in Google Workspace alongside Gmail, Calendar and Drive.

It suits meetings, training and internal broadcasts, with polls, Q&A, breakout rooms and live streaming on higher editions. It comes with Workspace plans priced per user, with Business plans from about $7 per user per month billed annually.

Google Meet is best for:

Online meetings

Online meetings

Online courses

Online courses

Company communications

Company communications

Webinar software comparison: ON24 vs Google Meet

ON24 vs Google Meet: features

The short answer: ON24 is built to run marketing webinars and measure engagement, while Google Meet is built for meetings and internal broadcasts.

Product and engagement. ON24 covers the full webinar cycle, from branded registration and reminder emails to on-demand content hubs, and gives every attendee an Engagement Score. Google Meet has no dedicated webinar product, so hosts invite people through Google Calendar, with polls and Q&A from Business Standard and attendance tracking from Business Plus.

Why it matters: If the webinar has to generate pipeline, ON24 is the purpose-built option, while Meet fits sessions where the goal is simply to talk to people.

ON24 vs Google Meet: integrations

The short answer: ON24 connects natively to CRM and marketing automation, while Google Meet connects to the rest of Google Workspace.

Integrations. ON24 syncs attendance and engagement data natively with Salesforce, Marketo and HubSpot, and adds Zapier, Make and a public API. Google Meet ties into Calendar, Gmail, Drive and Docs, but has no native CRM sync for webinar data, so teams export reports or use Workspace Marketplace add-ons.

Why it matters: Teams that score and route leads from webinars get more from ON24, while Workspace-first teams get convenience from Meet.

ON24 vs Google Meet: pricing

The short answer: ON24 sells custom annual contracts, while Google Meet is included in Google Workspace plans priced per user.

Pricing model. ON24 does not publish prices, and third-party aggregators estimate contracts at roughly $25,000 to $100,000 or more per year (as of September 2026). Google Meet comes with Workspace Business plans at about $7, $14 and $22 per user per month on annual billing (as of September 2026), and live streaming needs an Enterprise edition priced on request.

Which is cheaper for you: If you already pay for Workspace, Meet adds no extra cost. Pricing changes, so confirm current figures with each vendor.

Frequently Asked Questions

What is the difference between ON24 and Google Meet?

ON24 is an enterprise webinar platform for demand generation, with engagement scoring and native CRM connectors. Google Meet is the video meeting tool inside Google Workspace, built for calls, training and internal live streams.

How much do ON24 and Google Meet cost?

ON24 has no public pricing, and third-party estimates put contracts at roughly $25,000 to $100,000 or more per year (as of September 2026). Google Meet is included in Google Workspace, with Business plans at about $7 to $22 per user per month billed annually.

How many attendees can ON24 and Google Meet support?

ON24 standard events support several thousand attendees, with larger events by request. Google Meet calls hold 100 to 1,000 participants depending on the Workspace plan, and Enterprise editions can live stream to larger view-only audiences.

What happened to ON24?

Cvent completed its acquisition of ON24 on April 1, 2026, and ON24 now operates as part of Cvent.

What is a good alternative to ON24 and Google Meet for marketing webinars?

Livestorm is browser-based, hosts up to 3,000 live attendees and starts from $3.00 per attendee (as of September 2026), with native HubSpot sync on Pro and Salesforce on Enterprise.

Livestorm, the best webinar software

Run great webinars right in your browser

Livestorm makes it easy to run great webinars straight from the browser of any mobile or desktop. This makes if possible for your audience to join, no matter where they are in the world, without having to download or install anything.

Removing these extra steps helps attendance rates soar for no-download webinars. This is why Livestorm has a 53% higher attendance rate than the industry average.

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Manage everything with our end-to-end platform

Every part of your webinar can be managed within Livestorm. You can organize, promote, analyze and host great webinars with only one end-to-end platform. Collaborate with your team using the intuitive dashboard.

Promote your webinar to your audience with customizable registration pages and automated emails. Most webinar platforms need integrations to be able to send emails or create registration pages, but with Livestorm you can do that right in your account.

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Experience an intuitive webinar platform

Designed with ease-of-use in mind, Livestorm is a modern webinar solution. Enjoy a frictionless experience with intuitive controls that make it easy to plan, host, or promote your webinar sessions.

Attendees also benefit from a great user experience. Says Elise on the software review platform G2: "Livestorm is easy to use, the support is very responsive and the analytic system is very helpful."

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